Contents
Psychology of behavior in sales
- How your first impression will actually be "impressive" and have a lasting effect.
- Recognize personal authority and use it effectively.
- Turn your "certain something" into a personal strength.
- Analyze contacts and persuade according to type.
- How to present yourself confidently and confidently with body language gestures.
Mindset for sales persons - how I want to come across to others
- Principle of cause and effect: How you can use your power of thought for yourself.
- Mental Clearing principle: enormously increase your impact on others through mental self-programming.
- Perception principle: formulate, internalize and achieve goals.
Best practice strategies for verbal and non-verbal presence
- This will position you as a strong partner for the customer.
- Relationship management: creating and maintaining positive emotions, gaining the customer's trust with personality and communicating with difficult contacts in a solution-oriented manner.
- Communication strategies: Conduct dialogs authentically and charismatically, react confidently even under pressure and come to a conclusion with personality.
Your personal development plan
- every participant develops and creates his or her individual development plan and receives detailed feedback, useful tips and suggestions for optimization from the trainer.
- Intensive training with case studies from your own daily practice.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.
Your benefit
- You learn to assess yourself and others better.
- You increase your personal presence and persuasiveness with customers.
- You increase your personal impact on other people.
- You know how to use your body language effectively.
- You will become more flexible in your behavior with different personality types.
- You increase your assertiveness and rhetorical skills.
- You will develop strategies and methods for developing your personal appearance.
- You increase your confidence, self-assurance and assertiveness.
- You use your full potential to achieve your goals and
- you sell even more - with personality.
Methods
Trainer input, case/best-practice examples, individual and group work, exercises, discussion, exchange of experience, checklists, personal development plan, processing of own practical cases, feedback.
Recommended for
Specialists/executives from sales, field sales/internal sales and (key) account management. For all those who want to perfect their personality in terms of appearance, actions and communication.
Further recommendations for "Selling with personality"
Attendees comments
"I particularly liked the division between the trainer's presentations and group work."

"I particularly liked the division between the trainer's presentations and group work."

Seminar evaluation for "Selling with personality"







2580
Start dates and details
Wednesday, 22.10.2025
09:00 am - 5:00 pm
Thursday, 23.10.2025
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Tuesday, 14.04.2026
09:00 am - 5:00 pm
Wednesday, 15.04.2026
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Thursday, 09.07.2026
09:00 am - 5:00 pm
Friday, 10.07.2026
09:00 am - 5:00 pm
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.