Methods and (digital) working techniques

Developing a content strategy for social media

Digitization

Effect

online

Social media offers you the ideal platform to make your expertise visible. Learn how to create compelling content that informs, inspires and reaches your target groups.

Learning objectives

Select the right social media platforms for your goals.
Define goals for your positioning in social media.
Determine the target group(s) you want to reach.
Define your topics and messages according to the target definition.
Generate ideas for your own social media content.

Languages

DE, EN, FR, IT, ES

Duration

1 h 55 min

Level

Basic

Target group description

marketing and social media managers who want to create compelling content and reach their target audience.

Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.

Thorsten Eska Copy 2

Expert for success skills of the future, author, successful speaker and trainer.

Despite its high information content, the e-learning "Code of thanks" conveyed the topic in an easy-to-understand way and with entertaining animations.

Thorsten Eska

Expert for success skills of the future, author, successful speaker and trainer.

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