Exclusively for women in sales: Communicating and negotiating skillfully

Achieve what you want!

This training is held in German.
As a woman in sales, you are usually operating in a male domain. In this training course, you will learn how to achieve your goals more easily and successfully - in discussions with colleagues or superiors or in negotiations with customers or purchasers . You will sharpen your communication skills and negotiation skills and use your strengths in a targeted manner with discussion and negotiation partners . You will gain confidence, persuasiveness and assertiveness and achieve what you want.

Contents

Gender-specific communication in sales

  • Gender-specific differences in communication, rhetoric and body language.
  • The 5 most important differences between women and men and how to use them skillfully.
  • Countering male battle rhetoric with confidence.

How to score points with your qualities

  • This is the best way to market yourself.
  • How to become aware of your abilities and successes.
  • The seven pillars of self-presentation.

Use confidence, personality and persuasiveness in typical sales situations

  • Confident appearance in sales and distribution.
  • Develop sympathy and a basis of trust.
  • Score points with quick-wittedness and humor.
  • Strengthen assertiveness and persuasiveness, even in difficult situations.

Dealing with power games and dominance behavior

  • The ideal way to counter arrogance and power games.
  • How to recognize dominance and disarm it with charm.
  • Mastering power games in typical sales situations at eye level.

Negotiate skillfully as a salesperson - develop negotiation skills

  • Preparing for the sales pitch.
  • Find out what your counterpart actually wants.
  • Score points with female communication skills.

Skilfully mastering difficult negotiations

  • The 5 tips for your successful negotiation strategy.

Learning environment

In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.

Your benefit

Your trainer is an expert in the field of gender-specific communication and has many years of sales experience in various positions.

  • You make better use of your strengths as a salesperson, reduce false modesty and market yourself effectively.
  • You will receive specific tips for your own personal sales situations.
  • In future, they will deal professionally with alpha males, power games and battle rhetoric.
  • You will find it easier to achieve your desired goal in sales, gain confidence, persuasiveness and assertiveness in conversations and negotiations.
  • You will learn how to establish the right relationship level.
  • You develop a confident and convincing charisma.

Methods

This training is particularly practice-oriented, not least because you will learn from your trainer the importance of typical perspectives and behavioral patterns and how you can use them to your own advantage. Trainer input, practice-oriented exercises, reflection and feedback in small groups and in the plenum, practical tips, discussion, exchange of experiences, video analysis, role plays.

Recommended for

Exclusively for women in sales: sales managers, saleswomen, (key) account managers, sales managers, regional managers, female specialists and (junior) managers from sales and distribution who want to learn intensively and practically how to communicate and negotiate skillfully.

Open Badges - Show what you can do digitally too.

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Read more

Further recommendations for "Exclusively for women in sales: Skillful communication and negotiation"

Attendees comments

"I particularly liked the clear communication and understandable explanations."

Ulrike Schäfer
Hagebaumarkt Iserlohn

Seminar evaluation for "Exclusively for women in sales: Skillful communication and negotiation"

4.7 from 5
with 145 ratings
training content:
4.6
Content comprehensibility:
4.8
Practical relevance:
4.4
Trainer expertise:
4.9
Participant orientation:
4.8
Method variety:
4.6
View into the product

Here you can get impressions of the training as well as information about the training topic.

What you can expect in the training course "Exclusively for women in sales: Skillful communication and negotiation"
What you can expect in the training course "Exclusively for women in sales: Skillful communication and negotiation"

With this sales training - exclusively for women - you will learn the differences in gender-specific communication, which strategies men use to assert themselves and how you as a saleswoman can deal with them successfully. In this training, you will learn how to develop and use confidence, persuasiveness, quick-wittedness and charm. With targeted techniques for building sympathy and using humor, you will convince your internal and external communication and negotiation partners in the future. You will receive useful information about power symbols, power games, dominance tactics and valuable tips on how to deal with them. In this training course, you will learn how to use your skills in a targeted manner to skillfully master even difficult negotiations and communication situations and build up target-oriented communication and negotiation skills.

On-site training together
Booking number
4892
€ 1.540,- plus VAT
2 days
in 3 locations
3 Events
German
In-person trainings
Joint online training
Booking number
31996
€ 1.540,- plus VAT
2 days
Online
2 Events
German
Live online events
Train several employees internally
Pricing upon request
  • Customized training courses according to your needs
  • Directly at your premises or online
  • Cost advantage from 5 participants
  • We contact you within 24 hours (Mon-Fri)
2 days
In-person or Online

Transfer Coaching

Book 2 hours of individual coaching with your trainer.More info

€ 390,-excl. VAT

Start dates and details

  Select time period
0 events
14.07.2025
Live-Online
Booking number: 31996
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
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Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Monday, 14.07.2025

09:00 am - 5:00 pm

Tuesday, 15.07.2025

09:00 am - 5:00 pm

Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
04.09.2025
Frankfurt a. M.
Booking number: 4892
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
DoubleTree by Hilton Niederrad
DoubleTree by Hilton Niederrad
Herriotstraße 2, 60528 Frankfurt a. M.
Room rate: € 92,04 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Thursday, 04.09.2025

09:00 am - 5:00 pm

Friday, 05.09.2025

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
26.01.2026
Berlin
Booking number: 4892
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Adina Hotel Berlin Checkpoint Charlie
Adina Hotel Berlin Checkpoint Charlie
Krausenstraße 35-36, 10117 Berlin
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Monday, 26.01.2026

09:00 am - 5:00 pm

Tuesday, 27.01.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
15.06.2026
Munich
Booking number: 4892
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Venue
Holiday Inn Unterhaching
Holiday Inn Unterhaching
Inselkammerstraße 7-9, 82008 Munich
Room rate: € 125,03 plus VAT.
Arrival via Deutsche Bahn
Train tickets to this event starting at € 51,90.
Days & Times
2 days
Limited number of participants

Monday, 15.06.2026

09:00 am - 5:00 pm

Tuesday, 16.06.2026

09:00 am - 5:00 pm

Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
09.09.2026
Live-Online
Booking number: 31996
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Course
zoom
zoom
Technical notes
We use various software to conduct our online events.
Days & Times
2 days
Limited number of participants

Wednesday, 09.09.2026

09:00 am - 5:00 pm

Thursday, 10.09.2026

09:00 am - 5:00 pm

Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Sufficient places are still free.
Don't wait too long to book.
Fully booked.
The next booking ensures this course will take place
Booking number: 4892
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Fee includes
The participation fee includes
  • one joint lunch per full seminar day,
  • Catering during breaks and
  • extensive working documents.
The participant will settle the hotel accommodation costs directly with the hotel. You will find a reservation form for hotel bookings in your learning environment.
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Booking number: 31996
€ 1.540,- plus VAT.
€ 1,832.60 incl. VAT.
Details
2 days
Limited number of participants
Transfer coaching bookable
2 hours of transfer coaching - live and online with your trainer ensures that you can put what you have learnt into practice in your day-to-day work.
If you book at the same time as your training, you save 10 % on the price of the transfer coaching of € 390,- excl.
Book later
You are welcome to make a non-binding advance reservation.
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Also bookable as in-house training
demand-oriented adaptations possible
on-site or live online for multiple employees
save time and traveling expenses
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.

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