Contents
Status quo of product group management in purchasing
- Benchmark on performance and role.
- Identify strengths and weaknesses.
- Comparison with each other and with other TOP companies.
Influences on product group management
- Important topics to consider, e.g. corporate and overall business strategies.
- Consideration of supplier and innovation management activities in product group strategy development.
- Influence of digitalization and technological development (Industry 4.0, artificial intelligence, blockchain, robotics).
Building blocks for the development of product group management processes
- What is the ideal process in product group management?
- What are the objectives behind the individual process modules?
- What are the results and success factors?
Methods & Tools
- Correct classification of a product group in a portfolio analysis.
- Tools for evaluating the procurement market and the importance of product groups in your own company.
- Importance of your own company from the customer's point of viewsuppliers).
Important stakeholders and risks
- Exemplary identification of important stakeholders based on the stakeholder mapping method.
- Assessment and prevention of risks.
Definition of the product group strategy, derivation of measures and tracking of measures
- How do you define a good product group strategy?
- Derive suitable measures and define value contribution potential.
- Suitable methodology for tracking the measures.
Digital solutions to support product group management
Learning environment
Once you have registered, you will find useful information, downloads and extra services relating to this training course in your online learning environment.
Your benefit
- You will gain an overview of the strategic processes in purchasing.
- You will learn the strategic building blocks for the professional implementation of product group management.
- You will receive important methods and tools for this.
- You know how to use digital solutions in your company's product group management.
- They take a holistic, entrepreneurial approach to product group management and understand that product group management only works really well in cross-functional teams.
Methods
Experience-based trainer, group exercises, best-practice examples, work aids and checklists, discussion, exchange of experience and benchmarking, practical workshop.
Experience-based trainer, group exercises, best-practice examples, work aids and checklists, discussion, exchange of experience and benchmarking, practical workshop.
Recommended for
Specialists from strategic purchasing, procurement, materials management with responsibility for product group management, commodity managers, category managers who want to gain an initial impression of the topic.
Seminar evaluation for "Professional product group management"







30545
33444
Start dates and details
Wednesday, 15.10.2025
09:00 am - 5:00 pm
Thursday, 16.10.2025
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.

Tuesday, 20.01.2026
09:00 am - 5:00 pm
Wednesday, 21.01.2026
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.