certified Junior Key Account Manager:in

Competent and successful right from the start

Course

Focus AI

This course is held in German.

If you’re starting out as a Junior Key Account Manager, building lasting customer relationships, implementing value-driven acquisition strategies, and working as part of a team are essential for you. Draw on lessons learned from the recession and the opportunities offered by artificial intelligence to broaden your perspective on customer relationships and develop them in a way that adds value and is sustainable. With this continuing education program, you’ll lay the foundation for your career as a Junior Key Account Manager and gain the expertise you need for a successful start in key account management.

Certified by the Hochschule der Wirtschaft für Management (HdWM), Mannheim

This further training course was designed in cooperation with the Mannheim University of Applied Management Sciences and meets the university's quality standards in terms of overall concept, content, trainers and examination. As a result, participants benefit from high-quality qualifications with guaranteed topicality, high practical relevance and excellent trainers.

Recommended procedure

Compulsory module 1: 2 days in person or live online

Managing key accounts professionally I

Key account management put to the test.
What distinguishes a professional approach to key account management.
AI-powered key account analyses that unlock potential.
The importance of the key account plan during/after a crisis.
The key account manager as a factor for success.

Transfer coaching

After the KAM I training, you will receive a one-hour, free, and personalized transfer coaching session (by phone) with your trainer.

Optional module: training a training (2 days)

Strategic Selling ( 2 days in person or live online)
Make the Deal! Negotiation training for key account managers (2 days in person)
Basic training: Key Account Management & AI ( 2 days in person or live online)

Lessons Learned
After completing the training, you will receive a summary of the exam-relevant content via your learning environment to help you prepare for your final exam.

Final exam
E-exam: certified Key Account Manager (45 min.)

With this practical continuing education program, "certified Key Account Manager," you will lay the foundation for a successful career in key account management. You will acquire a wide range of technical and methodological skills. After completing this continuing education program, you will be able to master your challenges and better achieve your goals.

You can decide flexibly when and where you want to take the compulsory module and the elective module. We recommend completing the modules in the order listed within approximately 1 to 2 years and then taking the final written exam. Compulsory modules and the elective module can be waived if you can provide proof of relevant qualifications.

Required modules

This is the recommended schedule for the required modules. You can select the dates in the shopping cart.

Managing key accounts professionally I

Success Factors – Tools – Methods – AI

2 days

at 8 locations and online

Details of this module

Elective modules

You can select 1 elective module in the shopping cart. These are already included in the discounted package price.

Strategic selling

From individual measures to strategic customer management

2 days

at 4 locations and online

Details of this module

Make the Deal! Negotiation training for key account managers

Conducting complex negotiations with key accounts more successfully

2 days

at 5 locations

Details of this module

Basic training: Key Account Management & AI

Understanding customers, aligning the organization, building relationships, expanding business

2 days

at 3 locations and online

Details of this module

Exam

The exam is included in the discounted package price.

E-exam: certified Junior Key Account Manager

Certified by the University of Applied Management Sciences, Mannheim

45 minutes

online

Details of this module

In your online learning environment, you will find useful information, downloads and extra services for this training course once you have registered.

High flexibility: You decide when and where you attend the individual modules.
Certification: This recognized qualification gives you a head start as a certified Junior Key Account Manager.
Final examination: This documents your in-depth knowledge as a basis for the further development of your professional career.
Individual feedback: In each module you will receive practical impulses and individual feedback from the trainer.

The path to introducing key account management is accompanied by new challenges, both internally and towards customers. Many suppliers already look after their strategic customers, the key accounts, in a special way and with a high level of attention. Our holistic approach also takes into account the internal conflicts of interest and interpersonal aspects. The pre-sales phase, as an important part of building customer understanding, is particularly important for key account managers and enables customer-specific solutions that stand out from the competition.

Those who can position themselves convincingly for the future remain in the circle of potential suppliers. Acquire the prerequisites to be able to meet your key accounts/key customers at eye level as a Junior Key Account Manager.

Junior key account managers and prospective junior key account managers who want to actively support the KAM process and/or reflect on their existing concept, account managers, sales managers, sales support departments who want to actively support key account management, participants in the seminar "Managing key accounts professionally I" (5066) and/or participants in the seminar "Strategic selling" (5067) and/or participants in the seminar "Make the deal! Negotiation training for key account managers" (30172).

Open Badges are recognized, digital certificates of participation. These verifiable credentials are the current standard for integration in career networks such as LinkedIn.

With them, you digitally demonstrate the competences you possess. After successful completion, you will receive an Open Badge from us.

Examination requirements

Completion of the compulsory seminar is a prerequisite.

Exam preparation

After the training, you will receive a summary (=Lessons Learned) of the exam-relevant content via your learning environment in preparation for your final exam.

Form of examination

Written final exam, e-exam. To save travel costs and time, you can take the e-exam on your computer at work or at home.

Exam contents

The continuing education content of the compulsory module is tested in written form (time required: approx. 45 minutes). The e-examination can be taken as soon as the compulsory and elective modules have been completed.

After successfully passing the final exam, you will receive the recognized certificate from the Haufe Akademie and the Mannheim School of Managementcertified Junior Key Account Manager - Junior Key Account Manager". This documents your in-depth knowledge as a basis for the further development of your professional career.

Your Benefits at a Glance

With certificate

Upon successful completion, you will receive a recognized certificate that documents your newly acquired skills.

Open Badges

Add your digital badge to career networks and show what you can do.

Fully covered

For on-site events, this includes:

a shared lunch on each full- training day
refreshments during breaks

All learning materials at a glance

Once you have registered, you will find all relevant information, services, and course materials for your program in your app or online learning environment.

View into the product

Here you can get impressions of the training as well as information about the training topic.

Course - quickly explained

E-test - quickly explained

You can watch 2 videos about the event.

Course - quickly explained

E-test - quickly explained

You can watch 2 videos about the event.

Further training together

Booking number
34286

€2,890 plus VAT

Details

4 days

1 compulsory seminar, 1 elective seminar and e-exam

with certificate

German

Please book the training course here. You can select the individual components of the course and the payment method in the shopping cart.

Train several employees

Price upon request

Details

4 days

1 compulsory seminar, 1 elective seminar and e-exam

In Person or Online

Appointment scheduled on an individual basis

with certificate

Customized training courses
Direct application in practice
Efficient use of time and resources

100% non-binding inquiry

Feedback within 24 hours

Start request

Or schedule an appointment and get personalized advice

Arrival via Deutsche Bahn

Travel at reduced rates by booking via the learning environment.

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