Professional product group management

Basic knowledge and first steps for purchasing

This training is held in German.
The optimization of product groups is a central and value-adding task of strategic purchasing, which is becoming increasingly important against the backdrop of digitalization. Coping with large volumes of data and rapidly changing requirements are of crucial importance in this context. This basic seminar teaches the methodology for managing product groups in purchasing, with a focus on the right strategy for implementation.

Contents

Status quo of product group management in purchasing

  • Benchmark on performance and role.
  • Identify strengths and weaknesses.
  • Comparison with each other and with other TOP companies.

Influences on product group management

  • Important topics to consider, e.g. corporate and overall business strategies.
  • Consideration of supplier and innovation management activities in product group strategy development.
  • Influence of digitalization and technological development (Industry 4.0, artificial intelligence, blockchain, robotics).

Building blocks for the development of product group management processes

  • What is the ideal process in product group management?
  • What are the objectives behind the individual process modules?
  • What are the results and success factors?

Methods & Tools

  • Correct classification of a product group in a portfolio analysis.
  • Tools for evaluating the procurement market and the importance of product groups in your own company.
  • Importance of your own company from the customer's point of viewsuppliers).

Key stakeholders and risks

  • Exemplary identification of important stakeholders based on the stakeholder mapping method.
  • Assessment and prevention of risks.

Definition of the product group strategy, derivation of measures and tracking of measures

  • How do you define a good product group strategy?
  • Derive suitable measures and define value contribution potential.
  • Suitable methodology for tracking the measures.

Digital solutions to support product group management

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

  • An overview of the strategic processes in purchasing is provided.
  • Strategic building blocks for the professional implementation of product group management are learned. Important methods and tools are provided for this purpose.
  • It shows how digital solutions can be used in the company's product group management.
  • Product group management is viewed in a holistic, entrepreneurial approach and it is understood that product group management only works really well in cross-functional teams.

Methods

In-person events

Experience-based trainer input, group exercises, best-practice examples, work aids and checklists, discussion, exchange of experience and benchmarking, practical workshop.

Live online events

Experience-based trainer input, group exercises, best-practice examples, work aids and checklists, discussion, exchange of experience and benchmarking, practical workshop.

The following third-party tool can be used in the event:

Recommended for

Specialists from strategic purchasing, procurement, materials management with responsibility for product group management, commodity managers, category managers who want to get a first impression of the topic.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Attendees comments

"The participants and trainers were open and communicative."

Nadin Friebe
KWS Berlin GmbH

"The participants and trainers were open and communicative."

Nadin Friebe
KWS Berlin GmbH

Seminar evaluation for "Professional product group management"

4.4 from 5
with 62 ratings
training content:
4.5
Content comprehensibility:
4.5
Practical relevance:
4
Trainer expertise:
4.7
Participant orientation:
4.5
Method variety:
4.4
On-site training together
Booking number
30545
€ 1.440,- plus VAT
2 days
in 2 locations
2 Events
German
In-person trainings
Joint online training
Booking number
33444
€ 1.440,- plus VAT
2 days
Online
on 20.01.2026
German
Live online events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Start dates and details

  Select time period
0 events
15.10.2025
Berlin
Booking number: 30545
€ 1.440,- plus VAT.
€ 1,713.60 incl. VAT.
Venue
Mercure Hotel City West
Mercure Hotel City West
Ohmstrasse 4-6, 13629 Berlin
Room rate: € 129,06 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Wednesday, 15.10.2025

09:00 am - 5:00 pm

Thursday, 16.10.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
20.01.2026
Live-Online
Booking number: 33444
€ 1.440,- plus VAT.
€ 1,713.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Tuesday, 20.01.2026

09:00 am - 5:00 pm

Wednesday, 21.01.2026

09:00 am - 5:00 pm

09.06.2026
Frankfurt a. M.
Booking number: 30545
€ 1.440,- plus VAT.
€ 1,713.60 incl. VAT.
Venue
relexa hotel Frankfurt/Main
relexa hotel Frankfurt/Main
Mertonviertel / Lurgiallee 2, 60439 Frankfurt a. M.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Tuesday, 09.06.2026

09:00 am - 5:00 pm

Wednesday, 10.06.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Training is guaranteed to take place
Booking number: 30545
€ 1.440,- plus VAT.
€ 1,713.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 33444
€ 1.440,- plus VAT.
€ 1,713.60 incl. VAT.
Details
2 days
Limited number of participants
Book later
You are welcome to make a non-binding advance reservation.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Also bookable as in-house training
demand-oriented adaptations possible
on-site or live online for multiple employees
save time and traveling expenses
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

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