Next Level Sales: Neuroscience meets artificial intelligence in sales

Introduction to AI, HI and neuroscience

• How to improve the customer experience with neuropsychological approaches.
• Understanding the customer journey: How to create a better user experience.
• Teamselling made easy: This is how the front end (customer interface) and back end (systems) work together optimally.

Neuroscientific foundations of decision-making

• What happens in your customers' heads? Understand our narrative brain.
• Recognize personality types: Customize your approach.
• Storytelling as a success factor: Build trust and inspire with emotional stories.

AI in sales - opportunities and limitations

• Basic terms explained simply: probability, correlation & trends.
• This is how you create prompts to recognize patterns and derive explanations.
• Use data cleverly: Combining quantitative figures with qualitative findings.

Analytical, social and situational intelligence in sales

• Understanding analytics & AI: What do Diagnostic, Predictive & Prescriptive Analytics mean?
• Gain customer confidence through competence & empathetic action in every situation.
• Convince with success stories - through clear communication (verbal & non-verbal).

Interaction between AI and HI

• Use AI as a tool - but remain the emotional heart of your sales team!
• Seamlessly connect front-end (customer contact) with back-end systems for greater efficiency.
• Get fit for the sales of the future: system support meets empathy.
• Find the perfect balance between human intelligence (HI) and artificial intelligence (AI).