Training in English

Persuasion and Influence: Speak Up and Convince!

Reach your Audience - even in International Settings

How convincing are your ideas? When you want to persuade, can you successfully adapt to your audience? Do you know how to back-up your ideas with reasons that others find convincing, using effective rhetorical devices? Effective persuasion is the ability to influence the behaviour of others. It is a skill that is extremely important in business and personal relationships. In this hands-on seminar you will sustainably optimise your personal linguistic style and gain in persuasiveness and influence.

Content

Learn from native speaker and expert!

Persuasion

  • Building credibility.
  • Creating rapport.
  • Understanding different personalities and persuasion styles.
  • Persuasion triggers.
  • Non verbal persuasive techniques.
  • The role of emotion in decision making.

Influence

  • Framing your argument to influence outcome.
  • Influence through information.
  • Types of questioning and influence.
  • Increasing your sphere of influence.
  • Overcoming resistance.

Language and comprehensibility

  • Communicating information sustainably and sensibly.
  • Improving verbal expression.
  • Rhetorical devices.
  • Using the language of persuasion.

Knockout presentations

  • Knockout opening and closings.
  • Signposting and structure.
  • Rhetorical devices.
  • The power of voice and performance.

Online Learning Platform

Once you have registered, you will be able to access your online learning platform, including extra materials for consolidating what you have learned.

Benefits

You will

  • learn the essentials of persuasion and influence,
  • develop your ability to persuade and convince,
  • become more effective when speaking and presenting,
  • learn how to adapt your message to different communication styles,
  • become more calm, confident and poised,
  • win your audience over with non-verbal communication,
  • learn important English vocabulary needed to persuade effectively.

Instructor

Methods

In-person events

Short presentations, discussions, pair and group work, language input, short case studies and role plays. The emphasis in this seminar is on knowledge transfer and as much practice as possible in the two days. This is an interactive seminar.

Live online events

Short presentations, discussions, pair and group work, language input, short case studies and role plays. The emphasis in this seminar is on knowledge transfer and as much practice as possible in the two days. This is an interactive seminar.

In order to best participate in the training, we recommend that you work with two screens.

Who should attend

Anyone who would like to learn how to effectively persuade and influence colleagues and clients to achieve business goals. It is also for managers and experts who want to represent their international firm confidently in English.

Open Badges - Show what you can do digitally too.

Open Badges are recognised, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn. With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

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Further recommendations for „Persuasion and Influence: Speak Up and Convince!“

Attendees comments

"Lots of great, practical ideas that can be applied quickly. Jillian’s personality, experience and knowledge combined with active participation, theoretical discussions and practical application made for a real value-added session. Highly recommended!"

Michaelle Teuscher
Vattenfall Energy Trading GmbH

"Thoughtful mix of theoretical and practical exercises. Excellent trainer with long term experience in communications!"

Frank Eberling
Deutsche Bahn AG

"Open atmosphere, honest feedback, good value for money."

Michael Gross
TI Automotive Technology Center

"Honest and very supportive feedback."

Knut Bargmann
TI Automotive Technology Center GmbH

"The way our trainer designed the course was very nice, I quickly felt comfortable in the group and liked the mixture of lecture and group work."

Laura Oberbüscher
Anchor Media GmbH

"Knowledgeable trainer, great support, great preparation, great group of people attending the course."

Nafise Eskandani
ABB

"I especially liked that I got really detailed feedback on my presentation work. The whole training was really good because it was a nice balance between theory and practise. Also work in groups was really good where we give each other feedback."

Nina Jesensek
Fashion ID GmbH

Seminar Reviews of „Persuasion and Influence: Speak Up and Convince!“

4.7 of 5
by 216 reviews
Seminar content:
4.7
Content comprehensibility:
4.7
Practical relevance:
4.8
Up-to-dateness:
4.6
Seminar materials:
4.4
Trainer expertise:
4.9
Participant orientation:
4.8
Method variety:
4.8
View into the product

Here you can get impressions of the seminar as well as information about the seminar topic.

Articles, interviews or whitepapers on the topic

Speak up – and convince!

Rhetoric is a term we are all familiar with and – whether you want to say something in your mother tongue or in a foreign language – it is necessary for effective communication. This is particularly true in the globalised world we live and work in. At the same time, it is a skill you [...]

Learn more here

Cross-culture presentation styles: 6 key factors for success

Cross-cultural presentation styles refer to the ways in which individuals from different cultures approach and deliver presentations. Adjusting one’s presentation style can be important because style can often be associated with competence, respect, trustworthiness, and intelligence. Getting the style wrong can have negative consequences. For example, if a speaker prefers an informal, friendly style but [...]

Learn more here

Strategies to deal with resistance to persuasion in audience

Resistance to persuasion is a common issue. So, what are some strategies for dealing with it? Resistance to persuasion is a normal and natural part of the persuasion process. Effective persuasion strategies take this resistance into account and try to overcome it. People may resist attempts at persuasion for a variety of reasons, such as: [...]

Learn more here

Articles, interviews or whitepapers on the topic

Speak up – and convince!

Rhetoric is a term we are all familiar with and – whether you want to say something in your mother tongue or in a foreign language – it is necessary for effective communication. This is particularly true in the globalised world we live and work in. At the same time, it is a skill you [...]

Learn more here

Cross-culture presentation styles: 6 key factors for success

Cross-cultural presentation styles refer to the ways in which individuals from different cultures approach and deliver presentations. Adjusting one’s presentation style can be important because style can often be associated with competence, respect, trustworthiness, and intelligence. Getting the style wrong can have negative consequences. For example, if a speaker prefers an informal, friendly style but [...]

Learn more here

Strategies to deal with resistance to persuasion in audience

Resistance to persuasion is a common issue. So, what are some strategies for dealing with it? Resistance to persuasion is a normal and natural part of the persuasion process. Effective persuasion strategies take this resistance into account and try to overcome it. People may resist attempts at persuasion for a variety of reasons, such as: [...]

Learn more here

On-site training together
Booking number
5657
€ 1.540,- plus VAT
2 days
in 5 locations
5 Events
EN
In-person trainings
Joint online training
Booking number
32259
€ 1.540,- plus VAT
2 days
Online
on 15.10.2024
EN
Live online events
Exclusively for your employees
Pricing upon request
  • Demand-oriented adaptations possible
  • On-site or live online for multiple employees
  • Save time and travelling expenses
2 days
In-person or Online

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Start dates and details

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05.09.2024
Stuttgart
Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Venue
Parkhotel Messe-Airport
Parkhotel Messe-Airport
Filderbahnstrasse 2, 70771 Stuttgart
Room rate: € 140,- excl. VAT
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
max. 10 participants

Thursday, 05.09.2024

9:00 am - 5:00 pm

Friday, 06.09.2024

9:00 am - 5:00 pm

Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

15.10.2024
Live-Online
Booking number: 32259
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Course
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Days & Times
2 days
max. 10 participants

Tuesday, 15.10.2024

9:00 am - 5:00 pm

Wednesday, 16.10.2024

9:00 am - 5:00 pm

21.11.2024
Düsseldorf/Hilden
Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Venue
PLAZA-Hotel Hilden GmbH
PLAZA-Hotel Hilden GmbH
Schwanenstrasse 27, 40721 Düsseldorf/Hilden
Room rate: € 88,53 excl. VAT
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
max. 10 participants

Thursday, 21.11.2024

9:00 am - 5:00 pm

Friday, 22.11.2024

9:00 am - 5:00 pm

Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

20.02.2025
Hamburg
Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Venue
Arcotel Rubin
Arcotel Rubin
Steindamm 63, 20099 Hamburg
Room rate: € 138,98 excl. VAT
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
max. 10 participants

Thursday, 20.02.2025

9:00 am - 5:00 pm

Friday, 21.02.2025

9:00 am - 5:00 pm

Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

08.05.2025
München/Eching
Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Venue
Olymp Munich
Olymp Munich
Wielandstraße 3, 85386 München/Eching
Room rate: € 110,97 excl. VAT
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
max. 10 participants

Thursday, 08.05.2025

9:00 am - 5:00 pm

Friday, 09.05.2025

9:00 am - 5:00 pm

Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

13.08.2025
Frankfurt a. M.
Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Venue
Mercure Hotel Kaiserhof Frankfurt City Center
Mercure Hotel Kaiserhof Frankfurt City Center
Kaiserstraße 62-64, 60329 Frankfurt a. M.
Room rate: € 118,40 excl. VAT
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
max. 10 participants

Wednesday, 13.08.2025

9:00 am - 5:00 pm

Thursday, 14.08.2025

9:00 am - 5:00 pm

Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

Sufficient places are still free.
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Booking number: 5657
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Details
2 days
max. 10 participants
Fee includes

The stated participation fee includes a group lunch per full seminar day, refreshments during breaks and extensive course handouts. The participant must settle accommodation costs directly with the hotel. Regarding the booking of the hotel, you will find a reservation form in your online learning platform.

Booking number: 32259
€ 1.540,- excl. VAT
€ 1.832,60 incl. VAT
Details
2 days
max. 10 participants
Book later
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Also bookable as in-house training
demand-oriented adaptations possible
on-site or live online for multiple employees
save time and travelling expenses
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