Technical articles, white papers and more

What does machine learning actually mean? What can data science do in a corporate context? What data science tools are available? And do I already have to be a data expert to attend a data science training course and apply data science in my department?

"The ABC of Data Science" gives you an introduction to the world of data analysis and shows you how you too can use data science profitably in your company.

How to increase the conversion rate in your online store with data science

A manufacturer of electrical appliances launched a new online store that had a low conversion rate despite high visitor numbers. Read this practical example to find out which approach was chosen and which analysis methods were used to increase the conversion rate and thus boost sales via the new sales channel.

How you can sustainably increase the profitability of your credit card business with data science

A bank's credit card business was not generating the hoped-for profits, which is why the pricing strategy needed to be optimized. Read this practical example to find out which approach was chosen and which analysis methods were used to prevent customers from dropping out due to increased interest costs. 

How to minimize production machine downtimes with data science

A mechanical engineering company was planning a new service offering, the core of which was to be the early prediction of possible machine failures. In this practical example, you can read about the approach chosen and the analysis methods used to predict machine failures and thus achieve a 20% reduction in maintenance lead times.