E-learning

Data protection in marketing | E-Learning

Check data protection guidelines for marketing measures and comply with them correctly.

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This e-learning is held in English and German.

With your marketing measures, you organize the external appearance of your company - for this reason, special emphasis should also be placed here on the topic of data protection. Addressing customers in a target group-oriented manner requires that the company has collected and evaluated their data. However, this is only possible in compliance with the GDPR. In this e-learning course, your employees will learn about the relevance and necessity of data protection in marketing and why this can also affect the company's reputation.

Learning objectives

Your employees know what to look out for in newsletters and other online marketing measures.
Your employees know the relevance and necessity of a data protection-compliant cookie banner
Your employees know what needs to be observed in terms of data protection law with regard to tracking and targeting.
Your employees know how to use social media plugins correctly
Your employees know what is important for your company website in connection with data privacy .
Your employees know how to design webinars in compliance with data protection regulations.

Recommended for

All employees with marketing and/or PR activities can be trained on the subject of data protection in marketing and thus help to avoid serious consequences of non-compliance.

E-Learnings for individuals

Booking number
34214

€ 49,- plus VAT

Details

approx. 1 hour

Online

On demand

German | English

12 months available

Contingents of 50 learners or more

Pricing upon request

approx. 1 hour

Online

On demand

German | English

12 months available

Request

English Product Sheet

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Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

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