E-learning

Data protection in marketing | E-Learning

Check data protection guidelines for marketing measures and comply with them correctly.

Contact

This e-learning is held in German and English.

With your marketing measures, you organize the external appearance of your company - for this reason, special emphasis should also be placed here on the topic of data protection. Addressing customers in a target group-oriented manner requires that the company has collected and evaluated their data. However, this is only possible in compliance with the GDPR. In this e-learning course, your employees will learn about the relevance and necessity of data protection in marketing and why this can also affect the company's reputation.

Learning objectives

Your employees know what to look out for in newsletters and other online marketing measures.
Your employees know the relevance and necessity of a data protection-compliant cookie banner
Your employees know what needs to be observed in terms of data protection law with regard to tracking and targeting.
Your employees know how to use social media plugins correctly
Your employees know what is important for your company website in connection with data privacy .
Your employees know how to design webinars in compliance with data protection regulations.

Recommended for

All employees with marketing and/or PR activities can be trained on the subject of data protection in marketing and thus help to avoid serious consequences of non-compliance.

E-Learnings for individuals

Booking number
34214

€ 49,- plus VAT

Details

approx. 1 hour

Online

On demand

German | English

12 months available

Contingents of 50 learners or more

Pricing upon request

approx. 1 hour

Online

On demand

German | English

12 months available

Request

English Product Sheet

download now

Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

About us - The Haufe Akademie

Your optimizer, innovator and companion since 1978 -
Your professional partner for professional development and seminars, training courses and topical conferences.

Whether on site, live online or in-house - our customised solutions, our claim to the highest level of consulting expertise and training tailored to your needs simplify the acquisition of skills for the working world of the future and sustainably facilitate professional development.

A wide range of seminars, individual coaching and our flexible formats support HR managers and decision-makers in shaping the future and developing employees, in-house teams and companies.

Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.

2,500+ further training

600,000+ apprentices per year

Over 95% positive reviews

2,500 trainers and coaches

17,500+ training courses held per year

Call us or send an email