Strategic technology management in dynamic markets
Seize opportunities - manage risks - drive innovation
Contents
Technology management at a glance
- What is technology management?
- What benefits can you achieve through systematic technology management, especially with regard to radical/disruptive innovations?
- How can the tasks and processes in technology management be structured?
- Operational and strategic approach to technology management.
- Anchoring and interfaces in the company.
- Role models and necessary skills in the company.
- What are the key success factors for the successful introduction and implementation of technology management?
Technology foresight
- Processes: How is technology scouting implemented?
- Identification: How are trends and technologies systematically identified?
- Evaluation: What does a new trend/technology mean for your company?
- Integration into the organization: Who takes on which tasks in technology scouting?
- Documentation and communication: What is the best way to transport information into the company?
- Methods: Where and how do you search in practice?
- Search fields: How are search fields defined?
- Scenario analysis: What are the benefits of future scenarios?
- Technology radar: How can continuous monitoring be established?
- Success factors and limits.
- Exercise: Scenario analysis.
Technology strategy development and implementation
- Assessment of technologies using life cycle concepts.
- Evaluation of your own position position.
- Corporate and competitive strategy and technology roadmap.
- Transfer of the roadmap to R&D program planning.
- Exercise: Core competence analysis and technology roadmapping.
Software support
- Overview of the tool landscape in the field of technology and innovation management.
- Roadmapping software study.
- Benefits of AI approaches in technology and innovation management.
Learning environment
Your benefit
- You will learn about the goals and tasks that optimal technology management should pursue in a company.
- You will gain an overview of the important operational and strategic tasks of technology management.
- You are familiar with concepts and methods for evaluating alternative technologies.
- You know how to develop and implement your own technology strategy based on your business goals.
- You know useful tools and methods that support you in implementing them in your own company context.
- You will become familiar with important issues, learn about best practice examples and gain an insight into the latest know-how.
Methods
Keynote speeches, discussions, individual and group work and interactive exchange between trainers and participants. Use of a case study throughout.
Recommended for
Managers, project leaders, team and department heads from the areas of product management, research and development, corporate development and technology and innovation management.
Further recommendations for "Strategic technology management in dynamic markets"
34097
Start dates and details
Wednesday, 04.02.2026
09:00 am - 5:00 pm
Thursday, 05.02.2026
09:00 am - 5:00 pm
Tuesday, 15.09.2026
09:00 am - 5:00 pm
Wednesday, 16.09.2026
09:00 am - 5:00 pm
Wednesday, 25.11.2026
09:00 am - 5:00 pm
Thursday, 26.11.2026
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Tuesday, 26.01.2027
09:00 am - 5:00 pm
Wednesday, 27.01.2027
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
