Break free from the silo trap and embrace strategic value creation. In this webinar, Katja Busch shares strategic insights on how experience management can become a relevant business lever.

UX and CX often work alongside each other rather than together—jointly blocked by silos, KPI pressure, and the call for "more efficiency."
In this webinar, you will gain a clear understanding of why traditional approaches are reaching their limits in a complex, AI-driven world and how you can effectively design experience management.
In the webinar, Katja Busch reveals why...
The live webinar was recorded on January 28, 2026.
As a freelance coach, Katja Busch helps to overcome challenges, analyses and optimizes as a consultant and inspires as a trainer for digital product design and human-centered organizational development.
With over 25 years of experience on the service provider and corporate side and as a lecturer, she sees through the digital buzzword jungle. In 2025, she was honored with the UX Achievement Award for her influence and commitment in the industry.
Her book "Experience Management as a Future Skill: How UX and CX are transforming companies together" will be published in January.
