Did you know?
This course is part of the certified Master Class "Product Owner". If you book the entire Master Class, you save 29 percent compared to booking the individual modules.
The first webinar starts with an introduction to the learning environment, as well as the expectations and goals for the course. You will also get to know the trainer and get into the content of the Product Goals & MVPs.
This self-learning phase uses interactive learning materials to teach the following key topics:
- Product backlog - a living document at the center of agile product work
- Product vision and product goal - small steps towards the target
This self-learning phase uses interactive learning materials to teach the following key topics:
- Lean Startup
- Product Market Fit - aligning the product range with the market
- Minimum Viable Product - maximizing the learning effect
This self-learning phase uses interactive learning materials to teach the following key topics:
- Outside-In: Go outside to the: customer
- customers customers - finding the innovators in the market
- Personas - give the: customer a face
In the second webinar, you will reflect with the trainer on the transfer tasks from the first self-learning phases. Together, you will work out the most important learnings and results and discuss how to successfully transfer them into practice.
The content continues with user stories and the customer journey.
This self-learning phase uses interactive learning materials to teach the following key topics:
- User stories - listen, write down, ask questions
- Customer journey - accompanying the customer
- Kano - make your customers happy
- Prioritize - find the most valuable requirements
This self-learning phase uses interactive learning materials to teach the following key topics:
- The product backlog - changes are welcome
- What is in it? - the product backlog items (user story, features, epics, enablers, improvers)
This self-learning phase uses interactive learning materials to teach the following key topics:
- Story maps - understanding connections
- MuSCoW - distinguishing between necessary and dispensable requirements
- Refinement patterns - refining requirements for implementation
- Understanding requirements - describing solutions
- Estimating - assessing the feasibility
- Story Time - organizing the work on the requirements
- The team board - making the work process visible
In the final webinar, you will reflect with the trainer on the transfer tasks from the previous self-study phases. Together, you will work out the most important learnings and results and discuss how to successfully transfer them into practice. The module is finally concluded with the refinement.
Contents
- Product backlog - a living document at the center of agile work
- Product Vision & Goal - in small steps towards the goal
- Lean Startup - trial and error as a method
- Product market fit - aligning the product range with demand
- Minimum Viable Product - maximizing the learning effect
- Outside-In: Going out to the customers
- customers customers - finding the innovators in the market
- Personas - giving customers a face
- User stories: listen, write down, ask questions
- Acceptance Criteria - from problem to solution
- Customer journey - accompanying the customer
- Kano - making customers happy
- Prioritize - find the most valuable requirements
- The product backlog items - what's in them?
- Story maps - understanding connections
- MuSCoW - distinguish between necessary & dispensable requirements
- Refinement patterns - refining requirements for implementation
- Estimating - assessing the feasibility
How do you learn in this training course?
This course offers you a digital blended concept that has been developed for part-time learning. With a time budget of 4-5 hours per week, you are sure to reach your goal. Alternatively, you can schedule the learning units flexibly. This is how you learn in this course:
Self-study phases: Learn independently, at your own pace and whenever you want. Our courses offer you didactically high-quality learning material with videos, articles, interactive exercises, quizzes and learning checks.
Live webinars: In regular online seminars, you will meet your trainer in person. You will receive answers to your questions, specific assistance and instructions on how to deepen your knowledge and apply the skills you have acquired in practical exercises.
Learning community: A digital learning community is available to you throughout the course. Exchange ideas with other participants and the trainer and ask questions.
Learning environment: In your online learning environment you will find useful information, downloads and extra services for this qualification measure after you have registered.
Future Jobs Club: Get exclusive access to a business network, micro-learningssparks), news and future work hacks.
Certificate of attendance and Open Badge: As a graduate of the course, you will receive a certificate of attendance and an Open Badge, which you can easily share in professional networks (e.g. LinkedIn).
Your benefit
- You will get to know methods and approaches for working on the product
- You train the application of your examples for your practice
- We discuss tips & tricks to help you get started and develop agile requirements management
Take an active part in our learning community and work with your own questions - this is how you will benefit most from this online training. This will allow you to apply the content both in self-study and in practical exercises.
Methods
Well-founded trainer, presentations, practical exercises, self-reflection, discussions, work aids, group work on real projects of the participants and exchange of experience in the learning community.
Recommended for
This training is aimed at product owners or people who are about to take on the role of product owner. It is also assumed that you work or will work in an agile environment, at least in your team, and that your role is fundamentally defined in terms of agile frameworks.
The training is also relevant for product managers, project managers, executives, business analysts, release managers and IT development managers.
No specific prior knowledge or certifications are required.
Further recommendations for "Product Owner in practice - agile backlog and requirements management"
Product Owner in practice - confidently managing stakeholders & leading teams
Product Owner in practice - UX-focused & data-based product development
Product Owner in practice - creating strategies and successfully implementing them in an agile way
Scrum Product Owner certification training
Attendees comments
I really enjoyed the input from various trainers, the exchange with product owners from different areas and the mix of webinars and self-study phases.

The training for your challenges as a product owner
Agile frameworks define the role of the product owner and certifications ensure that you can take on the basic tasks and responsibilities of the role. At the same time, the day-to-day work as a product owner presents many other challenges that go beyond the basic agile aspects of the role.
The unique Master Class for Product Owners helps you to fulfill the role confidently and successfully and to master the challenges from practice!
The training consists of interactive self-study phases with informative texts, explanatory videos, application tasks and quizzes. In addition, the exchange in our learning community offers you space to reflect on your experiences together. Our trainer are always on hand with help and advice. Start your practice-oriented learning journey - with the Master Class to become a Product Owner!
Start dates and details




