Contents
Building blocks and benefits of professional business cases
- Requirements and perspectives of business case creators, business case owner, project managers, controllers, sales or business development, auditors and investors.
- Central components for the structure of the decision-maker presentation: management summary, strategic project overview, investment calculation or proof of profitability, project details.
Key components of professional business cases
- Work out the strategic contribution.
- For new products or project business: Present business model, determine sales and costs, gain confidence in determining and presenting estimated values.
- For infrastructure projects: Estimate project expenditure and follow-up costs, demonstrate cost reduction potential, quantify qualitative benefits, develop evaluation criteria for implementation strategies.
- Develop alternatives, options and scenarios.
- Identify different types of risk, assess them with risk indicators (Value at Risk VaR) and take them into account at the right, different points in the business case.
- Take a critical look at assumptions, discount factor (Weighted Average Cost of Capital WACC) and research data.
- The attractiveness can be demonstrated on the basis of cash flow, net present value (NPV), internal rate of return (IRR), amortization period (payback or break-even), annual return on investment (yROI), medium-term impact on the income statement (operating result EBIT), impact on liquidity contribution (project-related cash flow) or value contribution (return on capital employed ROCE).
Evaluation of business cases and implementation of strategic projects
- Assess business case results with sensitivity analyses and based on the impact on key financial figures.
- Prioritize projects with the help of investment or project portfolios and evaluate them using the value investment ratio (VIR).
- Define metrics and methods for measuring success.
- Project and business case reviews: Carry out plan-actual comparisons, checklists.
Effective presentations for customers and decision makers
- Find a suitable structure and level of detail.
- Build business cases as a basis for decision-making.
Increase your chances of approval - tips and tricks
- Success factors: quick wins, exit strategies, plan B, step-by-step concepts & co.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
By participating in this case study-based practical seminar, you will receive
- the necessary business knowledge to expertly build business cases and professionally plan strategic projects,
- A tried-and-tested and compact guide, a standardized procedure model, Excel tools and other work aids,
- Confidence in communicating with client representatives and decision makers from accounting, finance and controlling as well as with auditors and accountants.
- Clarity on how to convey the greatest possible benefit to the client with convincing presentation documents and a high-quality decision paper.
Methods
Trainer presentation, best-practice examples, continuous case study, exchange of experience and discussion, checklists, workshop atmosphere.
Recommended for
Specialists and managers from the fields of corporate planning, accounting, controlling, business development, sales, product management, quality management, IT architects and IT consultants.
Previous commercial or business management knowledge or several years of professional experience are an advantage.
Further recommendations for "Business Cases in Controlling"
Attendees comments
"The process was very smooth and the content of the course was appealing."

"I particularly liked the professionalism and flexibility of the speaker."


"I particularly liked the case studies, openness, quality and expertise."

"It was a smooth process from start to finish and the theory was backed up with case studies."

"I liked the way the trainer responded to my personal expectations."


Seminar evaluation for "Business Cases in Controlling"







7354
Start dates and details
Thursday, 03.07.2025
09:30 am - 5:30 pm
Friday, 04.07.2025
09:00 am - 4:30 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.

Wednesday, 17.09.2025
09:30 am - 5:30 pm
Thursday, 18.09.2025
09:00 am - 4:30 pm

Thursday, 27.11.2025
09:30 am - 5:30 pm
Friday, 28.11.2025
09:00 am - 4:30 pm
Wednesday, 11.02.2026
09:30 am - 5:30 pm
Thursday, 12.02.2026
09:00 am - 4:30 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.

Wednesday, 06.05.2026
09:30 am - 5:30 pm
Thursday, 07.05.2026
09:00 am - 4:30 pm
Monday, 07.09.2026
09:30 am - 5:30 pm
Tuesday, 08.09.2026
09:00 am - 4:30 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.