In-house training in marketing
Competence and inspiration - simply get ahead!
With our in-house training courses, we build up the skills of your marketing team directly on site at your company. Our in-house marketing training courses provide you with practical and up-to-date support. With us, you and your team will gain valuable impetus for marketing strategies in line with your customers' wishes.
Make your team fit -
with our in-house training courses
Digitalization has not only reached the production and supply chain, but also marketing with a vengeance! The customer journey from demand generation to purchase has become more complex - and is now predominantly digital. We support you in identifying your strengths and advise you on the strategic alignment of your marketing with customer requirements, the market environment and company goals.
Our approach: Focus on you and your practice
Clarification of needs and target orientation
We work with you to clarify your needs and objectives and tailor the design of the in-house training courses accordingly.
Practical orientation
You can immediately apply the solutions and measures we develop together in your daily practice. Our goal: a rapid and measurable improvement in your performance.
Mix of methods
Our training courses are based on participant-oriented and process-oriented concepts. A proven mix of methods (individual and group work, practical exercises, integration of practical examples from participants, integration of digital learning formats, personal exchange and exchange in digital forums for preparation and follow-up) ensures learning fun, commitment and a respectful atmosphere.
Long-term nature
The long-term implementation of the training content is a key success factor. Anchoring exercises, training phases and transfer assurance elements
Our experts: EXCELLENCE is written in capital letters
All trainers, consultants and coaches have methodological and didactic expertise and many years of practical experience and are subject to a strict selection process. This enables us to guarantee an excellent level of event quality for all in-house marketing training courses.
Our basis: The extensive range from our seminar area
Our in-house marketing training courses cover a wide range of specialist topics and training formats. We tailor the seminars, training courses and other offers in our open program precisely to your needs.
Whether you want to develop contemporary marketing strategies in moderated workshops, optimize interfaces or take the first steps in the strategic use of digital marketing channels – the Haufe Akademie has the professional training for you.
Request an individual offer now!
Our in-house training teams will advise you individually, analyze your specific training needs together and find the offer that specifically supports your employees. We will be happy to prepare a non-binding offer for you based on your requirements.
Bestseller In-house training
Make your Employees fit!
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Content from our tried-and-tested seminars & training courses
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