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The wild cards of communication: the power of appeals

Communication that sparks! In conversations, negotiations, difficult situations. Learn from "Germany's rhetoric therapist."

training
This training is held in German.
Questions are important. They help you gather information. But you leave the decisions to your counterpart. Appeals, on the other hand, steer conversations and decisions. They set the direction. Depending on the situation, appeals can be warm recommendations, clear expectations, or polite instructions. They always refer directly to a field of action or conversation and have a clear, inviting character. The problem: you learn questions intuitively and practice them early on. Appeals, on the other hand, are only mastered superficially and without reflection by most people. Change that and improve your ability to use appeals in a targeted and professional manner! Practice live with "Prof. Dialectics."

Contents

Masterclass with the rhetoric specialist!

Targeted appeals and their functions

  • Control the level of information and conversation.
  • Establish dialectical conversation patterns.
  • Render manipulative instruments ineffective.
  • Exposing verbal incompetence and intellectual bankruptcy in others.
  • Let questions fizzle out in the context of the argument.
  • Provide guidance for your negotiation, leadership, and conversation processes.
  • Transform negative thinking and behavior patterns into consensus-focused enthusiasm.
  • Achieve confidence and linguistic eloquence in your conversations.
  • Miracle weapons in the art of negotiation or eloquent "doves of peace"?
  • Committed to lasting courtesy and consistency.
  • Create justification patterns and optimal negotiation results on demand.
  • Create absolute commitment and have an absolutely convincing socio-psychological effect.

In direct contrast to your "usual" questions, practice making convincing appeals in the kaleidoscope of

  • Interpersonal communication (e.g., feedback, critical discussions, quick-wittedness, etc.)
  • Gaining in-depth information and "eliciting personal sensitivities"
  • Convincing rhetoric and socio-psychological dialectics in addressing audiences

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

  • You will learn the techniques, instruments, and modes of action and know the limits.
  • You can avoid potential boundary violations.
  • You reflect on the shortcomings of your questioning technique and its limitations, as well as the convincing and unexpected possibilities of your appeals.
  • You practice in a playful way using practical examples from your business environment in consultation with your conversation partners.
  • You can trigger the desired response patterns in your counterpart and reflect on the triggered action patterns.
  • You will benefit from your personal challenges, groundbreaking and decisive feedback from your trainer, and appreciative feedback from your course participants.
  • You can contribute your experiences and examples of successful or unsuccessful conversations.

Methods

Theory-practice input, reflected attendees and dedicated trainers, special coaching sequences, practice-oriented focus on special framework conditions and difficult situations, high interactivity, scientific underpinnings from various research directions.

Recommended for

Specialists and managers at all levels and in all areas, salespeople and personalities who want to specifically develop their verbal skills or acquire linguistic brilliance, who are frequently exposed to conflicts or stressful situations, or who are consistently paving or expanding their career path.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

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Further recommendations for "The Jokers of Communication: The Power of Appeals"

On-site training together
Booking number
42547
€ 2.190,- plus VAT
2 days
in 3 locations
3 Events
German
Events

Start dates and details

  Select time period
0 events
14.07.2026
Cologne
Booking number: 42547
€ 2.190,- plus VAT.
€ 2,606.10 incl. VAT.
Venue
Mercure Hotel Köln West
Mercure Hotel Cologne West
Horbeller Str. 1, 50858 Cologne
Room rate: € 108,11 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Tuesday, 14.07.2026

10:00 am - 6:00 pm

Wednesday, 15.07.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
14.10.2026
Berlin
Booking number: 42547
€ 2.190,- plus VAT.
€ 2,606.10 incl. VAT.
Venue
centrovital Hotel
centrovital Hotel
Brauereihof 6, 13585 Berlin
Room rate: € 127,84 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Wednesday, 14.10.2026

10:00 am - 6:00 pm

Thursday, 15.10.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
18.02.2027
Munich
Booking number: 42547
€ 2.190,- plus VAT.
€ 2,606.10 incl. VAT.
Venue
Hotel Excelsior by Geisel
Hotel Excelsior by Geisel
Schützenstr. 11, 80335 Munich
Room rate: € 150,27 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 18.02.2027

10:00 am - 6:00 pm

Friday, 19.02.2027

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Booking number: 42547
€ 2.190,- plus VAT.
€ 2,606.10 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 42547
€ 2.190,- plus VAT.
€ 2,606.10 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Book later
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