Content subscription

Planning and Publishing Digital Media | E-Learning

Develop media literacy, strengthen communication skills, and create your own media

E-learning
This e-learning is held in German and English.

Digital media have become an integral part of our daily work lives. They are changing the way we communicate, collaborate, and share knowledge. However, there is often still a long way to go between simply using digital tools on a daily basis and using them with true confidence and purpose.

This course fills exactly that gap. You’ll not only learn about the different types of digital media and what they’re best suited for—you’ll also understand how to use them thoughtfully and in a way that meets your work needs. You’ll discover how media affects people, how to choose the right communication and collaboration tools for your team, and how to produce your own digital content, such as explanatory videos or presentations.

In doing so, you never lose sight of legal principles such as data protection and copyright.

In short: You’ll gain the media literacy you need to operate with confidence, creativity, and effectiveness in a digitalized workplace.

What you learn here:

  • You recognize the influence and impact of different media on society and your own life and can distinguish between different research approaches.
  • You can differentiate between the various motives why people use media and recognize these in your own everyday life.
  • You become aware of your own needs and can select media in a targeted manner.
  • You select the most suitable communication media for your day-to-day work from an overview of different communication media.
  • You reflect on your team's needs for digital collaboration and select appropriate collaboration media.
  • You produce your first own media step by step.
  • You know creative design options and important tips for an informative explanatory video and a visualized presentation.
  • You handle other people's data sensitively using guiding questions.
  • You understand the rights of use associated with media, in particular the Creative Commons.

Each learning unit addresses a specific question on the topic. The modular structure of the learning units gives you the flexibility to choose which topics you want to work on and when.

You will learn the theoretical basics, which you can reflect on and apply in practice with the help of specific instructions and exercises.

You will learn with high-quality expert videos, audios, checklists, guidelines and an interactive simulation.

Specialists and managers from all sectors who want to develop basic skills for the digitalized world of work - so-called digital literacies. 

E-learning for you or your team
Content subscription
€39.00/month
plus VAT
Online
German | English
E-learning for all employees
Content Collection
Price upon request
Online
German | English + more languages
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

About us - The Haufe Akademie

Your optimizer, innovator and companion since 1978 -
Your professional partner for professional development and seminars, training courses and topical conferences.

Whether on site, live online or in-house - our customised solutions, our claim to the highest level of consulting expertise and training tailored to your needs simplify the acquisition of skills for the working world of the future and sustainably facilitate professional development.

A wide range of seminars, individual coaching and our flexible formats support HR managers and decision-makers in shaping the future and developing employees, in-house teams and companies.

Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.

3,600+ continuing education courses
690,000+ apprentices per year
Over 95% positive reviews
2,600+ trainers and coaches
19,000+ training courses held per year
Call us or send an email

Do you have any questions?

We are there for you Monday to Friday 8:00 a.m. - 5:00 p.m.

Stephanie Göpfert

Head of Customer Service

*Mandatory fields
FAQs

Questions & Answers

In our Questions & Answers (FAQ) section, you will find all the answers and the most frequently asked questions about your selected topic.