training

Successful negotiation with psychology and strategy

Prepare and organize negotiations perfectly

This training is held in German.
How about conducting negotiations in such a way that the price no longer plays a role? In this training course, you will learn how to do just that. You'll use psychological strategies and powerful storytelling techniques to create irresistible offers and focus on value. Based on modern sales psychology and neuro-linguistic programming (NLP), you will be able to build trust and appreciation in a targeted manner and thus successfully conclude negotiations without concessions.

Contents

Arguing and negotiating strategically

  • Develop irresistible offers that make price negotiations superfluous.
  • Increase the perceived value and reduce the risk for negotiation partners .
  • Use win-win strategies to focus on added value.

Creating emotional connections through storytelling

  • Build trust and sympathy through targeted storytelling techniques.
  • Draw the negotiation partners to your side through emotional anchors.
  • Making complex offers understandable and tangible in order to lower the decision-making hurdles.

Using neuro-linguistic programming (NLP) in negotiations

  • Use linguistic anchors and reframing techniques to steer the negotiation in a targeted manner.
  • Influence the behavior of negotiation partners through conscious communication and body language.
  • Focus on the added value you have defined.

Consolidate negotiation successes and remove blockages

  • Use the "Trim & Stack" technique to maximize the perceived value of your offer.
  • Recognize blockages early on in the conversation and overcome them with tailor-made solutions.
  • Negotiate successfully from a position of strength without compromising on price.

Mastering negotiations through strategic tactics

  • Use FBI-based negotiation techniques to maintain an overview in difficult situations.
  • Recognize and defuse unfair conversation techniques of the other person.
  • Negotiate successfully, even if the other party takes an opposing position.

Practice-oriented negotiation exercises and role plays

  • Focus on value rather than price in interactive exercises.
  • Simulations of real negotiation scenarios to apply the techniques learned directly.
  • Improve and develop your own negotiating skills through video analysis.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

The attendees

  • learn tools and strategies to shape negotiations from the outset so that concessions are no longer an issue.
  • practise using storytelling, value-oriented communication and NLP techniques to emphasize the added value of the offer and conduct negotiations with confidence.
  • learn to apply the concept of "value equation" to maximize perceived value while minimizing perceived hurdles such as time and risk.
  • train how they can use conscious speech patterns, body language and the power of suggestion to lead their counterpart to a favorable decision.
  • receive feedback based on video analyses in order to improve and develop their own negotiating skills.
  • put what they have learned into practice in interactive role plays and simulations and practise negotiations.

Methods

Interactive exercises, simulation of real negotiation scenarios, video analysis, NLP (neuro-linguistic programming), individual and group work.

Recommended for

Specialists and managers and anyone who negotiates frequently and wants to optimize their negotiation strategies.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

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Further recommendations for "Successful negotiation with psychology and strategy"

On-site training together
Booking number
40934
€ 1.590,- plus VAT
2 days
in 4 locations
4 Events
German
Events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Start dates and details

  Select time period
0 events
23.10.2025
Berlin
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
centrovital Hotel
centrovital Hotel
Brauereihof 6, 13585 Berlin
Room rate: € 126,16 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 23.10.2025

09:00 am - 5:00 pm

Friday, 24.10.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
02.02.2026
Cologne
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
PLAZA Premium Hotel Köln
PLAZA Premium Hotel Cologne
Clevischer Ring 121-23, 51063 Cologne
Room rate: € 82,42 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 02.02.2026

09:00 am - 5:00 pm

Tuesday, 03.02.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
21.05.2026
Stuttgart
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
Mercure Hotel Stuttgart Airport Messe
Mercure Hotel Stuttgart Airport Messe
Eichwiesenring 1/1, 70567 Stuttgart
Room rate: € 135,03 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 21.05.2026

09:00 am - 5:00 pm

Friday, 22.05.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
16.07.2026
Hamburg Bergedorf
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
H4 Hotel
H4 Hotel
Holzhude 2, 21029 Hamburg Bergedorf
Room rate: € 119,27 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 16.07.2026

09:00 am - 5:00 pm

Friday, 17.07.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Training is guaranteed to take place
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 40934
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Book later
You are welcome to make a non-binding advance reservation.
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