New concept

Rhetoric for managers

Speak confidently - convince with confidence

training
This training is held in German.
Do you want to convey complex content in an understandable way and present yourself effectively in leadership situations? Are you looking for more impact, clarity and persuasiveness in your leadership communication? This training provides you with rhetorical tools for lively, authentic presentations and shows you how to structure your speeches logically and purposefully. In practical exercises, you will train your argumentation skills, presence and comprehensibility - and gradually develop the rhetorical confidence you need in your day-to-day leadership role.

Contents

Improving rhetorical skills - determining where you stand

  • Assessment of personal impact and appearance based on rhetorical impact factors.
  • Professionalize your own speaking style.

Strengthening the power of argumentation

  • Success factors of winning rhetoric.
  • Using rhetorical structures to make arguments tailored to the target audience.
  • Convincing through logical and emotional argumentation in leadership situations.
  • Using the treasure chest of argumentation to argue more accurately.

Improve vocal and body language expression and impact potential

  • The breathing column as the foundation of successful speaking.
  • The success factors of an effective and sustainable voice.
  • The articulatory and phonetic tools for more impact and expressiveness.
  • Speak with more accentuation and emotional impact.

Act effectively and appropriately with constructive repartee

  • Selected strategies for dealing confidently with critical situations, attacks and confrontations.
  • Using the principle of bridging strategies for skillful and appropriate rhetoric.

Reduce speech inhibitions, optimize speaking confidence

  • Using speech inhibitions and performance nerves as a success factor.
  • Strategies for acting confidently in stressful situations.
  • Keeping a cool head under stress and conveying self-confidence.

The power of language and rhetorical style

  • Get to the heart of the audience with four rhetorical areas of speech and target group-specific rhetoric.
  • Use linguistic expression and style in rhetoric in a more targeted way.
  • Recognize selected stylistic devices and use them as amplifiers.

Practical case work for typical rhetorical situations

  • Practicing typical professional speaking situations in plenary and group work.
  • Testing of solutions for your own fields of application.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

Your benefit

The training provides you with an effective rhetorical toolkit for effective and lively leadership appearances and speaking situations.

  • You define your need for change, reflect on your speaking behavior and try out new possibilities for your individual eloquence in order to appear convincing and credible.
  • Using practical exercises, you will develop your rhetorical skills and improve your personal impact (you will always receive feedback twice for the selected speech exercise).
  • You can improve your argumentation skills, the effectiveness of your powers of persuasion and your rhetorical skills in various speech and/or conversation situations.
  • This training offers you space to explore and test new scope for action.

trainer

Methods

Trainer input, self-reflection, small group work, practical exercises, plenary work, discussions, exchange of experiences, role simulations, feedback.

Recommended for

The training is aimed at managers at all levels who want to significantly improve their powers of persuasion, their personal effectiveness and their rhetorical repertoire.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Further recommendations for "Rhetoric for managers"

Questions about the seminar content

As a manager, you influence others primarily through your language, attitude, and presence. Rhetorical skills help you convey content clearly, provide guidance, and build trust. This training you how to strengthen your leadership impact with clear messages, structured arguments, and an authentic demeanor, and how to remain confident even in challenging situations.

The training situations in which managers often feel uncertain, such as when giving clear instructions, providing critical feedback, or dealing with resistance. You will learn to formulate complex content in an understandable way and to remain capable of acting even in emotional or controversial conversations. This will strengthen your clarity and persuasiveness.

You will learn how to clearly express difficult content without straining relationships or trust. The training you how structure, word choice, and inner attitude work together and how you can combine clarity and appreciation. This will enable you to communicate even critical messages calmly, respectfully, and convincingly.

The training rhetorical techniques with self-reflection. You will explore how your voice, body language, posture, and choice of words interact and how they influence your impact. Feedback will help you recognize how you come across to others and where you can make specific improvements. You will develop an authentic communication style that suits your personality and at the same time strengthens your leadership role. This will enable you to come across as clear, present, and confident without having to pretend to be someone you are not.

You will learn tried-and-tested conversation and argumentation structures, techniques for formulating clear messages, and methods for steering conversations. You can use these tools immediately in employee appraisals, project meetings, and leadership situations, and adapt them to your individual context.

On-site training together
Booking number
3734
€ 1.540,- plus VAT
2 days
in 10 locations
11 Events
German
In-person trainings
Joint online training
Booking number
32395
€ 1.540,- plus VAT
2 days
Online
3 Events
German
Live online events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Ratings and feedback from our participants

4.5
258 Ratings
training content:
4.3
Content comprehensibility:
4.1
Practical relevance:
4.3
Trainer expertise:
4.8
Participant orientation:
4.6
Method variety:
4.4

Start dates and details

  Select time period
0 events
26.01.2026
Berlin
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Leonardo Royal Berlin Alexanderplatz
Leonardo Royal Berlin Alexanderplatz
Otto Braun Strasse 90, 10249 Berlin
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 26.01.2026

09:00 am - 5:00 pm

Tuesday, 27.01.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
05.02.2026
Berlin
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
art`otel Berlin Mitte
art`otel Berlin Mitte
Wallstraße 70-73, 10179 Berlin
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 05.02.2026

09:00 am - 5:00 pm

Friday, 06.02.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
25.02.2026
Live-Online
Booking number: 32395
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Wednesday, 25.02.2026

09:00 am - 5:00 pm

Thursday, 26.02.2026

08:30 am - 4:30 pm

26.03.2026
Stuttgart
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Holiday Inn
Holiday Inn
Mittlerer Pfad 25-27, 70499 Stuttgart
Room rate: € 128,31 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 26.03.2026

09:00 am - 5:00 pm

Friday, 27.03.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
06.05.2026
Hamburg
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Radisson Blu Hotel Hamburg Airport
Radisson Blu Hotel Hamburg Airport
Flughafenstraße 1-3, 22335 Hamburg
Room rate: € 138,17 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Wednesday, 06.05.2026

09:00 am - 5:00 pm

Thursday, 07.05.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
08.06.2026
Frankfurt a. M./Eschborn
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Best Western Plus iO Hotel
Best Western Plus iO Hotel
Graf-Zeppelin-Straße 2, 65824 Frankfurt a. M./Eschborn
Room rate: € 108,12 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 08.06.2026

09:00 am - 5:00 pm

Tuesday, 09.06.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
09.07.2026
Munich
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Holiday Inn Leuchtenbergring München
Holiday Inn Leuchtenbergring Munich
Leuchtenbergring 20, 81677 Munich
Room rate: € 139,24 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 09.07.2026

09:00 am - 5:00 pm

Friday, 10.07.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
20.08.2026
Live-Online
Booking number: 32395
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Thursday, 20.08.2026

09:00 am - 5:00 pm

Friday, 21.08.2026

08:30 am - 4:30 pm

15.09.2026
Berlin
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Mercure Hotel Berlin Tempelhof
Mercure Hotel Berlin Tempelhof
Hermannstraße 214-21, 12049 Berlin
Room rate: € 140,59 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Tuesday, 15.09.2026

09:00 am - 5:00 pm

Wednesday, 16.09.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
02.11.2026
Stuttgart
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Holiday Inn
Holiday Inn
Mittlerer Pfad 25-27, 70499 Stuttgart
Room rate: € 128,31 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 02.11.2026

09:00 am - 5:00 pm

Tuesday, 03.11.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
03.12.2026
Neuss
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Dorint Kongresshotel Düsseldorf/Neuss
Dorint Kongresshotel Düsseldorf/Neuss
Selikumerstrasse 25, 41460 Neuss
Room rate: € 110,36 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Thursday, 03.12.2026

09:00 am - 5:00 pm

Friday, 04.12.2026

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
18.01.2027
Hamburg
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Leonardo Hamburg Altona
Leonardo Hamburg Altona
Beerenweg 1A, 22761 Hamburg
Room rate: € 113,45 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Monday, 18.01.2027

09:00 am - 5:00 pm

Tuesday, 19.01.2027

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
02.02.2027
Live-Online
Booking number: 32395
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Tuesday, 02.02.2027

09:00 am - 5:00 pm

Wednesday, 03.02.2027

08:30 am - 4:30 pm

02.03.2027
Munich
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Hotel Excelsior by Geisel
Hotel Excelsior by Geisel
Schützenstr. 11, 80335 Munich
Room rate: € 150,27 plus VAT.
Arrival via Deutsche Bahn
Travel at reduced rates by booking via the learning environment.
Days & Times
2 days
Limited number of participants

Tuesday, 02.03.2027

09:00 am - 5:00 pm

Wednesday, 03.03.2027

08:30 am - 4:30 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
Training is guaranteed to take place
The next booking ensures this course will take place
Booking number: 3734
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
Participants will be charged directly by the hotel for their hotel accommodation. You will find a reservation form for hotel bookings in your learning environment.
Booking number: 32395
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Book later
You are welcome to make a non-binding advance reservation.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Also bookable as in-house training
in-house training for several employees
optimally customized to your own needs
directly on site or online - save time and travel costs
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

About us - The Haufe Akademie

Your optimizer, innovator and companion since 1978 -
Your professional partner for professional development and seminars, training courses and topical conferences.

Whether on site, live online or in-house - our customised solutions, our claim to the highest level of consulting expertise and training tailored to your needs simplify the acquisition of skills for the working world of the future and sustainably facilitate professional development.

A wide range of seminars, individual coaching and our flexible formats support HR managers and decision-makers in shaping the future and developing employees, in-house teams and companies.

Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.

3,500+ further training
620,000+ apprentices per year
Over 95% positive reviews
2,600+ trainers and coaches
18,000+ training courses held per year
Call us or send an email

Do you have any questions?

We are there for you Monday to Friday 8:00 a.m. - 5:00 p.m.

Stephanie Göpfert

Head of Customer Service

*Mandatory fields
FAQs

Questions & Answers

In our Questions & Answers (FAQ) section, you will find all the answers and the most frequently asked questions about your selected topic.