Intercultural competence China, India, Japan & Co.

Successful cooperation with Asian business partners

Training
This training is held in German.
Asia's markets are growing - and cooperation is increasing. Those who know cultural differences are convincing in business. The training shows you how Asian partners think and act - and how you can react confidently and avoid misunderstandings. You will strengthen your intercultural skills and expand your knowledge with many practical exercises.

Contents

Understanding culture: Asia at a glance 

  • Central values and ways of thinking in China, Japan and other Asian cultures. 
  • Cultural differences within Asia. 
  • Intercultural comparison of self-image and image of others. 
  • Collectivism, hierarchy and an understanding of status. 
  • The role of hierarchy and status in everyday (professional) life. 

Asians and Germans in comparison 

  • Direct vs. indirect communication: clear statements vs. diplomatic hints. 
  • Understanding of time: adherence to deadlines, deadlines and flexibility. 
  • Learning and thinking styles: memorization vs. transfer thinking. 

Business etiquette - the dos and don'ts 

  • Greetings, gifts, colors and cultural taboos. 
  • Conversations, small talk and body language. 
  • Figurative language: Speeches in pictures in China and Japan. 
  • Typical strategies of Asian business culture. 

Communication with Asian business partners 

  • Presentations to Asian audiences. 
  • Negotiation and discussion techniques. 
  • Interpreting what is said correctly: Translation and cultural interpretation. 
  • Recognize conflicts early, avoid them and de-escalate them. 

Discussion of own practical cases and projects 

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

  • You understand the cultural context behind Asian ways of thinking and behaving, and you use this understanding to drive your business success. 
  • You can communicate effectively and confidently with partners Asia. 
  • You will learn strategies for successful negotiations with Asian business partners. 
  • You'll receive practical advice and tips for handling challenging situations in your day-to-day business life. 
  • You'll receive support in weighing the opportunities and risks of business ventures in Asia. 
  • You will learn practical solutions for the cases you encounter in your practice.

Methods

Multimedia inputs, trainer presentation, practical examples, experience reports and exchange, group work, practical exercises.

Recommended for

Specialists and managers, office and field staff and anyone who works with Asian business partners or is preparing for an international assignment. 

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

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Articles, interviews or whitepapers on the topic

How to plan a training for international competence

Take away your colleagues' fears and send them on a training for international competence. The management invites you to a drink: the intensive efforts of the sales department have been successful, the important major order with the customer in Korea has been signed and sealed. Of course, everyone is happy to celebrate. But perhaps you are also feeling insecure [...]

Learn more here

Articles, interviews or whitepapers on the topic

How to plan a training for international competence

Take away your colleagues' fears and send them on a training for international competence. The management invites you to a drink: the intensive efforts of the sales department have been successful, the important major order with the customer in Korea has been signed and sealed. Of course, everyone is happy to celebrate. But perhaps you are also feeling insecure [...]

Learn more here

Questions about the training content

Business relationships with partners Asia are strongly influenced by cultural perceptions and social rules. This training gives you insights into the core values, mindsets, and cultural backgrounds of Asian business cultures. You will explore typical differences compared to European working methods and recognize how cultural expectations influence communication and collaboration. This will enable you to approach intercultural situations with greater awareness.

Misunderstandings often arise when different communication styles collide. In this training, you will gain an understanding of how direct and indirect communication is used in different cultures. You will recognize which cultural factors can influence conversations, decisions, and reactions. This will enable you to identify and avoid typical communication problems at an early stage.

In many Asian cultures, communication is more indirect and context-dependent than in Germany. During the training, you will gain insights into typical conversation styles and forms of communication in Asian business cultures. You will explore how statements can be interpreted and what role politeness and diplomacy play. This will enable you to better adapt your communication to intercultural situations.

In many Asian countries, hierarchies play a greater role than in German organizations. The training course highlights how status, rank, and understanding of roles can influence everyday working life. You will examine typical expectations of leadership, decision-making processes, and collaboration. This will give you a better understanding of organizational structures in Asian companies.

Negotiations are conducted according to different rules in different cultures. During the training, you will gain insights into typical strategies and approaches in Asian business contexts. You will recognize the importance of trust, relationship building, and patience in negotiation processes. This will enable you to better prepare for international negotiation situations.

Many cultural rules are evident in everyday situations such as greetings, small talk, or gifts. In this training course, you will gain an overview of typical business etiquette and cultural dos and don'ts. You will explore which behaviors are considered respectful and which misunderstandings can arise. This will enable you to act more confidently in everyday international business situations.

 

IDGs and SDGs

 

Learning and shaping a sustainable future

Resolving conflicts with less stress and recognizing needs and motives are future skills that you will learn in this training , among other things. According to our partner, the Inner Development Goals Initiative (IDGs), you are also contributing to a sustainable future. The IDGs have scientifically and globally identified the future skills needed to achieve the United Nations' Sustainable Development Goals (SDGs). What exactly does that mean? Find out more.

 

On-site training together
Booking number
5262
€ 1.540,- plus VAT
2 days
in 3 locations
3 Events
German
Events
Train several employees
Price upon request
  • Customized training courses
  • Direct application in practice
  • Efficient use of time and resources
2 days
In-person or Online

Further recommendations for "Intercultural Competence China, India, Japan & Co."

Further recommendations for "Intercultural Competence China, India, Japan & Co."

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Ratings and feedback from our participants

4.7
154 Ratings
training content:
4.6
Content comprehensibility:
4.9
Practical relevance:
4.7
Trainer expertise:
4.9
Participant orientation:
4.8
Method variety:
4.6
HR
Heiko Richter
Confirmed participation
JENOPTIK, Jena
Very practice-oriented!
HS
Horst Schleier
Confirmed participation
Coperion GmbH, Stuttgart
Very good training: the instructor's wealth of experience, clear examples, 100% authentic!
PG
Philippe Gherardi
Confirmed participation
Director - Global Processes, BASF
This training was excellent and I learned a lot!
RM
Ralf Meier
Confirmed participation
Business Manager, Nordmann
The training exceeded my expectations!
FW
Fenna Willers
Confirmed participation
C. Melchers GmbH & Co. KG
I have rarely had such practical training . Where practice is often preached, it is often just theory. The trainer is really an expert in his field and can report from different countries and perspectives and adapts individually to the participants. I would recommend this training to anyone who comes into contact with Asia in their daily work!

Start dates and details

  Select time period
0 events
14.09.2026
Frankfurt a. M.
Booking number: 5262
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Novotel Frankfurt City
Novotel Frankfurt City
Lise-Meitner-Straße 2, 60486 Frankfurt a. M.
Room rate: € 109,43 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 14.09.2026

09:00 am - 5:00 pm

Tuesday, 15.09.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
09.12.2026
Munich/Eching
Booking number: 5262
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Olymp Munich
Olymp Munich
Wielandstraße 3, 85386 Munich/Eching
Room rate: € 122,79 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Wednesday, 09.12.2026

09:00 am - 5:00 pm

Thursday, 10.12.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
01.03.2027
Berlin
Booking number: 5262
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Hotel am Borsigturm
Hotel am Borsigturm
Am Borsigturm 1, 13507 Berlin
Room rate: €126 plus VAT
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 01.03.2027

09:00 am - 5:00 pm

Tuesday, 02.03.2027

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Booking number: 5262
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Plan course
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 5262
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Plan course
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Book later
You are welcome to make a non-binding advance reservation.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
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