Education
This training is held in German.
The 2nd module builds on the 1st module. After a transfer phase, you will deepen your knowledge from module 1 and lay the foundation for increasing your sales results. You will discover tried-and-tested negotiation techniques and learn how to apply them. You will acquire the ability to negotiate with purchasers on business issues and achieve a result based on partnership. You will learn techniques that will help you succeed in difficult price negotiations. During the course, you will apply the tools you have learned directly to your own sales situation. You will practise sales situations from your day-to-day sales activities in role plays and receive professional video feedback.
Certified by the Hochschule der Wirtschaft für Management (HdWM), Mannheim
This further training course was designed in cooperation with the Mannheim University of Applied Management Sciences and meets the university's quality standards in terms of overall concept, content, trainers and examination. As a result, participants benefit from high-quality qualifications with guaranteed topicality, high practical relevance and excellent trainers.
Module 1: Classroom training
5 days
Negotiation techniques and working methods for top salessales persons
Negotiation techniques and working methods for top salessales persons
Exclusively for participants who have already attended the Top Salesperson I training course!
Transfer workshop
Business management basics for sales
Develop and optimize customer processing strategies
Negotiate professionally
Enforce your own prices more confidently
Effective self-management for top salessales persons
Knowledge transfer through intensive practical training
Module 2: E-Learning
approx. 3 hours
In-depth phase with two e-learning courses:
In-depth phase with two e-learning courses:
Skillful negotiation - navigating through everyday working life in a charming and goal-oriented manner (online learning time: approx. 2 hours)
Flashcards "Improve team meetings" (online learning time: approx. 45 min)
Module 3: E-examination
approx. 90 min.
Final examination
Final examination
Lessons Learned
After the training, you will receive a summary of the exam-relevant content via your learning environment in preparation for your final exam.
Final examination
You can document your expertise with the e-test.
Contents
More than 2,100 enthusiastic participants already!
To ensure maximum learning success, we recommend attending both classroom training courses!
Training II (30531) is reserved for participants of Training I (30530). A transfer period of 4-15 months between attending the two training courses is important in order to internalize what has been learned.
Classroom training II
Negotiation techniques and working methods for top salessales persons
Transfer analysis from module 1
- Evaluation from the practical implementation after module 1.
Business management basics for sales
- Important key figures (liquidity ratios, ROI, etc.) and their significance for your own sales work.
- Business management view from the perspective of:the buyer.
Develop and optimize customer processing strategies
- Strategies for new and existing customers as well as strategies for A, B and C customers.
- Change of perspective from sales to potential orientation.
Negotiate professionally
- Negotiation models and strategies.
- Apply benefit argumentation techniques.
- Recognize, deal with and resolve objections and pretexts.
- Control of purchasing decisions.
- Conduct renegotiations with confidence.
- Professional closing techniques.
Enforce your own prices more confidently
- Offer optimization as the basis for price defense.
- Present additional benefits instead of negotiating the price.
- Dealing with unfair price negotiation strategies.
Difficult negotiations: Methods and instruments
- Dealing with conflicts, tensions, pressure situations and manipulation.
- Tricks and strategies of the purchasers .
- Recognize negotiating positions and react correctly.
Effective self-management for top salessales persons
- Individual time, resource and stress management.
- Effective activity planning and routing.
Knowledge transfer through intensive practical training
- Intensively train sales talks with your own offers.
- Practice-oriented group work on your own sales cases.
- Optimize negotiation talks with your own offers in video training.
Lessons Learned
- After the training, you will receive a summary of the exam-relevant content from both modules via your learning environment in preparation for your final exam.
Final examination
- You can document your expertise with the e-test.
Learning environment
Once you have registered, you will find useful information, downloads and extra services relating to this training course in your online learning environment.
Your benefit
You develop your skills - for a stellar career in sales!
- You will train important basics for successful sales activities: from sales preparation to conducting negotiations and follow-up.
- You will be familiar with the phases of the sales pitch and use various techniques and methods to increase your confidence and sales success.
- You will receive proven "tools of the trade": from customer potential analysis to the development of a customer activity plan.
- You gain confidence in your consultations and sales talks.
- You will learn negotiation techniques to ensure successful sales deals.
- They apply what they have learned during training and put "their horsepower" "on the road" immediately after training.
- You will develop your skills for a stellar career in sales!
- Our many years of experience and cooperation with our renowned partner, the Mannheim School of Management (HdWM), guarantee you the highest quality standards.
- You document your qualification with a certificate of achievement and receive a high-quality certificate recognized by HR developers and decision makers
- You are investing in training with a high reputation on the market! sales persons have regularly opted for this recognized training for more than 40 years.
- Optimal knowledge transfer through e-learning. E-learning courses are available to you for 12 months via your learning environment, your personal online area.
- Show what you can do - with your Open Badge: you receive a fully-fledged digital certificate that you can use in your digital profiles and share via social networks, for example.
Methods
You will learn in a productive atmosphere, train on your own practical cases and have the opportunity to discuss the knowledge acquired in the transfer phase. Role plays based on examples from your practice with constructive trainer and group feedback, video feedback, individual and group exercises, discussion of your own practical cases, case and best practice examples, exchange of experience, checklists, trainer input.
Recommended for
Graduates of the Certified Top Salessales person - Junior Sales Manager I (30530) training course. Classroom training II is aimed exclusively at participants who have already attended the Certified Top Salessales person - Junior Sales Manager I (30530) training course.
Final examination
After the classroom training II of the training, the participants take the written final examination for the training certified Top- sales person – Junior Sales Manager. To save travel costs and time, you can take the e-exam on your computer at work or at home. The training content of the face-to-face modules will be tested in written form (approximately 90 minutes). The e-exam can be taken once both face-to-face modules have been completed.
After successfully completing the final examination, you will receive the recognized certificate of Haufe Akademie and the Mannheim School of Business for Management, “ certified Top- sales person – Junior Sales Manager." This will demonstrate your in-depth knowledge as a basis for further developing your professional career.
Further recommendations for "certified Top-salessales person II / Junior Sales Manager II"
Attendees comments
"Practical content, speaker addressed existing problems. Learning by doing."
Sabri Raissi
SIEGENA-AUBI KG, Wilnsdorf
"The speaker was very good!"
Susanne Roa
Juchem Food Ingredients GmbH, Eppelborn
"With his great manner, Mr. Moser responded to every specific industry and question and had a precise and reliable solution."
Christian Scheuerpflug
Deutsche Doka GmbH, Maisach
"Good empathy of the speaker for the practical topics of the participants!"
Dominik Gutermann
Deutscher Genossenschafts-Verlag eG, Wiesbaden
Seminar evaluation for "certified Top-salessales person II / Junior Sales Manager II"
4.7 from 5
with 126 ratings
training content:
4.6
Content comprehensibility:
4.8
Practical relevance:
4.5
Trainer expertise:
4.9
Participant orientation:
4.8
Method variety:
4.8
On-site training together
Train several employees internally
Pricing upon request
- Customized training courses according to your needs
- Directly at your premises or online
- Cost advantage from 5 participants
- We contact you within 24 hours (Mon-Fri)
5 days, e-learning, e-exam (90 min.)
In-person or Online
with certificate
Start dates and details
20.10.2025
Munich/Eching
Booking number:
30531
€ 3.090,- plus VAT.
€ 3,677.10 incl. VAT.
Modules
5 days, e-learning, e-exam (90 min.)
Limited number of participants
Classroom training
Negotiation techniques and working methods for top salessales persons
Date
20.-24.10.2025
Venue
Olymp Munich
Schedule
1st-4th day: 09:00 am - approx. 5:00 pm
5th day: 09:00 am - approx. 4:00 pm
Fee includes
The fee includes the costs for training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
08.06.2026
Berlin
Booking number:
30531
€ 3.090,- plus VAT.
€ 3,677.10 incl. VAT.
Modules
5 days, e-learning, e-exam (90 min.)
Limited number of participants
Classroom training
Negotiation techniques and working methods for top salessales persons
Date
08.-12.06.2026
Venue
Mercure Hotel Berlin Tempelhof
Schedule
1st-4th day: 09:00 am - approx. 5:00 pm
5th day: 09:00 am - approx. 4:00 pm
Fee includes
The fee includes the costs for training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Training is guaranteed to take place
Booking number:
30531
€ 3.090,- plus VAT.
€ 3,677.10 incl. VAT.
Details
5 days, e-learning, e-exam (90 min.)
Limited number of participants
Fee includes
The fee includes the costs for training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number:
30531
€ 3.090,- plus VAT.
€ 3,677.10 incl. VAT.
Details
5 days, e-learning, e-exam (90 min.)
Limited number of participants
Fee includes
The fee includes the costs for training, documents, lunch and refreshments during breaks.
Please book your overnight stay directly with the hotel at our special rates approx. 4 weeks before arrival. You will receive a reservation form from us after your registration.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.
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