In-house training marketing

  • Customized training courses according to your needs
  • Build up knowledge quickly and effectively in a team
  • Without travel costs directly on site or online

Rely on the market leader for In-house training

> 2.500
Tailor-made training courses on various topics
> 6.000
Training dates in presence and online during the year
> 50.000
Participants per year

In-house training marketing

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Here you have the option of narrowing down this subject area further.

201 Hits

Basic training in UX Management (online)

User experience as a competitive factor: engaging users and increasing profitability
(24)

4 weeks

Blended learning

German

Further training certified Social Media Manager

Social media: strategy, content, channels & KPIs
(20)

see details

Further training

German

Master Class UX Manager:in (Online)

User experience as a central management task to increase business value

6 months; approx. 3-4h/week

Course

German

Master Class UX Manager:in

User experience as a central management task to increase business value

6 months; approx. 3-4h/week

Blended learning

German

Online-Marketing compact

From A for "ad impressions" to Z for "target groups on the web"
(178)

2 days

training

German

Crash course in marketing for pharmaceuticals and medical technology

Compact knowledge - short & sweet
(25)

2 days

training

German

Neuromarketing: brain-friendly communication and selling

How to reach your target group with the right marketing message
(12)

2 days

training

German

Successful marketing communication

Communication strategy - Media planning - Marketing campaign
(56)

2 days

training

German

Successful B2B marketing

Effective levers for addressing and developing new and existing customers
(24)

2 days

training

German

Market research in practice: agile, online and offline

Make optimum use of do-it-yourself tools & service providers
(3)

2 days

Training

German

Market and competition analyses | E-learning

Do you know how well your brand or product is accepted on the market?

E-learning

German | English

Barrier-free marketing

Use the accessibility guideline and make your marketing user-friendly
(6)

2 days

training

German

201 Hits

New for you in the program

certified marketing Manager:in

Next level marketing management: from strategy to AI integration
New
(114)

see details

Blended learning

German

User story mapping in marketing

Make customer focus visible, plan campaigns better
New

1 day

training

German

AI in performance marketing

Optimize results with practical knowledge, tools & trends
New

1 day

Training

German

Introducing AI in marketing - with optimized processes

Practical strategies for sustainable automation in marketing
New

1 day

training

German

Exam Master Class Marketing & Sales Analyst

New

3 hours

E-test

German

Marketing & sales analytics: strategies and tools

Your success factors for efficiency and success in marketing and sales
New

20 hours over 4 weeks

Blended learning

German

Analysis and visualization of marketing & sales data

Convince with insights and storytelling!
New

20 hours over 4 weeks

Blended learning

German

Marketing & Sales Analytics: Tracking strategies and data preparation

Utilize the full potential of your data sources in marketing and sales!
New

20 hours over 4 weeks

Blended learning

German

SEO & UX writing: the secret ingredient for top rankings and user retention

Convince users and strengthen your ranking
New

4 hours

Training

German

Crash course LLMO & GEO - AI visibility for your offers

Optimize technology, content & relevance for ChatGPT, Perplexity & Google AI Overviews
New

3 hours

Webinar

German

LinkedIn marketing for companies - Advanced

Organic measures, content, corporate influencers & paid ads in strategic interaction
New

1 day

Training

German

LinkedIn marketing for companies: from the basics to professional tips

Strategies for your success in the business network
New

2 days

Course

German

19 Hits

Not the right topic?

From the widest range on the market with over 2,500 In-house training , we will work with you to find the right training for you.

Appreciated by our customers

"The Haufe Akademie has been a competent partner for us for many years in the further training of our employees. The individual training requirements in the areas of personality and professional competence are always met by a wide range of qualified courses."
Samantha Stella
Vaillant Germany GmbH & Co. KG
"The cooperation with the always very friendly and competent team for In-house training is excellent. The Haufe Akademie can also be recommended in terms of flexibility and individual seminar design."
Filippo Plantera
Volkswagen Original Teile Logistik GmbH & Co. KG (OTLG)
"The Haufe Akademie has been providing us with internal training for several years. In addition to the very good seminar structure, the flexibility and professional competence of the trainers we use should be particularly emphasized. "
Jennifer Horstmann
WAGO GmbH & Co. KG

More on the topic

Request an in-house training course without obligation

Do you need support in organizing your in-house training course?
We will be happy to advise you personally!

  1. Simply fill out the contact form and send it off.
  2. We will get back to you within 24 hours (Mon-Fri) by phone or e-mail .
  3. We can provide you with a tailor-made offer on request.

We look forward to your inquiry!

Carolin Senf

Head of in-house training

*Pflichtfelder

Frequently asked questions

What are the advantages of In-house training?

 

Adaptation to company needs

In-house training allows you to tailor training content precisely to the needs of your company. This allows us to respond to your specific challenges and objectives.

Cost savings and resource conservation

Compared to external training, in-house training can be more cost-effective. Not only do you save on travel and accommodation costs, but you also save the time that employees would need to attend external training courses. By conducting training in-house, you can use resources more effectively while offering training on a larger scale.

Flexible planning

You have the option of determining the time of your in-house training yourself. This gives you the freedom to plan the in-house training in such a way that it can be seamlessly integrated into work processes. If you choose times when the workload is lower, employees can complete their tasks despite the training and make effective use of the training.

Practical and directly implementable

In-house training are tailored precisely to your company. This means that your employees learn directly on the job. These courses are designed to meet the specific objectives of your company and help your employees to perform their tasks more effectively.

Promotion of team spirit

In-house training is a great opportunity for team building and sharing best practices. By learning together, employees can work more closely together, share their knowledge and learn from each other. This promotes team spirit and a learning culture in your company.

Effect on employer branding

Further training is not only important for the personal development of employees, but also plays a decisive role in employer branding. If you invest in the further training of your employees with targeted in-house training, this not only signals appreciation for their professional development, but also strengthens your own employer brand. In times of skills shortages, this is a decisive factor in attracting talented specialists and retaining existing employees at your company. By making the right investment in training, you can empower your employees to continuously develop their skills and thus ensure the transformation and future viability of your company.

What does an in-house training course cost?

The prices of an in-house training course vary depending on the subject area and the degree of customization. If a special adaptation or conception of the content is required, this can influence the costs. Ultimately, this results in a daily rate for the training.

What does the offer for an in-house training course consist of?

If you would like to book an in-house training course, you will receive a customized offer after a personal exchange. This is made up as follows:

- Contact details of your personal contact person
- General conditions and requirements for the chosen format
- Next steps on the way to your customized in-house training course
- Training and content
- Information about the trainer
- Your investment and any travel costs
- Terms and conditions