AI in marketing

Use artificial intelligence as your strategic partner in marketing.
  • Using AI Tools Effectively in Marketing
  • Automate processes and workflows and make them more efficient
  • Analyze data and create effective campaigns

Discover seminars and continuing education courses

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27 Hits

Haufe Online Day: AI in marketing

Intelligent strategies - efficient & future-oriented

online

1 day

Conference

German

Next Level ChatGPT for marketing & Co.

Optimized setup and smart prompting for better results
New
(30)

online

3 hours

Webinar

German

Mastering the Future – from AI basics to practical applications for marketing and sales

Applying AI smartly in marketing and sales

2 days

Course

German

AI agents & automation in marketing

From the first prompt to the autonomous marketing employee
New

in Frankfurt a. M./Sulzbach (Taunus) and online

2 days

training

German

Crash course LLMO & GEO - AI visibility for your offers

Optimize technology, content & relevance for ChatGPT, Perplexity and Google AI mode
New
(18)

online

3 hours

Webinar

German

Google Ads with AI: faster, more efficient, and more automated success

Prompting and language models for better SEA results
New

online

4 hours

Webinar

German

certified AI-Expert:in marketing

From basic knowledge to application: Artificial intelligence for marketing professionals

4 days

Course

German

Mastering the Future I – Using AI successfully for marketing and sales (basics)

(143)

online

1 day

training

German

Mastering the Future II – AI Practical Day for Marketing & Sales (Advanced)

Directly implement GPTs, AI agents, and use cases
New
(5)

online

8 hours

Training

German

Social media & AI

Strategies and tools for AI-supported social media communication
(61)

online

3 hours

Webinar

German

AI in performance marketing

Optimize results with practical knowledge, tools & trends
(8)

online

1 day

Training

German

Introducing AI in marketing - with optimized processes

Practical strategies for sustainable automation in marketing
(2)

online

1 day

training

German

AI in marketing - legal foundations & best practices

Using generative AI in a legally compliant manner
(3)

online

3 hours

Webinar

German

AI tools in marketing marketing: overview, applications, opportunities

Your compass for the selection and productive use of AI in marketing
(162)

online

3 hours

Webinar

German

Creative with AI: How to create better ideas with ChatGPT & Co.

Using AI as a partner for brainstorming, conception and idea development

in Stuttgart and online

1 day

Training

German

AI in media relations

How to use artificial intelligence profitably in your PR practice
(11)

online

1 day

Training

German

AI-generated copywriting for corporate communications and marketing

Creative storytelling and effective texts with AI
(46)

at 4 locations and online

1.5 days

Training

German

Create videos, photos and more with artificial intelligence

AI content for social media & content marketing
(92)

online

1 day

Training

German

LinkedIn content creation with AI

More visibility for your posts
(3)

online

1 day

Training

German

Event creation with AI: Success strategies with Copilot, ChatGPT, Gemini, and more.

How artificial intelligence helps with the conception, planning & marketing of events
New concept

online

1 day

Training

German

Search engine optimization (SEO) with AI-based content marketing

Winning more customers through the use of AI, SEO and content
(65)

online

1 day

Training

German

The perfect press release - power workshop with AI

Once learned, always effective: For more publications
(9)

online

1 day

Training

German

Artificial intelligence for UX professionals

Improving the user experience with AI
(16)

online

1 day

Training

German

Everything that is right in social media marketing

Using social media - but legally compliant: an overview
(6)

online

3 hours

Webinar

German

Visual content with AI: Methods and workflows for practical application

AI-supported image and video production
(2)

online

1 day

training

German

Market intelligence with AI: selecting use cases & tools, planning implementation

New

online

22.5 hours over 4 weeks

Blended learning

German

Precise AI creation in B2B communication

How to use AI to develop B2B ideas that are unique and accurate.
New

online

3 hours

Webinar

German

27 Hits

Technical articles, white papers and more

On our service portal, you'll find expert articles, commentary, case studies, best practices, and important updates to help you succeed in marketing. 

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Stephanie Göpfert

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