AI and Data Projects: Introductory Course in Machine Learning and Data Mining

The basic technical course for your own AI and data projects

training
Focus AI
This training is held in German.
In this course, you’ll learn about the technical capabilities AI offers today and how to correctly classify use cases from a technical perspective. You’ll learn how modern artificial intelligence really works, from the fundamentals of classical machine learning to large language models (LLMs), retrieval-augmented generation (RAG), and intelligent agent systems. You’ll not only understand the technology but also how to apply it in a practical business context. You’ll work hands-on with realistic use cases, develop an understanding of data, models, and decision-making logic, and learn how to use (generative) AI productively—from prompt engineering and tool integration to autonomous AI systems. No programming experience is required.

Did you know?

This course is part of the certified "AI Manager" Master Class. When you book the entire Master Class, you save over 20%compared to booking the individual modules.

Module 1: Webinar
2 h
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI

After the introduction and an introduction to the learning environment, we get straight into the topic: Your:e trainer will go through a first complete pipeline with you, from data preparation to training the data model. 

Module 2: Self-study phase
2 h
Fundamentals of Data and Data Mining
Fundamentals of Data and Data Mining
  • Introduction to Learning from Data
  • Data types: structured, unstructured, and time series
  • The CRISP-DM Process for Data Projects
  • Data Mining in a Business Context: Similarity Analyses and Use Cases
  • Data Preparation, Models & Tools (Clustering)
  • Evaluation, Deployment, and Effort & Risks
Module 3: Self-study phase
2 h
Fundamentals of Machine Learning
Fundamentals of Machine Learning
  • A Comparison of Regression and Classification
  • Goals & Areas of Application
  • Data Preparation
  • Initial Models: Linear Regression and Decision Trees
  • Evaluation Using Appropriate Metrics
  • Deployment, Effort, and Risks
Module 4: Webinar
4 h
Discussion of the practical tasks
Discussion of the practical tasks

After a group review of the material covered in the initial self-study phases, participants will delve deeper into the subject matter through hands-on exercises and practical examples.

Module 5: Self-study phase
2 h
LLMs: Fundamentals and Text Generation
LLMs: Fundamentals and Text Generation
  • How LLMs Work and Text Generation
  • Decoding Methods and Sampling
  • Training and Common Challenges
  • Potential Applications of Generative AI in Business
  • Prompt Engineering: Methods, Limitations, and Best Practices
  • Evaluation, Deployment & Environment, and Effort & Risks
Module 6: Self-study phase
2,5 h
RAG and AI Agents
RAG and AI Agents
  • Combining Data Sources with LLMs (RAG)
  • Retriever and Generator Architecture
  • Data Preparation and Model Selection for RAG Systems
  • Evaluation and Deployment of RAG Applications
  • Fundamentals of Intelligent Agents, Function Calling, and Tool Use
  • Agent Architectures, Multi-Agent Systems, and Opportunities & Risks
Module 7: Webinar
4 h
Application to Specific Use Cases
Application to Specific Use Cases

Once all the questions in the self-study modules have been answered, students will reinforce their knowledge through practical exercises and apply it to real-world scenarios.

Further training in accordance with AI Regulation Art. 4 for the obligation to provide evidence of AI competence

1. Fundamentals of Data and Data Mining

  • Introduction to Learning from Data
  • Data types: structured, unstructured, and time series
  • The CRISP-DM Process for Data Projects
  • Data Mining in a Business Context: Similarity Analyses and Use Cases
  • Data Preparation, Models & Tools (Clustering)
  • Evaluation, Deployment, and Effort & Risks

2. Fundamentals of Machine Learning

  • A Comparison of Regression and Classification
  • Goals & Areas of Application
  • Data Preparation
  • Initial Models: Linear Regression and Decision Trees
  • Evaluation Using Appropriate Metrics
  • Deployment, Effort, and Risks

3. LLMs: Fundamentals and Text Generation

  • How LLMs Work and Text Generation
  • Decoding Methods and Sampling
  • Training and Common Challenges
  • Potential Applications of Generative AI in Business
  • Prompt Engineering: Methods, Limitations, and Best Practices
  • Evaluation, Deployment & Environment, and Effort & Risks

4. RAG and AI Agents 

  • Combining Data Sources with LLMs (RAG)
  • Retriever and Generator Architecture
  • Data Preparation and Model Selection for RAG Systems
  • Evaluation and Deployment of RAG Applications
  • Fundamentals of Intelligent Agents, Function Calling, and Tool Use
  • Agent Architectures, Multi-Agent Systems, and Opportunities & Risks

This course offers a digital blended learning approach designed for working professionals. Through a flexible combination of online seminars and self-study sessions, you’ll be sure to achieve your goals. Here’s what you’ll learn in this training program:

Learning environment: In your online learning environment, you will find useful information, downloads and extra services for this training course after you have registered.

Self-study phases: Learn independently, at your own pace and whenever you want. Our courses offer you didactically high-quality learning material. 

Live webinars: In regular online seminars, you will meet your trainers in person. You will receive answers to your questions, specific assistance and instructions on how to deepen your knowledge and apply the skills you have acquired in practical exercises.

Learning Community:A digital learning community will be available to you throughout the course. trainers with other participants and the trainers , and ask any questions you may have.

Certificate of Completion and Open Badge:As a graduate of the class, you will receive a certificate of completion and an open badge, which you can easily share on professional networks (such as LinkedIn).

 

  • You are able to technically evaluate specific AI use cases within your company.
  • You can make informed decisions about the use of AI and communicate on an equal footing with technical experts .
  • You understand how modern AI systems work—from traditional machine learning methods to generative AI.
  • You'll learn how large language models are structured and how to use them effectively for text generation, automation, and decision support.
  • You can effectively use prompt engineering and know how to achieve reliable results with generative AI.
  • You'll develop an understanding of RAG systems and be able to use them to intelligently integrate internal company data.
  • You'll learn how AI agents work and where they can be usefully applied.
  • You'll develop a set of skills that are relevant for the future and are becoming increasingly important in the business world.

Take an active part in our online community and work with your own questions - this is how you will benefit most from this online training. This will allow you to apply the content both in self-study and in practical exercises.

Well-founded trainers, presentations, practical exercises, self-reflection, discussions, work aids, group work on participants' real projects and exchange of experience in the learning community.

The following third-party tool can be used in the event:

This course is designed for anyone who wants to understand how modern AI—especially generative AI—really works and how it can be used effectively.

It is ideal for decision makers, product managers, project managers, as well as specialists and executives who use or want to implement AI in their companies or who want to manage AI projects.

The course also provides a structured and easy-to-understand introduction for beginners and those with some experience ( career changers ). 

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more
View into the product

Here you can get impressions of the training as well as information about the training topic.

Articles, interviews or whitepapers on the topic

AI Manager: tasks, skills and salary

Artificial intelligence is one of the top challenges and opportunities for companies and organizations worldwide. AI influences all areas of companies, from collaboration and product development to process optimization. This makes the need for specialized professionals who can plan, structure and promote the use of AI all the greater. Here you can download the AI job profile [...]

Learn more here

Machine Learning Engineer: tasks and salary

Artificial intelligence is one of the most important megatrends that will increasingly influence the way we work and live. AI harbors risks for companies, but also many opportunities. Professionals such as machine learning engineers are needed to use this new technology sensibly. They ensure that AI is steered in the right direction. This article highlights tasks, [...]

Learn more here

Articles, interviews or whitepapers on the topic

AI Manager: tasks, skills and salary

Artificial intelligence is one of the top challenges and opportunities for companies and organizations worldwide. AI influences all areas of companies, from collaboration and product development to process optimization. This makes the need for specialized professionals who can plan, structure and promote the use of AI all the greater. Here you can download the AI job profile [...]

Learn more here

Machine Learning Engineer: tasks and salary

Artificial intelligence is one of the most important megatrends that will increasingly influence the way we work and live. AI harbors risks for companies, but also many opportunities. Professionals such as machine learning engineers are needed to use this new technology sensibly. They ensure that AI is steered in the right direction. This article highlights tasks, [...]

Learn more here

Joint online training
Booking number
36136
€1,590 plus VAT
20 h at 4 W …
Online
9 Events
German
Events
Train several employees
Price upon request
20 hours over 4 weeks
In Person or Online
Appointment scheduled on an individual basis
  • Customized training courses
  • Direct application in practice
  • Efficient use of time and resources
100% non-binding inquiry
Feedback within 24 hours
Or schedule an appointment and get personalized advice

This training is available as part of course:

Professional Class AI Manager:in

Master Class AI Manager:in

Mastering the future

Recognize & implement AI potential in the company - with the Master Class "AI Manager:in".

Ratings and feedback from our participants

4.6
151 Ratings
training content:
4.6
Content comprehensibility:
4.6
Practical relevance:
3.8
Trainer expertise:
5
Participant orientation:
4.8
Method variety:
4.7
RT
Ralf Tilleke
Confirmed participation
Vincentz Network
The topic is challenging and complex. I was amazed at how the trainer managed to convey the content so clearly and methodically. Really great!
LR
Lurata Reci
Confirmed participation
COP Lurata Reci
Despite the complexity of the subject, everything was explained in an understandable and practical way. The lessons and topics were structured and the documents for self-study were great. The practical work was fun and the lecturer was very competent!

Start dates and details

  Select time period
0 events
10.09.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
10.09.2026
Course
zoom
Schedule
Start 11:30 am, end approx. 1:30 pm
Webinar
Discussion of the practical tasks
Date
24.09.2026
Course
zoom
Schedule
Start 13:00, end approx. 17:00
Webinar
Application to Specific Use Cases
Date
08.10.2026
Course
zoom
Schedule
Start 13:00, end approx. 17:00
10.09.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
10.09.2026
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
24.09.2026
Course
zoom
Schedule
Start 08:00 am, end approx. 12:00 pm
Webinar
Application to Specific Use Cases
Date
08.10.2026
Course
zoom
Schedule
Start 08:00 am, end approx. 12:00 pm
15.10.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
15.10.2026
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
22.10.2026
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Webinar
Application to Specific Use Cases
Date
05.11.2026
Course
zoom
Schedule
Start 09:00, end approx. 13:00
29.10.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
29.10.2026
Course
zoom
Schedule
Start 11:30 am, end approx. 1:30 pm
Webinar
Discussion of the practical tasks
Date
05.11.2026
Course
zoom
Schedule
Start 14:00, end approx. 18:00
Webinar
Application to Specific Use Cases
Date
19.11.2026
Course
zoom
Schedule
Start 11:30 a.m., end approx. 3:30 p.m.
29.10.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
29.10.2026
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
12.11.2026
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Webinar
Application to Specific Use Cases
Date
26.11.2026
Course
zoom
Schedule
Start 09:00, end approx. 13:00
19.11.2026
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
19.11.2026
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
03.12.2026
Course
zoom
Schedule
Start 13:00, end approx. 17:00
Webinar
Application to Specific Use Cases
Date
17.12.2026
Course
zoom
Schedule
Start 13:30, end approx. 17:30
14.01.2027
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
14.01.2027
Course
zoom
Schedule
Start 11:30 am, end approx. 1:30 pm
Webinar
Discussion of the practical tasks
Date
28.01.2027
Course
zoom
Schedule
Start 13:00, end approx. 17:00
Webinar
Application to Specific Use Cases
Date
11.02.2027
Course
zoom
Schedule
Start 13:00, end approx. 17:00
14.01.2027
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
14.01.2027
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
28.01.2027
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Webinar
Application to Specific Use Cases
Date
11.02.2027
Course
zoom
Schedule
Start 09:00, end approx. 13:00
11.03.2027
Live online
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Course
Technical notes
We use various software to conduct our online events.
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kickoff and Introduction to the World of Data, Machine Learning, and Generative AI
Date
11.03.2027
Course
zoom
Schedule
Start 09:00 am, end approx. 11:00 am
Webinar
Discussion of the practical tasks
Date
25.03.2027
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Webinar
Application to Specific Use Cases
Date
08.04.2027
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Training is guaranteed to take place
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Plan course
20 hours over 4 weeks
Limited number of participants
Booking number: 36136
€ 1.590,- plus VAT.
€ 1,892.10 incl. VAT.
Plan course
20 hours over 4 weeks
Limited number of participants
Book later
You are welcome to make a non-binding advance reservation.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Also bookable as in-house training
in-house training for several employees
optimally customized to your own needs
directly on site or online - save time and travel costs
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

About us - The Haufe Akademie

Your optimizer, innovator and companion since 1978 -
Your professional partner for professional development and seminars, training courses and topical conferences.

Whether on site, live online or in-house - our customised solutions, our claim to the highest level of consulting expertise and training tailored to your needs simplify the acquisition of skills for the working world of the future and sustainably facilitate professional development.

A wide range of seminars, individual coaching and our flexible formats support HR managers and decision-makers in shaping the future and developing employees, in-house teams and companies.

Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.

3,600+ continuing education courses
690,000+ apprentices per year
Over 95% positive reviews
2,600+ trainers and coaches
19,000+ training courses held per year
Call us or send an email

Do you have any questions?

We are there for you Monday to Friday 8:00 a.m. - 5:00 p.m.

Stephanie Göpfert

Head of Customer Service

*Mandatory fields
FAQs

Questions & Answers

In our Questions & Answers (FAQ) section, you will find all the answers and the most frequently asked questions about your selected topic.