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Do not rely on subjective assessments: Learn how to conduct market and competitive analyses to identify opportunities and risks and develop innovative strategies.
Learning objectives
- Determine your market position and recognize your market potential.
- Determine your brand awareness.
- Conduct focus groups and draw conclusions.
- Use tests to determine whether customers understand your brand.
- Extract data for market analyses or evaluate data providers.
Languages
DE, EN
Duration
1 h 35 min
Level
Advanced
Target group description
Specialists and junior staff as well as career changers and refreshers in the areas of product management, sales, marketing and corporate development.
Fancy an insight into the course?
Start the interactive course demo with one click and get a first impression of this e-learning course.
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Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.
Thorsten Eska Copy 2
Expert for success skills of the future, author, successful speaker and trainer.
Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.
Thorsten Eska
Expert for success skills of the future, author, successful speaker and trainer.
Get advice
Book an introduction
Anne Müller, Lena Kaster
and her team will be happy to advise you
