Data storytelling in times of big data and AI - awaken the power of data

Introduction to data visualization and data storytelling

• The importance of data visualization and data storytelling in times of big data and AI.
• Practical examples of effective data storytelling.

Basics of (data) storytelling and modern narrative techniques

• The nature and psychology of stories.
• The hero's journey and the basic archetypal structure of stories.
• The language of data.

Increasing the quality of decisions through data narratives

• How storytelling makes complex data easier to understand for all stakeholders.
• Techniques to emphasize relevant data for informed decisions.
• Using narratives to create an emotional connection with the audience.

Theory and psychology of data visualization

• Design principles in data visualization.
• The role of cognitive biases in the interpretation of data.
• Importance of colors, shapes and design principles in data visualization.

Creation of effective data visualizations

• Introduction to data visualization tools.
• Design principles for narrative dashboards, diagrams and infographics.
• Creation of a basic data visualization based on a data set.

Presentation techniques for data storytelling

• Which story I tell to which audience.
• Innovative narrative techniques & rhetorical tricks.

Practical creation and presentation of a data story

• Presentation in front of the camera.
• Video feedback.