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Fundamentals for data-driven products

From data understanding to PoC decision

Blended learning
This blended learning is held in German.
This course teaches the fundamental skills required to understand data thoroughly and use it to make sound decisions for a proof of concept (PoC). You will learn how to systematically explore data, formulate hypotheses, analyze time series, and document findings in such a way that they can be directly transferred to the next project phase.

Did you know?

This course is part of the certified Data Expert Master Class. By booking the entire Master Class,you save 26 percent compared to booking the individual courses.

Module 1: Webinar
180 minutes
Think in PoCs: Data Understanding
Think in PoCs: Data Understanding
  • PoC as a basis: What is a proof of concept? 
  • The importance of hypotheses: How hypothesis-driven work creates structure and focus. 
  • Data exploration: Identifying opportunities, risks, and potential at an early stage. 
  • Role of the data structure: The significance of the existing data structure for the subsequent data product. 
Module 2: Self-study phase
approx. 6 hours
Self-study phase 1
Self-study phase 1

Statistics as a starting point: Using the basics correctly 

  • Data at a glance: Initial orientation and key questions
  • Basic concepts of mathematics: measures of location, measures of dispersion, distributions
  • Normal distribution: significance and practical classification
  • Visualization: Making data visible and comparable
  • Systematic overview of the most important characteristics of the data

Data exploration: Recognizing the structure behind the data  

  • Missing values: Types and technical significance
  • Outliers & data problems: Distinguishing between outliers and measurement errors; role of subject matter expertise 
  • Simple data transformations: fundamentals and relevance
  • Documentation: Systematic recording of findings for the data project
Module 3: Webinar
240 minutes
From assumptions to knowledge: hypotheses, tests, and early evidence
From assumptions to knowledge: hypotheses, tests, and early evidence
  • Hypothesis work: Structure, logic, and preparation for hypothesis formation. 

  • Hypothesis testing: basic concept, use of test cards and learning cards. 

  • Reflection: Deriving new questions based on results. 

  • Fundamentals of time series: significance in AI and overview of time series types. 

 

 

Module 4: Self-study phase
approx. 6 hours
Self-study phase 2
Self-study phase 2

Time series: Discovering and interpreting patterns 

  • Time series in practice: typical forms and patterns
  • Exploration: Basic analysis methods and tests
  • Practical examination: Recognizing structure, behavior, and special features
  • Interpretation: Derive initial conclusions from time series. 

Data maturity, documentation — significance for the data product 

  • Maturity model: Five stages of a data-driven company; determining the status of the data set
  • Documentation: Exploration logbook and documentation according to CRISP-DM Phase 3
  • Preparation for modeling: clarification of data status, open issues, risks, and assumptions
Module 5: Webinar
180 minutes
From understanding to decision: Ready for the PoC?
From understanding to decision: Ready for the PoC?
  • Analysis and consolidation: clarification of the state of knowledge, identification of risks and relevant patterns. 
  • Derivation for data preparation: Necessary cleanups, transformations, and feature requirements. 
  • Transition to PoC: Criteria for "Fit for PoC" and go/no-go fundamentals. 

Contents and course schedule

1. Understand data before making decisions 

  • What a PoC really is – and what role data understanding plays 
  • How hypotheses bring structure, focus, and speed to data projects 
  • The importance of data structures for subsequent modeling 

2. Apply statistical principles confidently 

  • Location measures, dispersion, distributions, and normal distribution 
  • Visual exploration as the starting point for every analysis 

3. Explore data and identify typical challenges 

  • Understanding missing values and classifying them correctly 
  • Distinguishing between outliers and measurement errors 
  • Relevant transformations and documentation of findings 

4. From assumptions to real knowledge 

  • Develop and test hypotheses logically 
  • Using Test Cards & Learning Cards 
  • Reflect critically on results 

5. Analyzing time series in a practical manner 

  • Recognizing patterns, understanding trends and seasonality 
  • Use simple tests and visual exploration 
  • Derive initial interpretations for PoCs 

6. Document findings professionally 

  • Determining the maturity level of a data set 
  • Set up an exploration logbook 
  • Clearly identify risks, assumptions, and open issues 

7. Create clarity for the PoC 

  • Consolidation of all findings 
  • Identification of opportunities, risks, and hypotheses 
  • Prepare go/no-go decisions carefully 

This is how you learn in this course

This course offers you a digital blended concept that has been developed for part-time learning. Thanks to a flexible mix of online seminars and self-study phases, you are sure to reach your goal. This is how you learn in this course:

Learning environment: In your online learning environment, you will find useful information, downloads and extra services for this training course after you have registered.

Self-study phases: Learn independently, at your own pace and whenever you want. Our courses offer you didactically high-quality learning material. 

Live webinars: In regular online seminars, you will meet your trainers in person. You will receive answers to your questions, specific assistance and instructions on how to deepen your knowledge and apply the skills you have acquired in practical exercises.

Learning community: A digital learning community is available to you throughout the course. Exchange ideas with other participants and the trainers and ask questions.

Future Jobs Club: Get exclusive access to a business network, news, and future work hacks.

Certificate of completion and Open Badge: As a graduate of the course, you will receive a certificate of completion and an Open Badge, which you can easily share on professional networks (including LinkedIn).

Your benefit

  • You understand how a PoC is structured and what really matters in the early stages. 
  • You will learn how to explore data in a structured way and confidently recognize initial patterns. 
  • You understand how hypotheses create structure, focus, and clarity in data projects. 
  • You recognize which data structures are relevant—and when a data set is unsuitable for a PoC
  • You understand how to classify missing values, outliers, or measurement errors
  • You are able to apply statistical principles in a targeted manner to better understand correlations. 
  • You know how to classify time seriesand can recognize and interpret important patterns. 
  • You document findings in such a way that they can be directly reused in the project. 
  • You are able toderive meaningful adjustments, transformations, and next steps
  • Based on your analyses, you make an informed go/no-go decision for the PoC

 

Methods

A well-thought-out mix of content, methods and support is essential for learning success, especially in blended online learning. Our course concept is precisely tailored to this: structured self-study phases, in-depth trainers, best-practice examples, practical exercises, discussions and sharing experiences in the learning community.

Tools

The following third-party tools can be used in the event:

Recommended for

This training course is suitable for anyone who wants to develop a future-oriented data mindset and learn how to create real added value through data. You will learn how to design PoCs for data and AI projects, evaluate their feasibility, and confidently act as an interface between business and IT.  

  • Project managers in data projects  
  • process managers  
  • Specialists from controlling, HR, finance, and other departments who finally want to move beyond Excel spreadsheets 
  • IT specialists and individuals who are proficient in a scripting language  
  • Individuals with little prior experience with data but who are highly motivated to work in a data-driven manner 

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more
Joint online training
Booking number
42577
€ 1.390,- plus VAT
20 hours practice ...
Online
2 Events
German
Events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
20 hours over 4 weeks
In-person or Online

Mastering the future

Recognize potential, manage data projects, and increase added value—with the "Data Expert" master class.

Start dates and details

  Select time period
0 events
04.05.2026
Live online
Booking number: 42577
€ 1.390,- plus VAT.
€ 1,654.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Webinar
Think in PoCs: Data Understanding
Date
04.05.2026
Course
zoom
Schedule
Start 09:00, end approx. 12:00
Webinar
From assumptions to knowledge: hypotheses, tests, and early evidence
Date
18.05.2026
Course
zoom
Schedule
Start 08:00 am, end approx. 12:00 pm
Webinar
From understanding to decision: Ready for the PoC?
Date
29.05.2026
Course
zoom
Schedule
Start 09:00, end approx. 12:00
04.08.2026
Live online
Booking number: 42577
€ 1.390,- plus VAT.
€ 1,654.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Webinar
Think in PoCs: Data Understanding
Date
04.08.2026
Course
zoom
Schedule
Start 09:00, end approx. 12:00
Webinar
From assumptions to knowledge: hypotheses, tests, and early evidence
Date
17.08.2026
Course
zoom
Schedule
Start 08:00 am, end approx. 12:00 pm
Webinar
From understanding to decision: Ready for the PoC?
Date
26.08.2026
Course
zoom
Schedule
Start 09:00, end approx. 12:00
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Booking number: 42577
€ 1.390,- plus VAT.
€ 1,654.10 incl. VAT.
Details
20 hours over 4 weeks
Booking number: 42577
€ 1.390,- plus VAT.
€ 1,654.10 incl. VAT.
Details
20 hours over 4 weeks
Book later
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