Certified by the Hochschule der Wirtschaft für Management (HdWM), Mannheim

This further training course was designed in cooperation with the Mannheim University of Applied Management Sciences and meets the university's quality standards in terms of overall concept, content, trainers and examination. As a result, participants benefit from high-quality qualifications with guaranteed topicality, high practical relevance and excellent trainers.
Contents
Initiate innovation projects
- Tasks, skills of:the innovation manager.
- Types of innovation, creating the conditions for successful innovations.
- The most important drivers of a good innovation culture in the company.
- Innovation processes.
- Innovation sources/search fields.
Generating innovative solutions: Innovation and creativity methods
- Brainwriting/brainwalking, stimulus word analysis to provoke unconventional ideas, semantic intuition to develop new products, provocation to generate new solutions, Osborn checklist to improve existing products/services, determining questions. Short excursion into agile methods with a focus on the design thinking mindset.
Select and evaluate ideas
- Further development of ideas; documentation, description of ideas.
- Evaluation methods such as pair comparison, attractiveness/risk matrix, evaluation sheet, "Six Thinking Hats®", etc.
- Prepare and conduct innovation workshops.
Innovation concepts and strategic innovation
- Designing goal-oriented and exciting workshops online.
- Get to know strategic innovation methods
- Requirements catalog, rough concept development, innovation profile: Structure and content.
- Examine the market potential of innovative ideas; assess the competitive situation.
Implementation and realization of innovation projects
- Supporting change, project communication and innovation marketing.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- They know how to build a positive culture of innovation within the company.
- They know the structure of the innovation process and can drive innovation forward in a targeted manner.
- You will be able to apply innovation/creativity methods and transfer them to your practice. This will open up new paths to innovative products and services and give you a competitive edge.
- You can systematically evaluate ideas.
- You will know how a professional innovation concept is structured, know methods for concretizing your solution ideas and developing business models and can evaluate your innovations from an economic point of view.
- You know how to proceed when planning and implementing innovation projects and thus create a smooth project flow.
Methods
Intensive training with workshop atmosphere, trainer input, individual/group work, best practice/case examples, exchange of experience.
Intensive training with workshop atmosphere, trainer input, individual/group work, best practice/case examples, exchange of experience.
Recommended for
Specialists/executives from product management, marketing, communication, sales, research and development, innovation management, business development. For everyone involved in the development of products, services and processes.
Final examination
After the training, participants take a written e-exam. You can complete this on your computer at home or at work. The content of the compulsory module will be tested (duration: approximately 60 minutes). Upon successful completion of the final exam, you will receive a recognized certificate from the Haufe Akademie and the Mannheim School of Business and Management “ certified innovation manager “.
Further recommendations for "Continuing education certified innovation manager"
Attendees comments
"The excellent training in combination with a great hotel made the training a very successful event."

"I really liked the alternation between group work and the moderation or presentation by the speaker. It increased motivation and I was able to apply what I had learned immediately."

"The many practical examples and the wide range of participants made this training course excellent."

"The training elements, games and techniques, as well as the enclosed material for further work, made this training perfect for me!"

"A colorful mix of participants and a lively presentation style!"

"Great compilation of topics, lots of practical examples and easy to understand!"

"I particularly liked the way the topics were conveyed with subsequent group work."

"I particularly liked the group work and the open way in which the course was run."

"I can recommend the training because the trainer was very good professionally, personally, rhetorically and didactically!"

"I particularly liked the practical reports from trainers and participants."

"I particularly liked the design and variety within the training."

Seminar evaluation for "Further training certified innovation manager"







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Start dates and details
Monday, 23.06.2025
09:00 am - 5:00 pm
Tuesday, 24.06.2025
09:00 am - 5:00 pm
Wednesday, 25.06.2025
09:00 am - 5:00 pm
Thursday, 26.06.2025
09:00 am - 5:00 pm
Friday, 27.06.2025
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.

Monday, 14.07.2025
09:00 am - 5:00 pm
Tuesday, 15.07.2025
09:00 am - 5:00 pm
Wednesday, 16.07.2025
09:00 am - 5:00 pm
Thursday, 17.07.2025
09:00 am - 5:00 pm
Friday, 18.07.2025
09:00 am - 4:00 pm
Monday, 22.09.2025
09:00 am - 5:00 pm
Tuesday, 23.09.2025
09:00 am - 5:00 pm
Wednesday, 24.09.2025
09:00 am - 5:00 pm
Thursday, 25.09.2025
09:00 am - 5:00 pm
Friday, 26.09.2025
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.

Monday, 10.11.2025
09:00 am - 5:00 pm
Tuesday, 11.11.2025
09:00 am - 5:00 pm
Wednesday, 12.11.2025
09:00 am - 5:00 pm
Thursday, 13.11.2025
09:00 am - 5:00 pm
Friday, 14.11.2025
09:00 am - 4:00 pm
Monday, 08.12.2025
09:00 am - 5:00 pm
Tuesday, 09.12.2025
09:00 am - 5:00 pm
Wednesday, 10.12.2025
09:00 am - 5:00 pm
Thursday, 11.12.2025
09:00 am - 5:00 pm
Friday, 12.12.2025
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Monday, 02.03.2026
09:00 am - 5:00 pm
Tuesday, 03.03.2026
09:00 am - 5:00 pm
Wednesday, 04.03.2026
09:00 am - 5:00 pm
Thursday, 05.03.2026
09:00 am - 5:00 pm
Friday, 06.03.2026
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.

Monday, 04.05.2026
09:00 am - 5:00 pm
Tuesday, 05.05.2026
09:00 am - 5:00 pm
Wednesday, 06.05.2026
09:00 am - 5:00 pm
Thursday, 07.05.2026
09:00 am - 5:00 pm
Friday, 08.05.2026
09:00 am - 4:00 pm
Monday, 22.06.2026
09:00 am - 5:00 pm
Tuesday, 23.06.2026
09:00 am - 5:00 pm
Wednesday, 24.06.2026
09:00 am - 5:00 pm
Thursday, 25.06.2026
09:00 am - 5:00 pm
Friday, 26.06.2026
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Monday, 21.09.2026
09:00 am - 5:00 pm
Tuesday, 22.09.2026
09:00 am - 5:00 pm
Wednesday, 23.09.2026
09:00 am - 5:00 pm
Thursday, 24.09.2026
09:00 am - 5:00 pm
Friday, 25.09.2026
09:00 am - 4:00 pm
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
The fee includes the costs for further training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.