Innovation management & business field development

Innovation in the company can be planned

In its most original sense, innovation means "renewal". At the same time, innovative approaches promise change. To achieve this, companies must first analyze existing processes and identify needs. This includes the needs of the target group as well as the requirements of the market or other stakeholders. The term "innovation" often remains a mere buzzword that is not filled with life. However, these are concepts that can be planned very well. This innovation management training provides you with the necessary tools to effectively tackle the renewal of company processes, individual areas, products or structures. 

The business plan as the basis for sustainable business field development

When companies focus on innovation, planning and concepts play an important role. This also applies to sound financial planning. The first step is to find ideas and create concepts. Creative approaches and suggestions also play a key role here. In order for the renewal or adaptation to actually take place, management as well as investors or banks need a factual basis for decision-making. This is where the business plan comes into play. It ensures that important innovation processes do not come to a standstill due to sudden budget limits. At the same time, targets are also defined in the plan. These make it easier to identify progress as well as stagnation in innovation processes in order to subsequently adapt strategies or measures. This innovation management training prepares executives and managers for the challenges associated with renewal processes. You will also receive practical tools to concretize business area management with the help of business plans.

Innovation management for sustainable action in the company

Companies need innovation as a driving force for sustainable economic success. Companies that stagnate can quickly be left behind by the market or their competitors. For this reason, innovation management, i.e. the planning and structured implementation of renewal measures, is of immense importance. Once the necessary structures have been created, they can be used again and again for innovative approaches. In this way, the management of innovations is part of the workflow within the management level. 

Lay the foundations for sustainable economic success and the future viability of your company. With innovation management training the Haufe Akademie You'll gain all the necessary skills and valuable, practical know-how that you can integrate directly into your daily work. Check online for available appointments here.