Webinar
This webinar is held in German.
These days, controllers, business analysts and business experts experts are expected to do more than just produce reports and dashboards. They are expected to translate data into actionable recommendations and advise company management and specialist departments with their data-based knowledge. This demanding task requires a wide range of skills. One of the most important is to communicate data-based findings and ideas in a structured, convincing and target group-oriented manner. This is the only way to turn data into positive business impact.
Contents
The role of the: controller
- Who are the stakeholders?
- Customer centricity - how does it work?
- Role and mindset as a consultant mentor.
Preparation and communication of data-based findings
- Recipients and context.
- Message, structure and narrative.
- Data preparation and data visualization.
Storytelling with data
- Toolbox consisting of numerous practice-oriented tools and techniques.
- Concepts and rules from modern business communication.
Impulses and inspiration from the world of good stories
- The story in 3 acts.
- A look in the direction of Hollywood.
- Stephen King and the art of shortening.
Learning environment
Once you have registered, you will find useful information, downloads and extra services relating to this training course in your online learning environment.
Your benefit
You will learn how to
- adopt a stakeholder-oriented mindset and ask the right questions.
- understand the recipient, communicate empathetically and anticipate reservations.
- Clarify the communication objective and the communication situation and work out key messages from the flood of data.
- Provide recommendations for action instead of listing information.
- Visualize data efficiently, clearly and in a "human-friendly" way.
- prepare and communicate data-based findings in such a way that they reach your stakeholders and have an impact.
Methods
trainer, individual exercises, practical case studies, work aids and checklists, discussion and exchange of experience. A collaborative Miro-Board serves as the basis.
Recommended for
Business analysts, specialists and managers from controlling, business intelligence and related areas. Anyone who works, argues and presents with data in their day-to-day work.
Further recommendations for "Storytelling with data for controllers and data professionals"
Attendees comments
"I particularly liked the documents."
Yvonne Schwarz
Blaser Group GmbH
"I liked the systematic and structured methods that I can implement quickly and the opportunity to go through my own examples. There was a complete workbook as a document for follow-up, repetition and sharing among colleagues."
Michael Lieberz
Don Bosco Mondo e. V.
"I liked the part on recipient-oriented communication and the fact that we were provided with a workbook."
Alina Niehues
shopware AG
Seminar evaluation for "Storytelling with data for controllers and data professionals"
4.6 from 5
with 51 ratings
training content:
4.7
Content comprehensibility:
4.8
Practical relevance:
4.2
Trainer expertise:
4.9
Participant orientation:
4.5
Method variety:
4.5
Joint online training
Start dates and details
04.08.2025
Live-Online
Booking number:
34369
€ 840,- plus VAT.
€ 999.60 incl. VAT.
Course
zoom
Days & Times
2 x 0.5 days
Limited number of participants
Monday, 04.08.2025
09:00 am - 12:30 pm
Wednesday, 06.08.2025
09:00 am - 12:30 pm
20.10.2025
Live-Online
Booking number:
34369
€ 840,- plus VAT.
€ 999.60 incl. VAT.
Course
zoom
Days & Times
2 x 0.5 days
Limited number of participants
Monday, 20.10.2025
2:00 pm - 5:30 pm
Monday, 27.10.2025
09:00 am - 12:30 pm
30.01.2026
Live-Online
Booking number:
34369
€ 840,- plus VAT.
€ 999.60 incl. VAT.
Course
zoom
Days & Times
2 x 0.5 days
Limited number of participants
Friday, 30.01.2026
09:00 am - 12:30 pm
Friday, 06.02.2026
09:00 am - 12:30 pm
The next booking ensures this course will take place
Booking number:
34369
€ 840,- plus VAT.
€ 999.60 incl. VAT.
Details
2 x 0.5 days
Limited number of participants
Booking number:
34369
€ 840,- plus VAT.
€ 999.60 incl. VAT.
Details
2 x 0.5 days
Limited number of participants
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
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