Selling with personality

Win with charisma and authenticity

This training is held in German.
High professional competence and excellent market and industry knowledge are a matter of course for today's well-informed customers. Salespeople with a strong impact are also able to cast a spell over their interlocutors. You recognize personality structures and motives for action and you can positively influence sales situations through personal persuasiveness. Hone your personal appearance and sell even better with a self-confident and confident manner.

Contents

Psychology of behavior in sales

  • How your first impression can really be "impressive" and have a lasting effect.
  • Recognize personal authority and use it effectively.
  • Turn your "certain something" into a personal strength.
  • Analyze contacts and persuade according to type.
  • How to present yourself confidently and confidently with body language gestures.

Mind set for sales persons - how I would like to appear to others

  • Principle of cause and effect: How you can use your power of thought for yourself.
  • Mental Clearing principle: enormously increase your impact on others through mental self-programming.
  • Perception principle: formulate, internalize and achieve goals.

Best practice strategies for verbal and non-verbal presence

  • This allows you to position yourself as a strong partner for your customers.
  • Relationship management: creating and maintaining positive emotions, gaining the customer's trust with personality and communicating with difficult contacts in a solution-oriented manner.
  • Communication strategies: Conduct dialogs authentically and charismatically, react confidently even under pressure and come to a conclusion with personality.

Your personal development plan

  • Each participant develops and creates their own individual development plan and receives detailed feedback, useful tips and suggestions for optimization from the:die trainer
  • Intensive training with case studies from your own daily practice.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.

Your benefit

  • They learn to assess themselves and others better.
  • You increase your personal presence and persuasiveness with customers.
  • You increase your personal impact on other people.
  • You know how to use your body language effectively.
  • They become more flexible in their behavior with different personality types.
  • You will increase your assertiveness and rhetorical skills.
  • You will develop strategies and methods for developing your personal appearance.
  • You will increase your confidence, self-assurance and assertiveness.
  • You use your full potential to achieve your goals and
  • You sell even more - with personality.

Methods

Trainer input, case/best-practice examples, individual and group work, exercises, discussion, exchange of experience, checklists, personal development plan, processing of own practical cases, feedback.

Recommended for

Specialists/executives from sales, field sales/internal sales and (key) account management. For all those who want to perfect their personality in terms of appearance, actions and communication.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Further recommendations for "Selling with personality"

Attendees comments

"I particularly liked the division between the trainer's presentations and group work."

Julia Häfele
Haufe Akademie

Seminar evaluation for "Selling with personality"

4.6 from 5
with 91 reviews
training content:
4.6
Content comprehensibility:
4.7
Practical relevance:
4.5
Trainer expertise:
4.8
Participant orientation:
4.6
Method variety:
4.6
View into the product

Here you can get impressions of the training as well as information about the training topic.

On-site training together
Booking number
2580
€ 1.540,- plus VAT
2 days
in 4 locations
4 Events
German
In-person trainings
Joint online training
Booking number
33300
€ 1.540,- plus VAT
2 days
Online
0 Events
German
Live online events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Start dates and details

  Select time period
0 events
10.07.2025
Hamburg
Booking number: 2580
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Leonardo Hotel Hamburg City Nord
Leonardo Hotel Hamburg City Nord
Mexikoring 1, 22297 Hamburg
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Thursday, 10.07.2025

09:00 am - 5:00 pm

Friday, 11.07.2025

09:00 am - 5:00 pm

Fee includes

The participation fee includes

  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.

The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

22.10.2025
Cologne
Booking number: 2580
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Best Western Plus Hotel Köln City
Best Western Plus Hotel Cologne City
Innere Kanalstraße 15, 50823 Cologne
Room rate: € 133,81 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Wednesday, 22.10.2025

09:00 am - 5:00 pm

Thursday, 23.10.2025

09:00 am - 5:00 pm

Fee includes

The participation fee includes

  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.

The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

14.04.2026
Frankfurt a. M.
Booking number: 2580
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Novotel Frankfurt City
Novotel Frankfurt City
Lise-Meitner-Straße 2, 60486 Frankfurt a. M.
Room rate: € 106,81 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Tuesday, 14.04.2026

09:00 am - 5:00 pm

Wednesday, 15.04.2026

09:00 am - 5:00 pm

Fee includes

The participation fee includes

  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.

The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

09.07.2026
Berlin
Booking number: 2580
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
NH Collection Berlin Mitte am Checkpoint Charlie
NH Collection Berlin Mitte at Checkpoint Charlie
Leipziger Str. 106 -111, 10117 Berlin
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Thursday, 09.07.2026

09:00 am - 5:00 pm

Friday, 10.07.2026

09:00 am - 5:00 pm

Fee includes

The participation fee includes

  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.

The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

Sufficient places are still free.
Don't wait too long to book.
Fully booked.
The next booking ensures this course will take place
Booking number: 2580
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes

The participation fee includes

  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.

The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.

Booking number: 33300
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Book later
You are welcome to make a non-binding advance reservation.
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