Training
This training is held in German.
Business models are subject to continuous change. Digitalization expands the range of possibilities and increases the dynamics, but only sustainable business models will be successful in the future. In the workshop, you will be guided through a structured process that shows you how to systematically develop and implement digital and sustainable business models. Using state-of-the-art methods, we will develop innovative business models for products/product groups, services. You will be able to prioritize and evaluate business models from the customer's perspective and thus generate competitive advantages and future business opportunities.
Contents
Trends and future opportunities of digitalization
- Identify and analyze megatrends and technology trends.
- Best practices for sustainable, digital products and their future significance.
- Shaping digital change in the company, culture change in the workplace.
- Digital service offerings, use of artificial intelligence
Sustainability as a success factor for digital products and services
- Integration of sustainability into existing and new business models.
- Strategies for communicating and positioning sustainable products and services.
Systematically developing digital business models
- Idea generation and idea selection/prioritization for digitalized products and services.
- Ensure customer orientation with modern methods, e.g. design thinking, open innovation.
- Tried and tested steps to a successful digital business model, e.g. model of the 4 W's, Blue Ocean.
- Combination of model business models with a focus on sustainability.
Develop, implement and market business models
- Presentation of the business model using the Digital Business Transformation Canvas.
- Iterative implementation process with test and re-design phases.
- Disruptive digital, sustainable business models.
- Successfully marketing digital offers.
Practical workshop "Digital and sustainable"
- Application and transfer of content into practice.
- Development of concrete practical solutions.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- You will develop practical solutions for the successful development of digital, sustainable product business models in your company.
- The focus on sustainability and the use of digital solutions enables you to position yourself as a future-oriented and responsible company.
- You will learn about the digital business model development tools that are suitable for your company and how to use them.
- You can manage the entire process of business model development from the product idea to implementation and marketing.
- By using digital technologies and integrating sustainability aspects, you can address your customers more individually and better fulfill their wishes.
- You will receive a practice-oriented overview of business model methods and tools with concrete working aids and valuable tips for implementation in your daily work.
Methods
Theoretical input supplemented by group work, case studies, moderated exchange of experiences, best practices. Interactive practical workshop for direct implementation.
Recommended for
Specialists and managers from the areas of product management, marketing, sales, business development and product development.
Further recommendations for "Sustainable, digital business models for products and services"
Seminar evaluation for "Sustainable, digital business models for products and services"
4.4 from 5
with 16 ratings
training content:
4.4
Content comprehensibility:
4.7
Practical relevance:
3.9
Trainer expertise:
4.8
Participant orientation:
4.5
Method variety:
4
On-site training together
Booking number
31306
31306
€ 1.540,-
plus VAT
2 days
in 2 locations
2 Events
German
Joint online training
Booking number
32505
32505
€ 1.540,-
plus VAT
2 days
Online
on 08.07.2025
German
Start dates and details
08.07.2025
Live-Online
Booking number:
32505
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
Days & Times
2 days
Limited number of participants
Tuesday, 08.07.2025
09:00 am - 5:00 pm
Wednesday, 09.07.2025
09:00 am - 5:00 pm
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
08.10.2025
Stuttgart
Booking number:
31306
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Days & Times
2 days
Limited number of participants
Wednesday, 08.10.2025
09:00 am - 5:00 pm
Thursday, 09.10.2025
09:00 am - 5:00 pm
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
15.01.2026
Düsseldorf
Booking number:
31306
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Days & Times
2 days
Limited number of participants
Thursday, 15.01.2026
09:00 am - 5:00 pm
Friday, 16.01.2026
09:00 am - 5:00 pm
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
The next booking ensures this course will take place
Booking number:
31306
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number:
32505
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.
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