Privacy notice

data privacy in marketing

With your marketing measures, you organize the external appearance of your company - which is why data privacy is particularly important. A target group-oriented approach requires compliance with the GDPR when collecting and evaluating data. All online marketing tools should be regularly reviewed and adapted to modern data protection requirements.

Learning objectives

  • Know the relevance of a privacy-compliant cookie banner.
  • Observe the data protection guidelines for tracking and targeting.
  • Know the right way to use social media plugins.
  • You know what is important for the data privacy of your company website.
  • Design webinars in compliance with data protection regulations.
Languages
DE, EN, FR, IT, PT, PL, ES, CZ, ZH
Duration
30 min to 50 min
Level
Expert
Target group description
All employees with marketing and/or PR activities can be trained on the topic of data privacy in marketing and thus help to avoid serious consequences of non-compliance.

Fancy an insight into the course?

Start the interactive course demo with one click and get a first impression of this e-learning course.

Experience Compliance College

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Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.

Thorsten Eska Copy 2
Expert for success skills of the future, author, successful speaker and trainer.

Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.

Thorsten Eska
Expert for success skills of the future, author, successful speaker and trainer.

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Anne Müller, Lena Kaster
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