PR, copywriting & storytelling

Tell stories that move and convince. In our PR, copywriting & storytelling seminars, you will learn how to reach your target group and position your brand sustainably through good communication and emotional storytelling. From professional press relations and creative marketing marketing to effective social media copywriting - discover how you can generate attention, build trust and successfully achieve your PR goals with strategic corporate communication.

Press relations compact

Basics for PR and public relations
(459)

at 3 locations and online

2 days

training

German

The perfect press release - power workshop with AI

Once learned, always effective: For more publications
New

online

1 day

Training

German

Fit for Digital: Rethinking corporate communication

Corporate communication in practice
(38)

at 2 locations and online

2 days

training

German

Copywriting for PR and corporate communications

Professional writing for internal and external communication
(672)

at 6 locations and online

3 days

Training

German

Crash course in copywriting for corporate communications

The essentials online + professional text feedback
(8)

online

see details

Training

German

Content management & marketing marketing in corporate communications

Tools & strategies for sustainable communication success
(4)

at 2 locations and online

2 days

Training

German

Corporate publishing: using your own media strategically

Success with customer magazines, employee magazines, blogs and newsletters

at 2 locations and online

2 days

Workshop

German

Copywriting for the web

Online texts to the point
(62)

at 2 locations and online

2 days

Training

German

Further training certified PR Manager

The tools for your success in public relations

5 days

Course

German

Successful texts for marketing and product management

(492)

at 4 locations and online

2 days

Training

German

Gender-appropriate writing: Making texts reader-friendly and meaningful

(23)

online

approx. 4 hours

Webinar

German

UX writing - the best user journey on websites, in apps, software & co.

How to guide your customers precisely through your online offering
(164)

at 2 locations and online

2 days

Training

German

UX writing - better user journeys for your website, app, software & more

How to guide customers through your online offers
(3)

online

2 days

Training in English

English

Creative B2B communication

How to tell complex things simply and abstract things emotionally
(109)

at 3 locations and online

2 days

Training

German

Cross-media storytelling in B2B communication

How to package brand messages into creative stories on all channels
(7)

online

3 hours

Webinar

German

Creative headlines in B2B communication

Design attention-grabbing headlines that stick in the mind
(2)

online

3 hours

Webinar

German

Figurative language in B2B communication

How texts create images in the mind and make complex things simple
(8)

online

3 hours

Webinar

German

Storytelling in marketing and PR

Tickle your brain to stay in your head
(347)

at 5 locations and online

2 days

Training

German

Digital storytelling: strategies, key figures and artificial intelligence (AI)

How digital communication becomes successful, sustainable and measurable
(56)

in Berlin and online

2 days

Training

German

AI-generated copywriting for corporate communications and marketing

Creative storytelling and effective texts with AI

at 3 locations and online

1,5

Training

German

Customer-oriented texts for distribution and sales

Short, concise and benefit-oriented
(52)

at 2 locations and online

2 days

Training

German

Like it, love it, share it: writing effective social media texts

Successful copywriting for Instagram, LinkedIn & Co.
(29)

at 2 locations and online

2 days

Training

German

Corporate Podcast: Strategy & Implementation

Idea, production, distribution: step by step to a successful corporate podcast

at 2 locations and online

2 days

Training

German

AI in media relations

How to use artificial intelligence profitably in your PR practice
(5)

online

1 day

Training

German

Give us a call or email us

Do you have any questions?

We are there for you Monday to Friday from 8:00 to 17:00.

Stephanie Göpfert

Head of Customer Service

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FAQs

Questions & Answers

In our Questions & Answers (FAQ) section you will find all the answers and the most frequently asked questions on your selected topic.