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Agile strategy implementation in sales with OKR

OKR - Your tool for success in dynamic markets

This training is held in German.
In a world of dynamic and complex markets, rigid sales strategies are no longer sufficient. Customer needs and competition are changing rapidly and conventional approaches are quickly reaching their limits. OKR (Objectives & Key Results) provides you with an agile framework that offers clear structures and procedures for implementing strategic sales targets in an agile and focused manner. In this training course, you will learn how to use OKR to future-proof your sales strategy and implement it successfully.

Contents

OKR - Objectives & Key Results - is an agile management framework that combines clear, inspiring goals (Objectives) with measurable results (Key Results) to consistently promote focus, transparency and alignment within adaptable sales teams and sales organizations.

Development of the sales strategy and agile implementation with OKR

  • Systematic development and implementation of sales strategies.
  • Introduction to the basics and purpose of OKR.
  • Critical success factors for the successful use of OKR.
  • Understand OKR as a target system and define roles.
  • The key role of the OKR Professional.
  • Dealing with fears, concerns and opportunities in the change process.
  • Strategic Alignment with OKR.

Putting it into practice: successfully establishing OKR in sales

  • Create the prerequisites for the successful use of OKR (OKR readiness).
  • Insights into the strategy process in sales - exclusive know-how for a head start.
  • Implementation of OKR in sales - including a quick check for your company.
  • Work on a practical case study for maximum learning success.
  • Individual advice and valuable practical tips.

Implementation in practice: Effective implementation of OKR in sales

  • Success factors for an efficient introduction of OKR in the company.
  • Setting up teams successfully and getting them on track together.
  • Promoting self-organization and leading teams to peak performance.
  • Shaping effective change and overcoming resistance.
  • Practical exercises and exchange of best practice experiences.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

  • Bridge between strategy and implementation: Bridge the frequent gap between plan and practice to realize your sales strategy in a goal-oriented manner.
  • Focus instead of overload: OKR helps you to set clear priorities and concentrate on the essentials.
  • Flexibility instead of rigidity: React agilely to dynamic markets and changing customer needs.
  • Increase motivation: Rapid success through agile target systems strengthens team spirit and promotes collaboration.
  • Effective prioritization: Learn to use your resources optimally and focus your attention on key issues.

This training provides practical solutions to make the sales strategy efficient, adaptable and implementable - perfectly tailored to the challenges of modern sales organizations.

Methods

Practice-oriented exercises with individual feedback, use of tried-and-tested guidelines and sales tools, working on case studies, both individually and in groups. Practical transfer tasks to apply what you have learned directly. Exchange of experience and discussion with other attendees. Personal consultation and concrete recommendations for action.

The focus is on an experiential and action-oriented learning approach that enables you to integrate what you have learned directly into your everyday working life.

Recommended for

Specialist and junior sales executives, sales and sales managers, (key) account managers, business development managers and sales managers, sales management or corporate development managers, experienced sales persons with or without management responsibility, managing directors, department heads and sales coaches who would like to develop into OKR professionals.

Take the opportunity to position yourself as an OKR professional in sales and future-proof your organization!

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Further recommendations for "Agile strategy implementation in sales with OKR"

On-site training together
Booking number
41954
€ 1.540,- plus VAT
2 days
in 4 locations
4 Events
German
In-person trainings
Joint online training
Booking number
41956
€ 1.540,- plus VAT
2 days
Online
2 Events
German
Live online events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Transfer Coaching

Book 2 hours of individual coaching with your trainer.More info

€ 390,-excl. VAT

Start dates and details

  Select time period
0 events
18.09.2025
Live-Online
Booking number: 41956
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
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Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Thursday, 18.09.2025

09:00 am - 5:00 pm

Friday, 19.09.2025

09:00 am - 5:00 pm

Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
13.11.2025
Hamburg
Booking number: 41954
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Mercure Hotel Hamburg City
Mercure Hotel Hamburg City
Amsinckstraße 53, 20097 Hamburg
Room rate: € 132,97 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 13.11.2025

09:00 am - 5:00 pm

Friday, 14.11.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
02.02.2026
Stuttgart
Booking number: 41954
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Holiday Inn
Holiday Inn
Mittlerer Pfad 25-27, 70499 Stuttgart
Room rate: € 128,31 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 02.02.2026

09:00 am - 5:00 pm

Tuesday, 03.02.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
20.04.2026
Cologne
Booking number: 41954
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
PULLMAN Cologne
PULLMAN Cologne
Helenenstraße 14, 50667 Cologne
Room rate: € 172,33 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 20.04.2026

09:00 am - 5:00 pm

Tuesday, 21.04.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
06.07.2026
Frankfurt a. M.
Booking number: 41954
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Leonardo Royal Hotel Conference Center
Leonardo Royal Hotel Conference Center
Mailänder Straße 1, 60598 Frankfurt a. M.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 06.07.2026

09:00 am - 5:00 pm

Tuesday, 07.07.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
10.09.2026
Live-Online
Booking number: 41956
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Thursday, 10.09.2026

09:00 am - 5:00 pm

Friday, 11.09.2026

09:00 am - 5:00 pm

Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Booking number: 41954
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number: 41956
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Book later
You are welcome to make a non-binding advance reservation.
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Also bookable as in-house training
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