Strategic health management: The key to success

Healthcare demarcationövs. health management

• Integration of health management into corporate strategy and the difference between health promotion and strategic occupational health management.
• Added value for health, motivation, and corporate success.
• Initial reflection and assessment of the current situation for your own company.
• Formulating strategic health goals.

Analyses and success factors

• Stakeholders – Which groups of people have a (direct/indirect) influence on health in organizations?
• Structures and processes that promote health – Where can health promotion work begin?
• Use of appropriate analytical tools.
• Best practice examples of health-promoting structures and processes.
• Success factors and obstacles.

MopportunitiesOpportunities to strategically anchor health

• Development of initial strategic approaches.
• Design options at the process and structural level.
• Potential quick wins.
• Impulse for measurability and evaluation: How can health remain more than a flash in the pan?
• Impulses: Accompanying change in a meaningful way, changing leadership culture.