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Clear objectives are crucial to a company's success, but there is often a lack of effective methods for consistent implementation. This is where OKR comes into play - Objectives and Key Results combine inspiring goals with measurable results. The method has contributed significantly to the success of companies such as Google and Intel. In this guide, you will learn how to use OKR to

In this exciting talk, Rainer M. Grethel (Product Manager at the Haufe Akademie) talks to sales expert Tobias Bobka and Prof. David Tan ("Mr. OKR") about the enormous impact of Objectives & Key Results (OKR) in modern sales organizations. Together they show how this management and control system brings a breath of fresh air into everyday sales. Rainer M. Grethel: Mr. Bobka,

When employees pass on their knowledge to colleagues, both sides benefit: Teachers deepen their specialist knowledge through intensive discussion, while learners receive practical know-how at eye level. Learning through teaching makes this effect a principle and thus creates a lively learning culture in your company. Find out below how you can successfully implement the method in the

Mindful leadership combines mindfulness with strategic leadership skills. This approach goes beyond traditional leadership styles and focuses on self-reflection, emotional intelligence and authentic communication. In a working world characterized by constant change and high complexity, mindful leadership is becoming a decisive factor for sustainable performance and healthy corporate cultures. Mindful leadership: the most important points in a nutshell Mindful leadership

Digitalization, demographic change and changing employee expectations are forcing companies to rethink their understanding of leadership. This is particularly evident in SMEs. Traditional, often patriarchal structures are coming up against a generation that demands a sense of purpose, autonomy and creative freedom. Modern leadership does not mean throwing proven values overboard, but rather combining them with contemporary approaches. In this article you will learn

The German SME sector shapes the economy like no other type of company: 99.5% of all companies in Germany belong to it, 93% of which are family businesses (source). However, management tasks in SMEs are changing fundamentally. Managers have to take on more and more responsibility - the management density has fallen from 16% to 8% in the last ten years (source). The

In the Bundesliga, women shine just as much as men. But while the same rules apply on the pitch, the situation is very different when it comes to salary. This unequal treatment is evident in sport, as it is in the professional lives of many women: equal performance, but different pay. The new EU directive, which will add further measures to the German Pay Transparency Act, is intended to improve this.

The job market is undergoing radical change. While entire work processes are being automated and work packages can be handed over to AI tools, completely new jobs with excellent future prospects are being created at the same time. But which jobs are future-proof? The key question is no longer whether your job will change, but how you can best position yourself for this transformation. The most important thing

In job interviews, team workshops and leadership training, one term comes up again and again: Personality. But while many people talk about "types", experts have long been using a scientifically based model: the Big Five personality dimensions help us to understand what really drives us and how we react in professional situations. This knowledge can make all the difference to your career success. The most important thing

When experienced employees leave, the company often not only loses a worker, but also years of accumulated knowledge, proven processes and valuable contacts. At the same time, hybrid working models, shorter periods of employment and demographic change are making it increasingly difficult to secure and pass on knowledge. Successful companies meet these challenges with systematic knowledge management and thus secure a decisive advantage for themselves.

The shortage of skilled workers is affecting almost every company in Germany. According to a recent study by the ManpowerGroup, 86% of companies report acute problems in filling vacancies. Successfully securing skilled workers lies not only in recruiting on the labor market, but above all in the strategic development of your existing workforce. Those who invest in training close skills gaps in the long term and retain valuable employees at the same time.

Have you ever wondered what the future of marketing and corporate communications will look like? If so, then you've come to the right place! In this blog article, I'd like to show you how artificial intelligence (AI) is taking the writing of marketing messages and content to a whole new level. Let's take a look together at how AI can

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