Mastering the Future II – AI Practical Day for Marketing & Sales (Advanced)
Directly implement GPTs, AI agents, and use cases
Contents
State of AI in marketing
- Current developments.
- Relevant trends for marketing and sales.
- Classification for your own work context.
Advanced AI Applications – Performance Marketing
- Practical fields of application.
- Use in campaign setup.
- Implementation of specific workflows.
Advanced AI Applications – Creation
- AI-supported idea and content generation.
- Efficient creative processes.
- Practical examples.
Advanced AI Applications – Marketing Processes
- Automation of recurring processes.
- Identification of potential AI-supported process optimizations.
- Practical examples of how AI makes workflows more efficient.
Use cases & practical implementation
- Development of own use cases.
- Creation of the first AI assistants.
- Implementation of first AI agent applications (including Lovable).
- Development of AI implementation roadmap.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.
Your benefit
- You are familiar with current AI trends in marketing and can evaluate them for your area of work.
- You are able to use AI tools specifically for performance marketing, creation, and marketing processes.
- You develop your own use cases and implement initial GPTs and AI agents independently.
- You know how to efficiently automate processes and significantly speed up marketing tasks with AI.
- You will gain a clear overview of practical applications that you can directly incorporate into your everyday work.
Methods
Live demonstrations. Practical work phases. Joint development of use cases and AI applications.
Tool
Recommended for
Marketing and sales specialists and managers with basic knowledge of AI who want to deepen their skills and develop concrete applications. Participants in the seminar "Mastering the Future I – Using AI Successfully for Marketing & Sales (Basics), booking number: 35068.
Further recommendations for "Mastering the Future II – AI Practical Day for Marketing & Sales (Advanced)"
Start dates and details
Tuesday, 21.04.2026
09:00 am - 5:00 pm
Thursday, 03.09.2026
09:00 am - 5:00 pm
Friday, 09.10.2026
09:00 am - 5:00 pm
Wednesday, 03.02.2027
09:00 am - 5:00 pm
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Questions & Answers
In our Questions & Answers (FAQ) section, you will find all the answers and the most frequently asked questions about your selected topic.
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