Contents
Contents AI basics: what you really need to know
- Deep dive into ChatGPT & Co.: Which tool does what best?
- Prompt engineering for sales professionals: how to get the most out of it
- Avoid no-go's: Safe on the go with customer information & data privacy
Lead machine at full speed
- Lead generation 2.0: AI as your virtual sales development rep
- Market analyses at the touch of a button: smart identification of new target groups
- Recognize success patterns: Automatically extract the secrets of success from your top deals
From the inquiry to the top offer
- Fast qualification: prioritize the right leads
- Proposal turbo: Tailor-made proposals in half the time
- Follow-up 2.0: Clever follow-up without the annoyance factor
Conversations that convince
- Meeting preparation deluxe: research & meeting guidelines with AI
- Handling objections like a pro: quick-witted arguments in stock
- Pricing strategy: value-based arguments with AI support
Customer loyalty on a new level
- Complaint management with a wow effect
- After-sales power: proactive support concepts
- Analyze & implement feedback: What your customers really want
Reporting & Analytics
- Sales reporting without Excel chaos
- Recognizing trends before everyone knows them
- Forecasting with AI power: accurate forecasts
Team power with AI
- Accelerate onboarding: Getting new sales staff up to speed faster
- Coaching 2.0: AI as a sparring partner for your team
- Share & scale best practices
Automation & Next Level
- Put an end to routine: automate the hard work
- Power Automate & Co.: Your digital sales assistant
- Future Talk: What's next in AI sales?
Learning environment
Once you have registered, you will find useful information, downloads and extra services relating to this training course in your online learning environment.
Your benefit
Using concrete exercises with free test access to leading AI models, such as ChatGPT 4.0, you will be able to try out the many possible applications in sales directly in the training
- You will receive free access to ChatGPT 4.0 or another comparable AI model for the duration of the seminar.
- You will gain an overview of the many possible applications of AI in sales.
- You will gain an in-depth understanding of ChatGPT and other AI models and the underlying language models.
- You will learn which tasks and processes can be automated with ChatGPT in sales.
- They know the challenges and limitations of using ChatGPT in sales.
- You will acquire knowledge of various use cases and solution approaches for the application of ChatGPT in sales.
- You can gather ideas for your own initial use cases and develop project plans for the introduction in your company.
- You will gain an insight into the future development of AI and ChatGPT in sales.
- You will learn about the benefits of other AI models.
- You benefit from best practices and stay up to date with this rapid development.
The content of this training supports the obligation to provide evidence of the promotion of AI competence within the meaning of Art. 4 EU AI Regulation.
Methods
The online training is designed to be interactive. It consists of trainer input, live demos, exercises and best-practice examples. You will learn how to operate ChatGPT 4.0 and other AI models and apply what you have learned directly in practical exercises. Most of the exercises take place directly in ChatGPT in the browser. You will receive free test access for the practical part.
Please note:
In principle, you can also take part in the event without your own Open.ai account or ChatGPT account. By means of concrete exercises with free test access to leading AI models, such as ChatGPT 4.0, you can try out the many possible applications in sales directly in the training.
If you decide to create your own ChatGPT 4.0 account (preferably before the start of the seminar) in order to work practically with your own ChatGPT access during the event, you are responsible for this and must accept the terms of use of the service (https://openai.com/policies/terms-of-use). If you use business e-mail addresses, please discuss this in advance with your data protection officer. We recommend that you do not enter any personal data in ChatGPT.
Recommended for
This training is aimed at anyone who wants to optimize their day-to-day sales activities with AI support. Sales employees, specialists and managers from sales and marketing, (key) account managers, sales managers and business development managers who want to improve their sales efficiency and customer relationships with the help of artificial intelligence (AI). participants will learn how to use AI tools and technologies in their sales processes.
Further recommendations for "ChatGPT & Co. in sales"
Seminar evaluation for "ChatGPT & Co. in sales"
Start dates and details
Thursday, 26.06.2025
09:00 am - 5:00 pm
Monday, 30.06.2025
09:00 am - 5:00 pm
Monday, 22.09.2025
09:00 am - 5:00 pm
Friday, 07.11.2025
09:00 am - 5:00 pm
Thursday, 15.01.2026
09:00 am - 5:00 pm
Tuesday, 10.03.2026
09:00 am - 5:00 pm
Training is guaranteed to take placeAbout us – The Haufe Akademie
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Experience the benefits of online training from the comfort of your own home. Our online formats meet the highest quality standards and are in no way inferior to face-to-face events in terms of practical relevance. Learn together live online in interactive groups or digitally at a time of your choice.
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Questions & Answers
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