Further training
This continuing education is held in German.
The modern back office is the key interface between customers and the company. More than ever, back office staff are required to actively sell and work more closely with field sales, customers and almost all departments in the company. Find out how you can optimize your organization in the background, professionalize your market and customer processing and lead, motivate and coach your employees.
Certified by the Hochschule der Wirtschaft für Management (HdWM), Mannheim
This further training course was designed in cooperation with the Mannheim University of Applied Management Sciences and meets the university's quality standards in terms of overall concept, content, trainers and examination. As a result, participants benefit from high-quality qualifications with guaranteed topicality, high practical relevance and excellent trainers.
Module 1: Classroom seminar
5 days
Operational, strategic goals, development of an active internal sales organization, employee management and communication
Operational, strategic goals, development of an active internal sales organization, employee management and communication
- Tasks of the modern office staff
- Operational, strategic goals of the back office
- Organizational requirements
- Development of an active, outbound-oriented internal sales organization
- Employee management and communication
- The internal sales manager as motivator and team leader
Module 2: E-Learning
approx. 3 hours
Consolidation phase with 2 e-learnings
Consolidation phase with 2 e-learnings
Successful appraisal interviews (online learning time: approx. 2 hours)
Basic knowledge of business administration (online learning time: approx. 1 hour)
Module 3: E-examination
approx. 60 min.
Final examination
Final examination
Lessons Learned
After the training, you will receive a summary of the exam-relevant content via your learning environment in preparation for your final exam.
Final examination
You can document your expertise with the e-test.
Contents
Already more than 1,080 enthusiastic participants!
General conditions
- Competitive situation.
- Tasks of the modern office service.
Operational, strategic goals of the back office
Organizational requirements
- Planning tools, reporting, cross/up-selling potential.
- Distribution of responsibilities between field and office staff.
Development of an active, outbound-oriented internal sales organization
Employee management and communication
- Communication, leadership styles and behavior.
- Salary and recruitment interviews.
- Team development.
- From: colleague to:supervisor - mastering the situation.
The internal sales manager as motivator and team leader
- Motivation of ID employees, individual coaching.
- Mastering emotional conversational situations and conflict management.
- Performance-oriented remuneration models.
Lessons Learned
After the training, you will receive a summary of the exam-relevant content via your learning environment in preparation for your final exam.
Final examination
You can document your expertise with the e-test.
For optimal knowledge transfer: e-learning: appraisal interviews and e-learning: basic knowledge of business administration
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- You will find out what the performance parameters of a modern back office are and what its organizational structure looks like in practice.
- You are able to optimize your organization.
- You know how to professionalize your approach to market and customer development.
- You will learn management and leadership tools and will be able to lead and motivate office staff as a team.
- Optimal knowledge transfer through e-learning. The two e-learning courses "Employee appraisals" and "Basic knowledge of business administration" are available to you for 12 months via your learning environment, your personal online area.
This intensive training course in cooperation with the HdWM University of Applied Sciences equips you with the knowledge you need to act confidently and successfully and to master the wide range of tasks of an office manager professionally.
Methods
Interactive training with discussion, exchange of experiences, group/individual work, case studies, best practice examples, video sensitization, trainer input.
Recommended for
Management trainees, (prospective) internal sales managers and internal sales team leaders , customer service management, internal sales team leaders , customer service team leaders , internal sales managers.
Final examination
After the training, the participants take the written final examination for the training certified internal sales manager – Head of Internal Sales. To save travel costs and time, you can take the e-exam on your computer at work or at home. The content of all mandatory classroom modules will be tested in written form (approximately 60 minutes). The e-exam can be taken once all mandatory modules have been completed.
After successfully completing the final examination, you will receive the recognized certificate of Haufe Akademie and the Mannheim School of Business for Management, “ certified internal sales manager – Head of Internal Sales". This will document your in-depth knowledge as a basis for further developing your professional career.
Further recommendations for "certified internal sales manager / Head of Internal Sales"
Module 1: training training
5 days
Operational, strategic goals, development of an active internal sales organization, employee management and communication
Operational, strategic goals, development of an active internal sales organization, employee management and communication
- Tasks of the modern office staff
- Operational, strategic goals of the back office
- Organizational requirements
- Development of an active, outbound-oriented internal sales organization
- Employee management and communication
- The internal sales manager as motivator and team leader
Module 2: E-Learning
approx. 3 hours
Consolidation phase with 2 e-learnings
Consolidation phase with 2 e-learnings
Successful appraisal interviews (online learning time: approx. 2 hours)
Basic knowledge of business administration (online learning time: approx. 1 hour)
Module 3: E-examination
approx. 60 min.
Final examination
Final examination
Lessons Learned
After the training, you will receive a summary of the exam-relevant content via your learning environment in preparation for your final exam.
Final examination
You can document your expertise with the e-test.
Contents
Already more than 1,080 enthusiastic participants!
General conditions
- Competitive situation.
- Tasks of the modern office service.
Operational, strategic goals of the back office
Organizational requirements
- Planning tools, reporting, cross/up-selling potential.
- Distribution of responsibilities between field and office staff.
Development of an active, outbound-oriented internal sales organization
Employee management and communication
- Communication, leadership styles and behavior.
- Salary and recruitment interviews.
- Team development.
- From: colleague to:supervisor - mastering the situation.
The internal sales manager as motivator and team leader
- Motivation of ID employees, individual coaching.
- Mastering emotional conversational situations and conflict management.
- Performance-oriented remuneration models.
Lessons Learned
After the training, you will receive a summary of the exam-relevant content via your learning environment in preparation for your final exam.
Final examination
You can document your expertise with the e-test.
For optimal knowledge transfer: e-learning: appraisal interviews and e-learning: basic knowledge of business administration
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- You will find out what the performance parameters of a modern back office are and what its organizational structure looks like in practice.
- You are able to optimize your organization.
- You know how to professionalize your approach to market and customer development.
- You will learn management and leadership tools and will be able to lead and motivate office staff as a team.
- Optimal knowledge transfer through e-learning. The two e-learning courses "Employee appraisals" and "Basic knowledge of business administration" are available to you for 12 months via your learning environment, your personal online area.
This intensive training course in cooperation with the HdWM University of Applied Sciences equips you with the knowledge you need to act confidently and successfully and to master the wide range of tasks of an office manager professionally.
Methods
Interactive training with discussion, exchange of experiences, group/individual work, case studies, best practice examples, video sensitization, trainer input.
Recommended for
Management trainees, (prospective) internal sales managers and internal sales team leaders , customer service management, internal sales team leaders , customer service team leaders , internal sales managers.
Final examination
After the training, the participants take the written final examination for the training certified internal sales manager – Head of Internal Sales. To save you travel costs and time, you can take the e-exam on your computer at work or at home. The content of all required modules will be tested in written form (approximately 60 minutes). The e-exam can be taken once all required modules have been completed.
After successfully completing the final examination, you will receive the recognized certificate of Haufe Akademie and the Mannheim School of Business for Management, “ certified internal sales manager – Head of Internal Sales". This will document your in-depth knowledge as a basis for further developing your professional career.
Further recommendations for "certified internal sales manager / Head of Internal Sales"
Seminar evaluation for "certified internal sales manager / Head of Internal Sales"
4.7 from 5
with 110 ratings
training content:
4.8
Content comprehensibility:
4.8
Practical relevance:
4.7
Trainer expertise:
5
Participant orientation:
4.8
Method variety:
4.6
On-site training together
Booking number
30684
30684
€ 3.590,-
plus VAT
5 days, E-Lea
...
in 3 locations
with certificate
3 Events
German
Joint online training
Booking number
33693
33693
€ 3.590,-
plus VAT
5 days, E-Lea
...
Online
with certificate
0 Events
German
Train several employees internally
Pricing upon request
- Customized training courses according to your needs
- Directly at your premises or online
- Cost advantage from 5 participants
- We contact you within 24 hours (Mon-Fri)
5 days, e-learning, e-exam (60 min.)
In-person or Online
with certificate
Start dates and details
08.09.2025
Munich
Booking number:
30684
€ 3.590,- plus VAT.
€ 4,272.10 incl. VAT.
Modules
5 days, e-learning, e-exam (60 min.)
Limited number of participants
Classroom seminar
Operational, strategic goals, development of an active internal sales organization, employee management and communication
Date
08.-12.09.2025
Venue
Steigenberger Hotel München
Schedule
1st-4th day: 09:00 am - approx. 5:00 pm
5th day: 09:00 am - approx. 4:00 pm
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
09.03.2026
Berlin
Booking number:
30684
€ 3.590,- plus VAT.
€ 4,272.10 incl. VAT.
Modules
5 days, e-learning, e-exam (60 min.)
Limited number of participants
Classroom seminar
Operational, strategic goals, development of an active internal sales organization, employee management and communication
Date
09.-13.03.2026
Venue
centrovital Hotel
Schedule
1st-4th day: 09:00 am - approx. 5:00 pm
5th day: 09:00 am - approx. 4:00 pm
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
06.07.2026
Frankfurt a. M.
Booking number:
30684
€ 3.590,- plus VAT.
€ 4,272.10 incl. VAT.
Modules
5 days, e-learning, e-exam (60 min.)
Limited number of participants
Classroom seminar
Operational, strategic goals, development of an active internal sales organization, employee management and communication
Date
06.-10.07.2026
Venue
Novotel Frankfurt City
Schedule
1st-4th day: 09:00 am - approx. 5:00 pm
5th day: 09:00 am - approx. 4:00 pm
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number:
30684
€ 3.590,- plus VAT.
€ 4,272.10 incl. VAT.
Details
5 days, e-learning, e-exam (60 min.)
Limited number of participants
Fee includes
The participation fee includes
- one joint lunch per full seminar day,
- Catering during breaks and
- extensive working documents.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number:
33693
€ 3.590,- plus VAT.
€ 4,272.10 incl. VAT.
Details
5 days, e-learning, e-exam (60 min.)
Limited number of participants
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.
About us – The Haufe Akademie
Your optimizer, innovator and companion since 1978 -
Your professional partner for professional development and seminars, training courses and topical conferences.
Whether on site, live online or in-house - our customised solutions, our claim to the highest level of consulting expertise and training tailored to your needs simplify the acquisition of skills for the working world of the future and sustainably facilitate professional development.
A wide range of seminars, individual coaching and our flexible formats support HR managers and decision-makers in shaping the future and developing employees, in-house teams and companies.
Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.
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600,000+ apprentices per year
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2,500 trainers and coaches
17,500+ training courses held per year
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79111 Freiburg
Munzinger Str. 9
79111 Freiburg
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