Contents
Introduction to the St. Gallen Management Model and Strategic Management
- Elements of the St. Gallen Management Model.
- Connection between vision, culture, leadership, strategy, processes, organization and IT.
Vision: "guard rail" of corporate and strategic development
- Vision: the origin and guiding principle of entrepreneurial activity.
- Tried and tested techniques for developing visions.
- Integrating the vision into day-to-day business: "From paper into the minds of Employees".
Corporate culture: "autopilot" of employee behavior
- Types of corporate culture, their characteristics and their open and secret rules.
- A career-enhancing approach to alternative corporate cultures.
- Proven tools for corporate culture analysis and development.
- Concrete measures to create a corporate culture in agile times.
Strategy development and implementation planning in 5 steps
- Market segmentation: Selection of potentially attractive market segments (Where to play?).
- External analysis: analysis of the environment, industry, market, customers and competition.
- Internal analysis of core competencies.
- Creative development and financial evaluation of strategic options: SWOT, business case, risk analysis (How to win?).
- Objectives, measures and milestone planning (Objectives & Key Results - OKR).
Strategy implementation: adaptation of business processes and organizational structure
- "Structure follows process follows strategy follows culture and vision".
- "Operationalize, implement and secure the strategy!"
- Adaptation of business processes and organizational structure.
Business model innovation and repositioning in a disruptive competitive landscape
- Disruptions and the new market and strategy rules of the game.
- Megatrends in the context of business models.
- Identification of new business areas as part of the Blue Ocean strategy.
- Network economy and modern ecosystems: Functional specialists, system integrators and platform companies.
- The best tools for business model design (buyer-benefit matrix, canvas, etc.).
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- Using specific company examples and your own company, you will develop a growth strategy and an innovative business model for disruptive markets in group work.
- You successfully integrate vision and corporate culture development into your management work.
- You can use the best tools for strategy and business model development and implementation in your day-to-day business.
Methods
Lecture with many case studies, intensive individual and group work, exchange of experiences and discussion, strategic recommendations for your company and personal career advice for the participants.
Recommended for
Members of the Executive Board, heads of business units, managers, management consultants, Employees of planning teams, management assistants.
Further recommendations for "Strategic Management"
Attendees comments
"This training will help me a lot in my management work. The lecturer was very competent and experienced, there were lots of practical examples - a very good mix. My expectations in terms of content were more than fulfilled."

"The content was well-founded, comprehensive and contained variable tools for daily work.
The speaker dealt with individual cases of the participants, was very dynamic and committed and gave concrete feedback."

"I particularly liked the speaker's methodology: Many aspects were worked out in practical exercises."

"I can recommend the training because the content was conveyed in a highly professional manner, the organization was flawless and the booking process could hardly have been easier."

"I particularly liked the fact that the trainer has a practical background and is very experienced and has up-to-date knowledge of the topic and the current economic situation. There were many examples from other companies that everyone knows and that are easy to understand."

"The speaker managed to convey his methodical, structured knowledge and practical know-how in such a way that the three days added maximum value."

Seminar evaluation for "Strategic Management"







9244
Start dates and details

Monday, 07.07.2025
09:00 am - 5:00 pm
Tuesday, 08.07.2025
09:00 am - 5:00 pm
Wednesday, 09.07.2025
08:00 am - 4:00 pm
Wednesday, 16.07.2025
09:00 am - 5:00 pm
Thursday, 17.07.2025
09:00 am - 5:00 pm
Friday, 18.07.2025
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Monday, 15.09.2025
09:00 am - 5:00 pm
Tuesday, 16.09.2025
09:00 am - 5:00 pm
Wednesday, 17.09.2025
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Monday, 20.10.2025
09:00 am - 5:00 pm
Tuesday, 21.10.2025
09:00 am - 5:00 pm
Wednesday, 22.10.2025
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Wednesday, 26.11.2025
09:00 am - 5:00 pm
Thursday, 27.11.2025
09:00 am - 5:00 pm
Friday, 28.11.2025
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Wednesday, 04.02.2026
09:00 am - 5:00 pm
Thursday, 05.02.2026
09:00 am - 5:00 pm
Friday, 06.02.2026
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

Monday, 09.03.2026
09:00 am - 5:00 pm
Tuesday, 10.03.2026
09:00 am - 5:00 pm
Wednesday, 11.03.2026
08:00 am - 4:00 pm
Wednesday, 08.04.2026
09:00 am - 5:00 pm
Thursday, 09.04.2026
09:00 am - 5:00 pm
Friday, 10.04.2026
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Monday, 18.05.2026
09:00 am - 5:00 pm
Tuesday, 19.05.2026
09:00 am - 5:00 pm
Wednesday, 20.05.2026
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Wednesday, 01.07.2026
09:00 am - 5:00 pm
Thursday, 02.07.2026
09:00 am - 5:00 pm
Friday, 03.07.2026
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

Tuesday, 25.08.2026
09:00 am - 5:00 pm
Wednesday, 26.08.2026
09:00 am - 5:00 pm
Thursday, 27.08.2026
08:00 am - 4:00 pm
Monday, 28.09.2026
09:00 am - 5:00 pm
Tuesday, 29.09.2026
09:00 am - 5:00 pm
Wednesday, 30.09.2026
08:00 am - 4:00 pm
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.