Contents
Challenges for strategic change
- Changes in the entrepreneurial focus: What goes, what comes, what stays?
- Approaches in adaptive strategic management.
- Planned strategies versus intuitive strategies - perspectives on strategic management.
- The limits of a traditional strategic approach in a highly dynamic and complex environment.
Instruments for strategic management
- The integrated strategy development and implementation process.
- Agile start-up tools: Design Thinking, Business Model Canvas, OKR and Effectuation.
- Above all, strategic management means more "out-side-in" thinking.
- Making decisions: Establishing the right mix of methods.
The importance of leadership in the strategic management process
- The role of culture and organization for strategic leadership.
- Dealing with paradoxes in strategic processes - efficiency and innovation.
- Develop your own qualities as a strategic leader and use them in an impact-oriented manner.
- Dealing with sensitivities and resistance to change.
Learning environment
Once you have registered, you will find useful information, downloads and extra services relating to this training course in your online learning environment.
Your benefit
- You will analyze the current challenges for your own company and learn about modern business models for dynamic and complex markets using specific company examples.
- You successfully integrate contemporary strategy and management tools into your day-to-day business.
- You will reflect on your own role as a manager in dynamic times and how you can use leadership as an instrument of strategic action.
- You will learn about examples of different approaches to strategic management.
- They develop an understanding of strategic management as a pattern of action and a learning process.
- You will gain knowledge and tips for the practical application of selected strategic tools.
Methods
Interactive keynote speech with many case studies, intensive individual and group work, exchange of experiences and discussion, strategic recommendations for your company and personal career advice for the participants.
Interactive keynote speech with many case studies, intensive individual and group work, exchange of experiences and discussion, strategic recommendations for your company and personal career advice for the participants.
Recommended for
Members of management, heads of business units, executives, management consultants, Employees of planning teams, management assistants. Prior participation in the "Strategic Management" training is not mandatory.
Further recommendations for "Strategic management reloaded"
Seminar evaluation for "Strategic management reloaded"







Strategic management - course for advanced managers
In a constantly changing world, it is important for managers in business and marketing to maintain an overview. Strategies must remain flexible and adaptable in order to be able to react to new changes at any time. In this training course, participants learn how to survive in the digital age with optimal strategy and its development, planning and implementation.
Approaching management strategy with start-up spirit
Business strategies today usually only have a short half-life. After all, the market is constantly changing due to changing customer interests and requirements, intensified by increasing globalization and growing competitive pressure. It makes no difference whether a company is a medium-sized business or a large corporation. The effects of the global economy can be felt in all sectors and industries. If your management has learned the right methods and is able to develop flexible strategies, you will gain a clear competitive advantage.
Book seminars for strategic management throughout Germany
The seminars of the Haufe Akademie are characterized by practical imparting of current specialist knowledge and convenient locations throughout Germany. This means that participants from companies across the country can always find a seminar near them. If you want the entire management team to benefit from this advanced training, you can also offer this course as an in-house training Book now. For more information, contact us now!
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Start dates and details
Thursday, 04.09.2025
10:00 am - 6:00 pm
Friday, 05.09.2025
09:00 am - 5:00 pm
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Wednesday, 12.11.2025
10:00 am - 6:00 pm
Thursday, 13.11.2025
09:00 am - 5:00 pm
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.

Thursday, 05.02.2026
10:00 am - 6:00 pm
Friday, 06.02.2026
09:00 am - 5:00 pm
Monday, 02.03.2026
10:00 am - 6:00 pm
Tuesday, 03.03.2026
09:00 am - 5:00 pm
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Thursday, 18.06.2026
10:00 am - 6:00 pm
Friday, 19.06.2026
09:00 am - 5:00 pm
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.

Monday, 03.08.2026
10:00 am - 6:00 pm
Tuesday, 04.08.2026
09:00 am - 5:00 pm
Monday, 28.09.2026
10:00 am - 6:00 pm
Tuesday, 29.09.2026
09:00 am - 5:00 pm
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
The fee includes the costs for the qualification program, documents, lunch and refreshments during breaks. Please book your accommodation directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.