In-house training marketing

  • Customized training courses according to your needs
  • Build up knowledge quickly and effectively in a team
  • Without travel costs directly on site or online

Put your trust in the market leader for In-house training

3.600+
Tailor-made training courses on various topics
6.300+
Training dates in presence and online during the year
59.000+
Participants per year

In-house training marketing

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Here you have the opportunity to narrow down this topic further.

159 hits

Suddenly a marketer - qualification with certificate

marketing know-how for your successful start

4 days

Course

German

certified marketing Manager:in

Next level marketing management: from strategy to AI integration
(143)

see details

Qualification program

German

certified marketing manager / Head of marketing

From marketing strategy to effective employee management
(101)

see details

Qualification program

German

Further training certified SEA - Professional

Search engine advertising: keywords - campaign creation - click rate

3 days

Course

German

Focus on AI

certified AI-Expert:in marketing

From basic knowledge to application: Artificial intelligence for marketing professionals

4 days

Course

German

Further training certified PR Manager

The tools for your success in public relations

5 days

Course

German

certified E-Commerce Manager:in

Get started in online retail!

4 days

Course

German

Continuing education Certified Digital marketing Manager

Get started in Online-Marketing !

6 days

Course

German

Further training certified Content marketing Manager:in

Your path to a successful marketing marketing strategy
(66)

see details

Qualification program

German

Further training certified Event Manager

Professional event management: conception - project planning - implementation

4 days

Course

German

Further training certified Social Media Manager

Social media: strategy, content, channels, AI, and KPIs
(95)

see details

Qualification program

German

Distance learning course online marketing

Get off to a flying start with the basics and trend topics in digital marketing
(4)

approx. 80 hours

Correspondence course

German

159 Hits

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Silicon Personas: Rethinking Dynamic Target Audiences with Artificial Intelligence

AI-Based Evolution of Traditional Personas
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training

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Internal Communication as a Key to Success in Times of Transformation

Supporting change in a way that is easy to understand, building trust, and fostering performance
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Corporate Communications: Maximum Impact on a Minimal Budget

How to Manage, Prioritize, and Make Your Communication More Effective
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Social SEO: When Social Media Becomes a Search Engine

Understand search intent, optimize content, and strategically scale reach
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3 hours

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Greater Visibility with SEO & GEO – for Search Engines and AI

Developing and Implementing Strategies for Google, AI Overviews, and LLMs
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UX & CX of the Future: Shaping True Transformation Through Systems Thinking

Strategic Future Skills for Sustainable UX & CX Management
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Ensuring the Quality of AI-Generated Text in a Targeted Manner

An Overview of Reliable Tools and Methods
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Next Level Claude: Prompting, Skills, and Productive Workflows for Marketing and More

Achieve Better Results with an Optimized Setup and Smart Prompting
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Google Gemini: Taking Marketing to the Next Level with Multimodal AI

Boost Quality and Output with a Smart Setup and Intelligent Prompting
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3 hours

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Focus on AI

Market intelligence with AI: selecting use cases & tools, planning implementation

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E-commerce controlling

Key figures and analysis for effective management of online shops
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1 day

training

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11 hits

Not the right topic?

From the widest range on the market with over 2,500 In-house training , we will work with you to find the right training for you.

Appreciated by our customers

"The Haufe Akademie has been a competent partner for us for many years in the further training of our employees. The individual training requirements in the areas of personality and professional competence are always met by a wide range of qualified courses."
Samantha Stella
Vaillant Germany GmbH & Co. KG
"The cooperation with the always very friendly and competent team for In-house training is excellent. The Haufe Akademie can also be recommended in terms of flexibility and individual seminar design."
Filippo Plantera
Volkswagen Original Teile Logistik GmbH & Co. KG (OTLG)
"The Haufe Akademie has been providing us with internal training for several years. In addition to the very good seminar structure, the flexibility and professional competence of the trainers we use should be particularly emphasized. "
Jennifer Horstmann
WAGO GmbH & Co. KG

More on the topic

Your next step to customized in-house training

We'll guide you throughthree stepsto ensure a perfect implementation:

  1. Contact within 24 hours
    Our experienced team of consultants will contact you personally—by phone e-mail.
  2. Needs assessment and consultation
    Together, we will tailor your in-house training to your specific needs and goals.
  3. Individual quote
    You will receive a non-binding quote.

Simply fill out the contact form and send it to us—we look forward to receiving your inquiry.

Carolin Senf

Head of in-house training

*Mandatory fields

Frequently asked questions

What are the advantages of In-house training?

 

Adaptation to company needs

In-house training allows you to tailor training content precisely to the needs of your company. This allows us to respond to your specific challenges and objectives.

Cost savings and resource conservation

Compared to external training, in-house training can be more cost-effective. Not only do you save on travel and accommodation costs, but you also save the time that employees would need to attend external training courses. By conducting training in-house, you can use resources more effectively while offering training on a larger scale.

Flexible planning

You have the option of determining the time of your in-house training yourself. This gives you the freedom to plan the in-house training in such a way that it can be seamlessly integrated into work processes. If you choose times when the workload is lower, employees can complete their tasks despite the training and make effective use of the training.

Practical and directly implementable

In-house training are tailored precisely to your company. This means that your employees learn directly on the job. These courses are designed to meet the specific objectives of your company and help your employees to perform their tasks more effectively.

Promotion of team spirit

In-house training is a great opportunity for team building and sharing best practices. By learning together, employees can work more closely together, share their knowledge and learn from each other. This promotes team spirit and a learning culture in your company.

Effect on employer branding

Further training is not only important for the personal development of employees, but also plays a decisive role in employer branding. If you invest in the further training of your employees with targeted in-house training, this not only signals appreciation for their professional development, but also strengthens your own employer brand. In times of skills shortages, this is a decisive factor in attracting talented specialists and retaining existing employees at your company. By making the right investment in training, you can empower your employees to continuously develop their skills and thus ensure the transformation and future viability of your company.

What does an in-house training course cost?

The prices of an in-house training course vary depending on the subject area and the degree of customization. If a special adaptation or conception of the content is required, this can influence the costs. Ultimately, this results in a daily rate for the training.

What does the offer for an in-house training course consist of?

If you would like to book an in-house training course, you will receive a customized offer after a personal exchange. This is made up as follows:

- Contact details of your personal contact person
- General conditions and requirements for the chosen format
- Next steps on the way to your customized in-house training course
- Training and content
- Information about the trainer
- Your investment and any travel costs
- Terms and conditions