Marketing

Content marketing

Create content that resonates, makes a lasting impression on your target audience, and measurably contributes to your company’s success.
  • Developing content strategically and using it effectively
  • Reach specific target audiences and expand your reach
  • Analyze and sustainably optimize content performance

Discover seminars and continuing education courses

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Professional content marketing

Score points with the target group with the right content strategy
(237)

at 3 locations and online

2 days

Training

German

€ 1.590,-
plus VAT
All info

Conversion booster: content marketing for B2B

With strong content for leads and sustainable customer relationships
(4)

online

see details

Training

German

€ 790,-
plus VAT
All info

marketing with moving images

Professional appearance with online videos
(160)

in Munich and online

2 days

Training

German

€ 1.490,-
plus VAT
All info

Videos and audio files for effective content marketing

Small budget - big impact
(120)

at 3 locations and online

2 days

Training

German

€ 1.590,-
plus VAT
All info

Producing social media videos with your smartphone

Inspire your target group with moving image stories on social media & co.
(53)

at 2 locations and online

2 days

Training

German

€ 1.490,-
plus VAT
All info

Corporate Podcast: Strategy & Implementation

Idea, production, distribution: step by step to a successful corporate podcast

in Munich and online

2 days

Training

German

€ 1.490,-
plus VAT
All info

Copywriting for PR and corporate communications

Professional writing for internal and external communication
Popular
(705)

at 6 locations and online

3 days

Training

German

€ 1.990,-
plus VAT
All info

Developing a content strategy for social media | e-learning

Successful positioning as an expert
Content subscription

online

E-learning

German | English

€ 39,- / month
plus VAT
All info

Successful video marketing for employer branding and recruiting

Professional conception, production and communication of video content for social media & co.
(14)

online

1 day

training

German

€ 890,-
plus VAT
All info

Search engine optimization (SEO) with AI-based content marketing

Winning more customers through the use of AI, SEO and content
(65)

online

1 day

Training

German

€ 840,-
plus VAT.
All info

LinkedIn content creation with AI

More visibility for your posts
(3)

online

1 day

Training

German

€ 840,-
plus VAT.
All info

Corporate publishing: using your own media strategically

Success with customer magazines, employee magazines, blogs and newsletters
(3)

at 2 locations and online

2 days

Workshop

German

€ 1.540,-
plus VAT.
All info

Crash course LLMO & GEO - AI visibility for your offers

Optimize technology, content & relevance for ChatGPT, Perplexity and Google AI mode
New
(18)

online

3 hours

Webinar

German

€ 440,-
plus VAT
All info

Create videos, photos and more with artificial intelligence

AI content for social media & content marketing
(98)

online

1 day

Training

German

€ 840,-
plus VAT.
All info

14 hits

Technical articles, white papers and more

On our service portal, you'll find expert articles, commentary, case studies, best practices, and important updates to help you succeed in marketing. 

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Newsletter marketing

Subscribe to the Marketing newsletter for free to receive regular updates on the latest trends and tips in marketing, and gain valuable insights.  

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Get in touch

We are there for you Monday to Friday from 8:00 to 17:00.

Stephanie Göpfert

Head of Customer Service

service@haufe-akademie.de
0761 595339-00
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Haufe Akademie GmbH & Co. KG
Munzinger Str. 9
79111 Freiburg
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