Retention management - employee retention and employer attractiveness

Consequences of low employee retention - Effects of employee retention

• Arguments for internal company persuasion.
• Securing viability and competitive strength.
• Impact on commitment, productivity and company performance.
• Use retention measures for personnel recruitment and recruiting.
• Business management and psychological aspects.

Approaches for optimal employee retention

• Employee loyalty relationships and their effects.
• Rational, legal, perspective, habitual, normative and emotional employee loyalty.
• Analysis of the degree of employee retention.
• Strategic management of fluctuation.
• Design of employee surveys to increase loyalty.

Retain and win over important target groups

• Analysis of performance and potential.
• specialists: Employees with skills critical to success.
• Shortage of skilled workers and labor shortages.
• Key employees: Strategically important functions.
• High performers, high potentials and talents.
• Practical examples: Best practices and use cases.

The best measures for employee retention

• The best measures to increase employee satisfaction.
• Effective benefits, tangible and intangible measures.
• Structural and individualized bonding measures.
• Organization of working hours, place of work, working environment.
• Effects of work organization, home office and work-life balance.
• Specialist careers and management careers as retention tools.

Image and attractiveness as an employer

• Employer of Choice: The path to becoming an employer of choice.
• Do good! ... and talk about it!
• Importance of remuneration and benefits.
• Recognize strengths, identify unique selling points, create an employer brand.
• Image as an employer, name recognition and public image.
• Innovative employer branding, personnel marketing and recruiting.

The role of managers

• Transparency of goals, tasks, responsibilities and expectations.
• Leadership behavior, appreciation, participation and feedback.
• Employee retention and retention management at an individual level.
• Achieving employee enthusiasm with simple methods.
• Shaping team climate, working climate, working atmosphere.

Optimization of own concepts

• Own situation, goals and options for action.
• Company-specific tailoring of the packages of measures.
• 500 proven employee retention measures and benefits.
• Responsibility of company management, executives and HR.
• Ensuring profitability: Return on Employer Attractiveness Investment.