Artificial intelligence as a strategic lever for companies

How AI is redefining corporate strategy

This training is held in German.
The integration of artificial intelligence (AI) into corporate strategy is crucial for competitiveness and long-term success. In this training you will learn how to integrate AI processes and technologies into your business strategy and how this impacts your organizational structure, business processes and people. You will identify areas where AI offers you real added value and know how to successfully integrate it into your existing infrastructure so that you can exploit the full potential of AI in the future.

Contents

Further training in accordance with AI Regulation Art. 4 for the obligation to provide evidence of AI competence

From corporate strategy to AI strategy

  • Analysis of corporate goals and visions.
  • Identification of opportunities and challenges for AI applications.
  • How AI can change business strategy.
  • Potential impact of AI on existing business models.
  • What new business models are emerging?

Basics of AI technologies

  • Data management as a technological necessity.
  • Differentiation between Business Intelligence and Artificial Intelligence and many other technical terms.
  • Overview of common AI technologies, including the different stages from descriptive to generative AI.
  • Possibilities and limits of the technologies.

How can AI support corporate strategy?

  • Potential for increasing sales and optimizing costs.
  • AI-supported market analyses and forecasts.
  • Operational excellence: automating business processes and increasing efficiency.
  • Customer Centricity: Personalization of customer relationships through AI.
  • Products, services and productivity.

How can AI take corporate strategy to new dimensions?

  • New ways to inspire customers. 
  • Modern business models allow new sources of income.
  • AI is normal, but also allows completely new implementation options.
  • AI in the context of the five strategy fields (differentiation, dilemma, dominance, diversification and disruption) and ten corresponding strategy types.
  • Changing dogmas and paradigms.
  • Ethics and responsibility: handling data and technologies.

What impact does AI have on the organization and employees?

  • Organizational structure adjustments for AI integration.
  • Guard rails in normative management: data privacy, compliance, governance, AI Act.
  • Qualification and employee:internal development.
  • Change as a driver of complexity and how to successfully transform into an AI-friendly corporate culture.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.

Your benefit

  • You know why AI plays an important role for companies and what influence it has on your overall strategy.
  • They understand how AI can change existing business strategies and models and open up new opportunities.
  • You have identified suitable business areas of your company in which AI can be put to good use.
  • They understand the relevance of data as the basis for successful AI applications.
  • You will have an overview of common AI technologies and their areas of application as well as their limitations.
  • You are familiar with the regulatory framework.
  • They understand how AI can challenge existing dogmas and paradigms in business operations.
  • You know how to promote an AI-friendly corporate culture.

Methods

Trainer input, discussion, exchange of experiences, practical exercises, etc.

Recommended for

Managing directors, project, division and department heads and all those who make strategic decisions or advise on themconsultants, IT and technology managers, etc.).

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Further recommendations for "Artificial intelligence as a strategic lever for companies"

Attendees comments

"I particularly liked the methodology, the examples and the simple explanations."

Stephan Pötzl
East German Savings Banks Association

"I particularly liked the practical relevance, the examples and the instructions for tackling the topic myself. Excellent service and care for the participants by the Haufe Akademie ."

Birthe Hartwigsen-Beyel
RuV Wiesbaden

Seminar evaluation for "Artificial intelligence as a strategic lever for companies"

4.6 from 5
with 89 ratings
training content:
4.6
Content comprehensibility:
4.7
Practical relevance:
4.2
Trainer expertise:
4.9
Participant orientation:
4.7
Method variety:
4.6
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Articles, interviews or whitepapers on the topic

AI Manager: tasks, skills and salary

Artificial intelligence is one of the top challenges and opportunities for companies and organizations worldwide. AI influences all areas of companies, from collaboration and product development to process optimization. This makes the need for specialized professionals who can plan, structure and promote the use of AI all the greater. Here you can download the AI job profile [...]

Learn more here

Articles, interviews or whitepapers on the topic

AI Manager: tasks, skills and salary

Artificial intelligence is one of the top challenges and opportunities for companies and organizations worldwide. AI influences all areas of companies, from collaboration and product development to process optimization. This makes the need for specialized professionals who can plan, structure and promote the use of AI all the greater. Here you can download the AI job profile [...]

Learn more here

On-site training together
Booking number
35507
€ 1.590,- plus VAT
2 days
in 3 locations
3 Events
German
In-person trainings
Joint online training
Booking number
35272
€ 1.590,- plus VAT
2 days
Online
4 Events
German
Live online events

This training is available as part of course:

Future Management Program: Strategy - AI - Change

Future Jobs Classes

Get ready for your job of the future and become an AI Manager.

Start dates and details

  Select time period
0 events
05.06.2025
Live-Online
Booking number: 35272
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Thursday, 05.06.2025

09:00 am - 5:00 pm

Friday, 06.06.2025

09:00 am - 5:00 pm

28.07.2025
Stuttgart
Booking number: 35507
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
Holiday Inn
Holiday Inn
Mittlerer Pfad 25-27, 70499 Stuttgart
Room rate: € 128,31 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Monday, 28.07.2025

09:00 am - 5:00 pm

Tuesday, 29.07.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
28.08.2025
Live-Online
Booking number: 35272
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Thursday, 28.08.2025

09:00 am - 5:00 pm

Friday, 29.08.2025

09:00 am - 5:00 pm

13.10.2025
Munich
Booking number: 35507
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
Hotel Excelsior by Geisel
Hotel Excelsior by Geisel
Schützenstr. 11, 80335 Munich
Room rate: € 145,58 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Monday, 13.10.2025

09:00 am - 5:00 pm

Tuesday, 14.10.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
15.12.2025
Live-Online
Booking number: 35272
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Monday, 15.12.2025

09:00 am - 5:00 pm

Tuesday, 16.12.2025

09:00 am - 5:00 pm

19.01.2026
Frankfurt a. M.
Booking number: 35507
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Venue
Novotel Frankfurt City
Novotel Frankfurt City
Lise-Meitner-Straße 2, 60486 Frankfurt a. M.
Room rate: € 106,81 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Monday, 19.01.2026

09:00 am - 5:00 pm

Tuesday, 20.01.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
16.03.2026
Live-Online
Booking number: 35272
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Monday, 16.03.2026

09:00 am - 5:00 pm

Tuesday, 17.03.2026

09:00 am - 5:00 pm

Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Training is guaranteed to take place
Booking number: 35507
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 35272
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Details
2 days
Limited number of participants
Book later
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