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Simple language in business: writing clear and understandable texts

Overcoming language barriers with simple language

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This training is held in German.

Write clear, simple texts! Use the principles of simple language to formulate comprehensible product descriptions, letters and more. This reduces queries, strengthens customer loyalty and improves your company image. Communication also works better internally - especially with colleagues and non-German-speaking employees. This results in fewer misunderstandings. Apply what you have learned directly to the texts you bring with you to the training.

Introduction to the topic of simple language

Understanding the basics of simple language.
The importance and benefits of plain language for companies.
Useful fields of application and limits.
Key factors for clear and understandable communication.

Best Practice Simple Language

Standards of plain language.
Strategies for overcoming language barriers.
Practical examples from various sectors, such as instructions or tenant letters.
Recommendations and best practices as well as tips for implementation on the job.

What's in it for your company

Gain new customers by removing communication barriers.
effectively supportcustomers with the right communication.
Improved image through social responsibility.
Promote exchange among employees and participation - through clear internal communication.
Reduce costs through clear communication.
Contribution to an inclusive corporate culture.

Practical transfer "Bring your text":

Bring your own texts and practise translating them into Simple Language - directly during the training.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

The principles of simple language make even complex content easy to understand.
Language barriers are overcome through targeted strategies.
Clear messages increase reach and minimize misunderstandings.
An inclusive communication environment is created, which is important for many industries.
Implementing what you have learned improves the quality of communication in the long term.

trainer

Krishna-Sara Helmle

Methods

experts, step-by-step instructions, best-practice examples, interactive practice of texts you have brought with you with individual feedback as well as discussion and exchange of experiences.

Recommended for

Employees from companies or public authorities who want to make their communication accessible, inclusive and understandable. Use plain language to convey complex content simply and break down communication barriers!

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

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TECH PAPER

Articles, interviews or whitepapers on the topic

Simple language and plain language: basics and relevance for companies 

Language is like a key that gives us access to knowledge, information and communication. But what happens when the key doesn't fit and doors remain locked? This is where simple language comes into play. It is like a universal key that makes complex content accessible to a wide audience. But how exactly does plain language work? In which [...]

Learn more here

TECH PAPER

Articles, interviews or whitepapers on the topic

Simple language and plain language: basics and relevance for companies 

Learn more here

Train several employees internally

Pricing upon request

Customized training courses according to your needs
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Cost advantage from 5 participants
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