Blended learning
This blended learning is held in German.
Dive into the dynamic world of the metaverse economy and discover how metaverse technologies are revolutionizing the business world. In this course, we reveal the secrets behind the successful integration of metaverse applications that not only enable operational excellence, but also fundamentally transform the customer experience and the connection between your organization and its employees . We'll guide you through a variety of real-world use cases, demonstrate the many ways to increase revenue and profits, and show how different industries can benefit from Metaverse. Identify your own use cases for your company, prepare a compelling business case and get your company ready to enter the metaverse.
The course consists of didactically high-quality self-study modules and live webinars. It has been designed so that you can learn flexibly - ideal if you want to continue your education while working.
Did you know?
This course is part of the certified Master Class "Metaverse Manager:in". If you book the entire Master Class, you save 33 percent compared to booking the individual modules.
Module 1: Webinar
30 minutes
Kick-off date
Kick-off date
- Get to know each other and clarify expectations.
- Presentation of the course structure and procedure.
- Entry into the first self-learning phase.
Module 2: Self-study phase
90 minutes
Metaverse strategy
Metaverse strategy
This self-learning phase uses interactive learning materials to teach the following key topics:
- Classic and modern strategies for competitiveness as a basis for Metaverse initiatives.
Module 3: Self-study phase
120 minutes
Metaverse points of contact
Metaverse points of contact
This self-learning phase uses interactive learning materials to teach the following key topics:
- Customer Experience.
- Operational Excellence.
- Emplyer Engagement.
- Digitalization and digital transformation.
Module 4: Self-study phase
120 minutes
Metaverse personas
Metaverse personas
This self-learning phase uses interactive learning materials to teach the following key topics:
- Target persons (buying personas) for the respective Metaverse applications.
Module 5: Webinar
240 minutes
Business and use cases of the meta-economy
Business and use cases of the meta-economy
Understanding and deepening the self-learning phases and adding examples.
Kano model plus blue oceans.
Agreement on individual participant use cases.
Module 6: Self-study phase
240 minutes
Economic efficiency
Economic efficiency
This self-learning phase uses interactive learning materials to teach the following key topics:
- Quantitative investment calculations with ROI, NPV, DCF etc.
Module 7: Self-study phase
120 minutes
Monetization
Monetization
This self-learning phase uses interactive learning materials to teach the following key topics:
- Sources of income in the meta-economy
Module 8: Webinar
240 minutes
Metaverse stakeholders and own use case
Metaverse stakeholders and own use case
- Identification and motivation of stakeholders.
- Calculation of the economic benefits based on examples and the participants' own use cases.
Contents
Metaverse Use Cases
- How can specific use cases be identified and developed?
- How do use cases help to increase sales and profits?
- How do use cases contribute to operational excellence, customer experience and employee engagement?
Practice-oriented Metaverse use cases
- Brand Awareness.
- Collaboration.
- Construction/Simulation.
- Events.
- Maintenance.
- Shopping.
- Training/Learning.
- Workflow.
Business case development for Metaverse applications
- Qualitative arguments to convince sponsors and stakeholders.
- Quantitative investment calculations with ROI, NPV, DCF etc.
- Target persons (buying personas) for the respective Metaverse applications.
How do you learn in this training course?
This course offers you a digital blended concept that has been developed for part-time learning. With a time budget of 4-5 hours per week, you are sure to reach your goal. Alternatively, you can schedule the learning units flexibly. This is how you learn in this course:
Self-study phases: Learn independently, at your own pace and whenever you want. Our courses offer you didactically high-quality learning material with videos, articles, interactive exercises, quizzes and learning checks.
Live webinars: In regular online seminars, you will meet your trainers in person. You will receive answers to your questions, specific assistance and instructions on how to deepen your knowledge and apply the skills you have acquired in practical exercises.
Learning community: A digital learning community is available to you throughout the course. Exchange ideas with other participants and the trainers and ask questions.
Learning environment: In your online learning environment, you will find useful information, downloads and extra services for this training course after you have registered.
Future Jobs Club: Get exclusive access to a business network, micro-learnings (sparks), news and future work hacks.
Certificate of attendance and Open Badge: As a graduate of the course, you will receive a certificate of attendance and an Open Badge, which you can easily share in professional networks (e.g. LinkedIn).
Your benefit
- You identify your own use cases for the metaverse in your company.
- You know how to increase your company's sales and profits.
- You understand how the metaverse has a positive impact on operational excellence, customer experience and employee engagement.
- You will be able to recognize and evaluate the qualitative and quantitative benefits of the Metaverse for your company.
- You have prepared your own business case for the use of the Metaverse in your company.
Methods
Well-founded trainer input, presentations, practical exercises, self-reflection, discussions, work aids, group work on participants' real projects and exchange of experience in the learning community.
Recommended for
Anyone who wants to drive their company forward in terms of digital transformation and gain a competitive advantage.
Previous knowledge is not required, but I recommend that you attend the training "Metaverse Foundations: Introduction to technology, platforms and potential" (booking number: 36348) in advance. Both modules are part of the "Master Class Metaverse Manager:in" (36399).
Further recommendations for "Metaverse Business: General Business and Use Cases of the Meta-Economy"
Joint online training
Future Jobs Classes
Qualification for the jobs of the future such as Metaverse Manager:in.
The Metaverse of the Haufe Akademie
What potential does the metaverse hold for further education? Dive into our metaverse 'EVOLVIA' and test new approaches!
Start dates and details
07.07.2025
Live online
Booking number:
36428
€ 1.240,- plus VAT.
€ 1,475.60 incl. VAT.
Course
zoom
Modules
20 hours over 4 weeks
Limited number of participants
Webinar
Kick-off date
Date
07.07.2025
Course
zoom
Schedule
Start 09:00 am, end approx. 09:30 am
Webinar
Business and use cases of the meta-economy
Date
30.07.2025
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Webinar
Metaverse stakeholders and own use case
Date
22.08.2025
Course
zoom
Schedule
Start 09:00, end approx. 13:00
Training is guaranteed to take place
Booking number:
36428
€ 1.240,- plus VAT.
€ 1,475.60 incl. VAT.
Details
20 hours over 4 weeks
Limited number of participants
Booking number:
36428
€ 1.240,- plus VAT.
€ 1,475.60 incl. VAT.
Details
20 hours over 4 weeks
Limited number of participants
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.
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