pds-futurejobs
['Product page','no']
Product discovery: structure, methods and success factors
Course
2

Booking no:

40864

Product discovery: structure, methods and success factors

In this course, you will learn the basics and methods of product discovery to ensure that your products meet the real needs of users and are successful in the long term. You will learn how to build an effective discovery structure, develop creative ideas and validate them through prototyping and user testing to optimize your product strategy.

4 weeks
approx. 20 hours
Online
German
Junior, Professional and Master Class

Date preview

Start date
Last module
Availability
Location
9.7.2025
30.7.2025
Places free
Maximum planning security
Implementation already secured
Hook on!
Next booking secures the
implementation
Live-Online
19.9.2025
17.10.2025
Places free
Maximum planning security
Implementation already secured
Hook on!
Next booking secures the
implementation
Live-Online
19.1.2026
13.2.2026
Places free
Maximum planning security
Implementation already secured
Hook on!
Next booking secures the
implementation
Live-Online

Module overview

The following module overview shows dates for the course start on
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Module
1

Kick-off

  • Get to know
  • Intro Product Discovery
  • Difficulties in product discovery
  • Next Steps
Webinar
120 min.

Wednesday, 09.07.2025
1:00 pm - 3:00 pm

61404994
Module
1

Kick-off

  • Get to know
  • Intro Product Discovery
  • Difficulties in product discovery
  • Next Steps
Webinar
120 min.

Friday, 19.09.2025
09:00 am - 11:00 am

61422366
Module
1

Kick-off

  • Get to know
  • Intro Product Discovery
  • Difficulties in product discovery
  • Next Steps
Webinar
120 min.

Monday, 19.01.2026
09:00 am - 11:00 am

61422367
Module
2

From the basics to the mandate

The basics of product discovery

  • Central dimensions of product discovery
  • Different horizons of product discovery
  • Linking product discovery with product delivery
  • Basic principles of product discovery
  • Exploration model & other models

Clarify mandate

  • Order clarification 
  • OKRs
Self-study phase
300 minutes
61404994
Module
2

From the basics to the mandate

The basics of product discovery

  • Central dimensions of product discovery
  • Different horizons of product discovery
  • Linking product discovery with product delivery
  • Basic principles of product discovery
  • Exploration model & other models

Clarify mandate

  • Order clarification 
  • OKRs
Self-study phase
300 minutes
61422366
Module
2

From the basics to the mandate

The basics of product discovery

  • Central dimensions of product discovery
  • Different horizons of product discovery
  • Linking product discovery with product delivery
  • Basic principles of product discovery
  • Exploration model & other models

Clarify mandate

  • Order clarification 
  • OKRs
Self-study phase
300 minutes
61422367
Module
3

Basics & clarification

The second webinar will focus on the following topics:

  • Review of the first self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • Outlook for the next self-study unit 
Webinar
180 min.

Wednesday, 23.07.2025
1:00 pm - 4:00 pm

61404994
Module
3

Basics & clarification

The second webinar will focus on the following topics:

  • Review of the first self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • Outlook for the next self-study unit 
Webinar
180 min.

Thursday, 02.10.2025
09:00 am - 12:00 pm

61422366
Module
3

Basics & clarification

The second webinar will focus on the following topics:

  • Review of the first self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • Outlook for the next self-study unit 
Webinar
180 min.

Friday, 30.01.2026
09:00 am - 12:00 pm

61422367
Module
4

Understanding needs, developing ideas & testing solutions

Understanding demand

  • The role of understanding in product discovery
  • Scientific work
  • Conducting and evaluating interviews & surveys

Develop ideas

  • Success factors in idea development
  • Methods of idea development
  • Use of AI in the development of ideas

Test solutions

  • Success factors for testing
  • Designing structured experiments
  • Test strategies
  • Use of AI in prototyping
Self-study phase
420 minutes
61404994
Module
4

Understanding needs, developing ideas & testing solutions

Understanding demand

  • The role of understanding in product discovery
  • Scientific work
  • Conducting and evaluating interviews & surveys

Develop ideas

  • Success factors in idea development
  • Methods of idea development
  • Use of AI in the development of ideas

Test solutions

  • Success factors for testing
  • Designing structured experiments
  • Test strategies
  • Use of AI in prototyping
Self-study phase
420 minutes
61422366
Module
4

Understanding needs, developing ideas & testing solutions

Understanding demand

  • The role of understanding in product discovery
  • Scientific work
  • Conducting and evaluating interviews & surveys

Develop ideas

  • Success factors in idea development
  • Methods of idea development
  • Use of AI in the development of ideas

Test solutions

  • Success factors for testing
  • Designing structured experiments
  • Test strategies
  • Use of AI in prototyping
Self-study phase
420 minutes
61422367
Module
5

Understanding, developing & testing

The third webinar will focus on the following topics:

  • Review of the second self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • FAQ 
  • Conclusion
Webinar
180 min.

Wednesday, 30.07.2025
1:00 pm - 4:00 pm

61404994
Module
5

Understanding, developing & testing

The third webinar will focus on the following topics:

  • Review of the second self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • FAQ 
  • Conclusion
Webinar
180 min.

Friday, 17.10.2025
09:00 am - 12:00 pm

61422366
Module
5

Understanding, developing & testing

The third webinar will focus on the following topics:

  • Review of the second self-learning phase: What questions remain unanswered? What has stuck?
  • Discussion of the reflection questions
  • Open Space Discussion
  • FAQ 
  • Conclusion
Webinar
180 min.

Friday, 13.02.2026
09:00 am - 12:00 pm

61422367

Course overview

Contents

The basics of product discovery

  • Central dimensions of product discovery
  • Different horizons of product discovery
  • Linking product discovery with product delivery
  • Basic principles of product discovery
  • Exploration model & other models

Mandate clarification

  • Order clarification as a basic prerequisite
  • Necessary elements in the order clarification
  • OKRs

Understanding demand

  • The role of understanding in product discovery
  • Qualitative & Quantitative Research Methods
  • Synthesis & documentation of research results

Ideation

  • Success factors in idea development
  • Methods of idea development
  • Use of AI in the development of ideas

Testing

  • Success factors for testing
  • Structured experiments 
  • Use of AI in prototyping
  • Validation

How do you learn in this training course?

This course offers you a digital blended concept that has been developed for part-time learning. With a time budget of 3-4 hours per week, you are sure to reach your goal. Alternatively, you can schedule the learning units flexibly. This is how you learn in this course:

Self-study phases: Learn independently, at your own pace and whenever you want. Our courses offer you didactically high-quality learning material with videos, articles, interactive exercises, quizzes and learning checks.

Live webinars: In regular online seminars, you will meet the trainer in person. You will receive answers to your questions, specific assistance and instructions on how to deepen your knowledge and apply the skills you have acquired in practical exercises.

Learning community: A digital learning community is available to you throughout the course. Exchange ideas with other participants and the trainer and clarify your questions.

Learning environment: In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Future Jobs Club: Get exclusive access to a business network, micro-learningssparks), news and future work hacks.

Certificate of attendance and Open Badge : As a graduate of the course, you will receive a certificate of attendance and an Open Badge, which you can easily share in professional networks (e.g. LinkedIn).