Course
This course is held in German.
Leading sales teams, selling strategically, negotiating confidently and managing successfully in sales are the core tasks of a sales manager. For a professional sales manager, excellent self-management and time management, effectiveness and efficiency in team leadership and strategic orientation are important success factors. This further education course provides you with optimal support in achieving your learning goals and offers you a valuable, self-contained qualification that covers all areas of activity for sales managers - sales managers with a high level of practical relevance.
Certified by the Hochschule der Wirtschaft für Management (HdWM), Mannheim
This further training course was designed in cooperation with the Mannheim University of Applied Management Sciences and meets the university's quality standards in terms of overall concept, content, trainers and examination. As a result, participants benefit from high-quality qualifications with guaranteed topicality, high practical relevance and excellent trainers.
certified sales manager / Sales Manager:in
Local. Digital. Your choice: You have the option of choosing between face-to-face or live online for almost all course modules.
Compulsory module 1
90 min.
Creative time management - mastering tasks according to type/E-Learning
Compulsory module 2 (attendance or live online)
2 days
Leading sales teams successfully
Leading sales teams successfully
About 2 weeks before your classroom training (1 day online):
- 1. e-learning - Leading teams successfully (online learning time: approx. 4 hours)
- 2. e-learning - Leading virtual teams successfully (online learning time: approx. 4 hours)
Classroom training (2 days):
- Your self-development as a sales manager
- Increase the performance of your sales team
- Training for peak performance and coaching your sales persons
- Conducting employee appraisals in sales
Compulsory module 3 (attendance or live online)
2 days
Strategic selling
Strategic selling
- Strategic selling: Instruments and methods
- Using purchasing networks and processes for your own sales success
- Optimize sales processes
- Value selling: the right solution from the customer's perspective
- Excursus: Strategy and tactics in sales and negotiation talks
Compulsory module 4
approx. 2 hours
Negotiate skillfully | E-Learning
Compulsory module 5 (attendance or live online)
3 days
Successful sales management
Successful sales management
- Develop and implement sales strategies
- Developing efficient sales processes
- Practical methods and tools for successful sales management
- Development of sales teams
- Motivation of sales teams
Compulsory modules can be waived with proof of appropriate qualification (confirmation of participation, certificates, work certificates, etc.).
Elective module 1 (attendance or live online)
2 days
supervisor in sales for the first time
supervisor in sales for the first time
- From salesperson to manager - what is changing?
- Implementation in practice
- The basics of motivation
- Developing your own management style
- Management of office and field staff
- The first 100 days - what tactical mistakes should be avoided?
Elective module 2 (attendance or live online)
2 days
Selling professionally II
Selling professionally II
- Basics of sales psychology
- Managing customer relationships
- Evaluate customer potential
- Customer-oriented argumentation and persuasion strategies
Elective module 3 (attendance or live online)
2 days
Managing key accounts professionally I
Managing key accounts professionally I
- Key Account Management (KAM) put to the test
- What characterizes a professional approach to key account management
- Potentially effective key account analyses
- Importance of the key account plan
- Key Account Manager:in as a success factor
Elective module 4 (attendance or live online)
2 days
Telephone training for internal sales and customer service
Telephone training for internal sales and customer service
- Closer to the market - closer to the customer
- More charisma on the phone
- In dialog with the customer
- Communication method kit
- Psychology on the phone
- When things get difficult: Mastering conflicts
Elective modules can be waived upon proof of appropriate qualification (confirmation of participation, certificates, work certificates, etc.).
Lessons learned - repetition of exam-relevant content
E-test
approx. 70 minutes
Further training to become a certified sales manager / sales manager
Further training to become a certified sales manager / sales manager
You take the e-exam on your PC at work or at home. You will be tested on the content of all compulsory attendance modules in written form (time required: 70 minutes). After successfully passing the final exam, you will receive the recognized certificate from the Haufe Akademie and the Mannheim University of Applied Sciences for Management,certified sales manager / Sales Manager:in.
As part of the "certified sales manager/Sales Manager" training course, you will complete six modules (five of which are compulsory and one optional). After the course, you will take the written final exam for the "certified sales manager - Sales Manager" course. The entire course consists of nine days of training, e-learning and the e-exam.
With this practical training course to become a sales manager , you will lay the foundations for your successful career as a sales manager. You will acquire versatile professional and methodological skills.
- You have the flexibility to decide for yourself when and where you take the individual modules.
- We recommend that you attend the elective seminar first and stick to the recommended order for the compulsory seminars.
- Complete all modules within approx. one to two years.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.
Your benefit
- High flexibility: You decide for yourself when and where you attend the individual modules.
- Certification: This recognized qualification gives you a head start as a "certified sales manager manager".
- Final examination: This documents your in-depth knowledge as a basis for the further development of your professional career.
- Individual feedback: In each module you will receive practical impulses and individual feedback on your work in front of and with people.
Recommended for
All current and future sales managers, sales managers, account managers and key account managers who want to put their work on a professional and solid footing and benefit from flexible implementation. This recognized training course is primarily aimed at specialists and (junior) managers and career changers in sales.
Final examination
Examination requirements
Completion of the compulsory and elective modules is a prerequisite.
Exam preparation
After the training, you will receive a summary (=Lessons Learned) of the exam-relevant content via your learning environment in preparation for your final exam.
Form of examination
Written final exam - e-exam. To save travel costs and time, you can take the e-exam on your computer at work or at home.
Exam contents
The contents of all compulsory modules (training courses) are tested in written form (time requirement: approx. 70 minutes).
After successfully passing the final exam, you will receive the recognizedcertified sales manager - Sales Manager" certificate from the Haufe Akademie and the Mannheim University of Applied Sciences for Management, documenting your in-depth knowledge as a basis for the further development of your professional career.
Further recommendations for "certified sales manager / Sales Manager"
Sales Manager: Training with certificate
If you want to be successful as a salesperson today, you need a wide range of skills. In addition to strategic thinking, negotiating skills and leadership qualities are also important soft skills. With this sales management training, you will create the basis for long-term sales success in your company.
Successful selling can be learned
The image of the "born salesperson" who achieves quick success and could sell ice cream to customers in Antarctica thanks to their eloquence has now become obsolete. In dynamic, modern companies, the large field of sales requires far more than intuitive sales skills. This sales management course, which is designed for nine days of attendance and supplemented by e-learning, optimally prepares you and your managers for today's challenges in sales. It teaches practical and clear methods for successful sales negotiations and at the same time provides solutions for sales and employee management. The course content was designed in collaboration with the Mannheim School of Management (HdWM). This gives the Sales Manager training a scientific foundation and goes far beyond standard further training.
Sound know-how for future managers and career changers in sales
This sales management training gives employees in sales the push they need to put their professional qualifications on a solid footing. The nine-day training course can be perfectly adapted to your everyday working life through e-learning and variable modules. It is easy to continue training while working and attendees have the opportunity to put what they have learned directly into practice. All course participants have the option of taking an e-exam to obtain a final certificate. The certificate is a profound proof of your acquired knowledge in the field of sales management and is the perfect addition to your CV if you are looking for further professional orientation. For companies, this sales management training offers the opportunity to bring their own sales teams up to the same level of performance and knowledge in order to strengthen distribution and sales in the long term.
Further training together
Booking number
3539
3539
€ 6.290,-
plus VAT
10 days
3 compulsory seminars, 1 elective seminar, e-learning and e-exam
with certificate
German
Please book the training course here. You can select the individual components of the course and the payment method in the shopping cart.
Train several employees internally
Pricing upon request
- Customized training courses according to your needs
- Directly at your premises or online
- Cost advantage from 5 participants
- We contact you within 24 hours (Mon-Fri)
10 days
3 compulsory seminars, 1 elective seminar, e-learning and e-exam
In-person or Online
with certificate
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