Communicating convincingly in accounting

Important facts about good communication

• Good communication must be recipient-oriented.
• We can talk - but can we convince?
• The communication channels - pros & cons.
• The four sides of a message.
• Communicating authentically - how does that work?
• If you want to make an impact, you have to be visible.
• Listening is more than not talking.

Emotional intelligence - getting a grip on your feelings

• Emotional intelligence - the basis for successful communication?
• How do I feel in this situation?
• Anger makes conversations very difficult.
• How do I express my feelings?
• Success through empathy.

Persuasive rhetoric - successful argumentation

• What do I want to achieve?
• What expectations does my:e contact have?
• A structured approach to conversations - but how?
• A holistic view instead of looking through your own glasses.
• Persuade and argue correctly.
• Hard and soft arguments.

Using the voice effectively

• What effect does our voice have on persuasion?
• The sonorous voice & the chest tone of conviction.
• Create enthusiasm with your voice.
• Strengthening the power of the voice through modulation.
• Voice changes during stress.
• Practical exercises.