After this qualification, you will be better positioned - also for your company - because
- You will take a close look at your sales management role, optimize your management style and be able to further exploit the potential of your sales staff.
- You will be familiar with procedures, methods and tools for the effective planning, management and control of your sales processes.
- You develop sales and marketing strategies and derive effective measures from them.
- You will learn how to carry out professional sales analyses and develop suitable measures.
- You will know how to proceed in negotiations with top customers and how to act confidently even in difficult negotiations.
- You will learn how to lead your sales teams to peak performance.
- All participants have access to the e-library with various e-learning courses/learning cards for one year.
Your benefits as a participant
Further training promotes your career opportunities: those who show will and ambition, commitment and assertiveness will be offered responsible employment opportunities in sales.
Blended learning offers a high-quality qualification with a certificate that optimally develops and expands your skills as a sales manager / Head of Sales in coordinated learning units.
You benefit from the continuous exchange with colleagues and your trainer and develop best-practice solutions for your practice. A consistent learning group enables an intensive exchange of experience.
Your benefits as a company
You invest in employee potential and create strategic competitive advantages for your company.
The practical know-how flows into your employees' day-to-day work from the start of the training.
Sustainably qualified employees are an essential building block for systematic personnel development and for the company's success.
Exclusive advantage
Up to four weeks after your training, you will receive a 20% discount on the following events:
(please specify when booking)
Rhetoric for managers in sales.
Digital sales strategy: systematic planning and professional implementation.
Attendees comments
What I particularly liked about the first face-to-face training was the high level of competence and the calm manner of the instructor!"

In addition to independent learning, I liked the mix of lectures, group work, individual work and media use in the classroom training!"

In today's world, you can't make any mistakes in management and you have to lead the way with innovative ideas. The further training to become a sales manager has definitely helped me in this respect and offered me complete support from A to Z for my work as a sales manager: I have been able to take a lot away from all points. A must for anyone who wants to move things forward!"

I can only recommend the training to become a sales manager. I personally benefited most from the time management and presentation techniques. Ms. Schwerdtfeger was great!"

The tools I learned in the sales manager training course make my job easier. The skills I learned in the course have helped me to approach future-oriented projects strategically. I am very pleased to have attended the course!"

Mr. Beuel is one of the best speakers I have ever experienced."

A basically "dry" topic presented very clearly. Very good documents that you can refer to briefly in everyday life to prepare yourself for certain areas."

The training was very entertaining, the change of media was excellent, the involvement of the participants and the presentation were simply great! It was a lot of fun. The learning content was great!"

Great flexibility of the lecturer to juggle with the subject matter."

Very practical, entertaining and lively, very good content!"

Very practice-oriented and with a high degree of flexibility in teaching the content."

Very practical, easy to apply and very realistic!"

The lecturers are absolutely professional! Top!"

Good practical relevance and lots of live exercises. Thank you for sharing your knowledge in a lively and convincing way!"

Impressive training. Lively, striking, high practical relevance! Contents are tangible and practicable."

Very practical, decisive points were made clear."

Very good, practice-oriented course, great practical examples, all questions answered very well."

Mr. Beuel impressed with a situational, understandable and practical presentation - extremely competent and sales-oriented. One of the best speakers in my career so far."

The training conducted by Mr. Beuel was characterized by in-depth knowledge, professional competence and was also very practice-oriented. I feel very well and comprehensively prepared for the development and expansion of our sales organization. I recommend this training with full conviction. Thank you very much!"

"I particularly liked the way the content was conveyed."

Seminar evaluation for "certified sales manager / Head of Sales"







Start dates and details
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.